HomeMy WebLinkAboutAgenda Report - June 17, 2015 C-25 SMAGENDA ITEM CoZ5
CITY OF LODI
COUNCIL COMMUNICATION
TM
AGENDA TITLE: Adopt Resolution Approving Parks, Recreation and Cultural Services Fees
MEETING DATE: June 17, 2015
PREPARED BY: Parks, Recreation and Cultural Services Director
RECOMMENDED ACTION. Adopt a resolution approving Parks, Recreation and Cultural
Services fees.
BACKGROUND INFORMATION: The City Council is asked to adopt a resolution approving fees as
recommended by the Recreation Commission. This resolution
addresses fees as part of the park permit system, which was
created by the Council's adoption of the new park ordinances on May 20, as well as facility rental fees
that have not increased in five years and are currently priced below market rates.
As PRCS is a special revenue fund that is increasingly dependent upon outside revenue for its long-term
financial sustainability, charging market -rate fees in most cases for facility rentals is essential to that
success.
The daily vehicle entry fee for Lodi Lake is not changing, nor are the rental rates for the Grape Bowl or
fields with maintained ball diamonds. This action does not affect registration fees for City recreation
programs and does not apply to youth sports programs affiliated with PRCS.
Adopting the resolution approves the following fees:
1) For annual commercial use of parks, which received the unanimous approval of the Recreation
Commission on February 3, 2015:
2) Hourly rates for athletic field park permits, which received the unanimous approval of the
Recreation Commission on February 3, 2015:
APPROVED: 1 }
ephen chw bau r, City Manager
1-10
artici ap nts
11-24
participants
$150
25-50
. participants
1 $200
Deposit
$50
Application
fee
Paved areas $100
$25
Turf Tier 1
$150
$250
$500
$200
$25
Turf Tier 2 1
$150
1 $350
$750
$250
$25
Annual commercial
photography
parkpermit: $75
Park bounce house fee: $50
2) Hourly rates for athletic field park permits, which received the unanimous approval of the
Recreation Commission on February 3, 2015:
APPROVED: 1 }
ephen chw bau r, City Manager
Adopt Resolution Approving Parks, Recreation and Cultural Services Fees
June 17, 2015
Page 2
Resident youth teams $10
Nonresident youth teams $20
Resident adult teams $20
Nonresident adult teams $25
[posit $100 sin le use/$200 multiple uses
Application fee $100 for multiple dates
3) For daily rental of the following park facilities, which are underpriced when compared to similar
facilities in San Joaquin and Sacramento counties, and received the unanimous approval of the
Recreation Commission on June 2, 2015:
Facility
Kofu Meeting Room
Current resident/
nonresident rates
Proposed resident/
nonresident rates
$70/$90
$80/$110
Legion Meeting Room
$70/$90
$85/$115
Emerson Picnic Area
$70/$90
$100/$135
Katzakian Picnic Area
$50/$65
$65/$90
$60/$85
$85/$115
Lawrence Picnic Area
Legion Picnic Area
$60/$75
$70/$90
Peterson Picnic Area
$50/$65
$70/$95
Salas Park Picnic Area
$70/$90
$110/$160
$100/$135
$120/$200
Lodi Lake: Kiwanis Picnic Area
Lodi Lake: Hughes Shelter Picnic
$85/$125 $120/$200
$140/$250 $160/$270
Lodi Lake: Hughes Whole Area
Lodi Lake: Parson's Point Shelter
$85/$125
$120/$200
Lodi Lake: Parson's Whole Area
$140/$250
$160/$270
Lodi Lake: Rotary Shelter Picnic
$85/$125
$140/$250
$120/$200
Lodi Lake: Rotary Whole Area
$160/$270
Lodi Lake: Youth Area Picnic
$140/$175
$185/$310
Lodi Lake: Youth Area Whole
$250/$375
$300/$500
Lodi Lake Whole Park rental
$1,000/$11200
$2,500/$5,000/$1,250 nonprofit
at discretion of PRCS Director)
The Lodi Lake facilities are vastly underpriced when taking into account the various park features that
make it a prime location for shelter rentals. In comparison, the minimum charge for a rental at Micke
Grove Park is $110 for a site with a 50 -person capacity, up to $450 for its largest facility, the Delta
Shelter. The California State Parks system charges $100 to reserve a single picnic table for a day at
beach locations, and the Cosumnes Community Services District in Elk Grove has a variety of fees,
including $300 for a 200 -person capacity picnic area, which is approximately the same size at the Lodi
Lake Park Youth Area.
Adopt Resolution Approving Parks, Recreation and Cultural Services Fees
June 17, 2015
Page 3
At the May 5, 2015, Recreation Commission meeting, Commissioners expressed support for the
proposed resident and nonresident rates for park facilities outside Lodi Lake, but they sought a greater
premium for nonresidents to rent Lodi Lake facilities. Also, Commissioners expressed surprise that a
single renter could close the lake for a small price. Interestingly, the City Council adopted whole -park
fees of $4,000 resident/$5,000 nonresident in 2004 and staff cannot find any record of how those fees
were reduced to as low as $400. The Commission, however, supports a $1,250 rate for nonprofits to
continue renting the park for fund-raising through fun runs, but has a goal of discouraging whole -park
rentals to other users unless it provides a meaningful financial benefit for PRCS.
Staff believes the scenery and recreational opportunities at Lodi Lake Park make it a premier location
that is worth the proposed rates.
4) The following revised fees for Hutchins Street Square:
Facility
Current nonprofit/other rate
Proposed nonprofit/other rate
Kirst Hall, full day peak rental d
$1,800/$3,000
$2,200/$3,150
The higher rates for Kirst Hall reflect strong demand for this facility, which is nearly booked for every
Saturday for the next year and provides an opportunity for additional income for PRCS. Other changes
include adding Sunday to the peak rental days (currently Thursday through Saturday), with Monday
through Wednesday the off-peak days; and allowing Gallo Trellis Patio renters to use the former Senior
Center space, which will be renamed the Holz Room. Rate details are attached.
FISCAL IMPACT: The new park permit fees (1) are expected to generate net revenue of less
than $5,000, the athletic field fees (2) are expected to generate between
$5,000 and $10,000 in additional PRCS revenue, as are the higher park
facility fees (3). The Hutchins Street Square fees (4) will likely increase
revenue by $10,000 to $15,000 for total increased revenue of
approximately $30,000.
FUNDING AVAILABLE: Not applicable.
Jeff Flo l
Diregt r Parks, Recreation and Cultural Services
JH:tl
cc: City Attorney
Attachment
Hutchins Street Square Community & Conference Center Rental Rates
Rental fees do not include charges for additional staff, security guards or insurance. Changes marked in F1
Private rental rates
Non -Profit rates
Facility
Rental Full Day
1/2 day Rental
Rental Full Day
1/2 day Rental
8am-12am
2pm-12am
8am-12am
2pm-12am
Mon -Wed Thurs-Sun
Mon -Wed I Thurs-Sun
Mon -Wed Thurs-Sun
Mon -Wed I Thurs-Sun
THEATRE
$900
$1,500
-
_
$600
$800
PROPOSED
PROPOSED
Th,Fri,Sun
Sat
PROPOSED
RATE
RATE
$1,200
$2,000
RATE
$2,200
$39150
$2,200
KIRST HALL
$1,200
$800
$1,000
Sat
CURRENT
CURRENT
Th
Sat
CURRENT
RATE
RATE
$1,200
0000
$2,0
$2,
---
RATE
$1,800
$39000
$1,800
CRETE HALL
$1,025
$1,425
$800
$1,000
$675
$775
$525
$575
THOMAS THEATRE
$425
$675
$250
$375
$275
$375
$175
$225
COTTAGE ROOM
$295
$445
$170
$245
$195
$245
$120
$145
PISANO ROOM
$295
$445
$170
$245
$195
$245
$120
$145
COTTAGE—PISANO
$�50
$775
$312.50
$425
5325
$475
$200
$275
COMBINED
GREEN ROOM
$20 hour
$30 hour
-
-
-
-
-
WISHEK
$350
$600
$175
$300
$200
$300
$100
$150
AMPHITHEATRE
ART CLASSROOM
$10 hour
$15 hour
-
-
-
-
ROTUNDA
$260
$335
$147.50
$185
$135
$185
$85
$110
Gallo Trellis Patio
(Adds Holz Room)
$450
$700
$275
$400
$275
$400
$175
$250
1/2 day=4 hrs
RESOLUTION NO. 2015-93
A RESOLUTION OF THE LODI CITY COUNCIL
ADOPTING PARKS, RECREATION AND
CULTURAL SERVICES FEES
WHEREAS, the Parks, Recreation and Cultural Services Department regularly
examines its facility fees to ensure they reflect a balance of market rates and cost -recovery
objectives; and
WHEREAS, the proposed fees, which received unanimous Recreation Commission
support, were crafted through a combination of staff recommendations, public comment and
Commission debate.
NOW, THEREFORE, BE IT RESOLVED that the Lodi City Council does hereby approve
the revised fees for various Parks, Recreation and Cultural Services facilities as shown below:
Annual Commercial Use of Parks:
1-10 11-24
partici ants participants
Paved areas $100 $150
25-50 f
participants Deposit _
$200 $ 50
Application
fee
$25
Turf Tier 1 $150
$250
$500 $200
$25
Turf Tier 2 $150
$350
$750 $250
$25
Annual commercial photography
parkpermit: $75
Park bounce house fee: $50
Hourly Rates for Athletic Field Park Permits:
Resident youth teams
Nonresident youth teams
$ 10 ....................
$ 20
_
Resident adult teams
$ 20
Nonresident adult teams
$ 25
Deposit
$100 single use/$200 multiple
uses
Application fee
$100 for multiple dates
Daily Rental for Park Facilities:
Facility
Resident/Non-resident rates
Kofu Meeting Room
$80/$110
Legion Meeting Room
$85/$115
Emerson Picnic Area
$100/$135
Katzakian Picnic Area
Lawrence Picnic Area
$65/$90
$60/$85
Legion Picnic Area
$85/$115
Peterson Picnic Area
$70/$95
Salas Park Picnic Area
Lodi Lake: Kiwanis Picnic Area
$100/$135
$120/$200
Daily Rental for Park Facilities (continued):
Facility
Lodi Lake: Hughes Shelter Picnic
Lodi Lake: Hughes Whole Area
Lodi Lake: Parson's Point Shelter
Lodi Lake: Parson's Whole Area
Lodi Lake: Rotary Shelter Picnic
Lodi Lake: Rotary Whole Area
Lodi Lake: Youth Area Picnic
Lodi Lake: Youth Area Whole
Lodi Lake Whole Park rental
SResident/Non-resident rates
$120/$200 - - -
$160/$270
$120/$200
$160/$270
$120/$200
$160/$270
$185/$310
$300/$500
$2,500/$5,000/$1,250 nonprofit (at
discretion of PRCS Director)
Hutchins Street Square: Peak time shall be Thursday through Sunday.
Facilitv Nonprofit/other rate
Kirst Hall, full day eak rental $2,200/$3,150
BE IT FURTHER RESOLVED by the Lodi City Council that the above -referenced fees
shall take effect upon adoption of this Resolution.
Dated: June 17, 2015
I hereby certify that Resolution No. 2015-93 was passed and adopted by the City
Council of the City of Lodi in a special meeting held June 17, 2015, by the following vote:
AYES: COUNCIL MEMBERS — Chandler, Kuehne, Mounce, Nakanishi, and
Mayor Johnson
NOES: COUNCIL MEMBERS — None
ABSENT: COUNCIL MEMBERS — None
ABSTAIN: COUNCIL MEMBERS — None
PAMELA M. FARRIS
Deputy City Clerk
2015-93