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HomeMy WebLinkAboutResolutions - No. 2006-182RESOLUTION NO. 2006-182 A RESOLUTION OF INTENTION TO LEVY ANNUAL ASSESSMENT FOR DOWNTOWN LODI BUSINESS IMPROVEMENT AREA NO. 1, ESTABLISHING PUBLIC HEARING DATE, AND APPROVING ANNUAL REPORT WHEREAS, Downtown Lodi Business Improvement Area No. 1 was established December 17, 1997, by Council adoption of Ordinance 1654; and WHEREAS, the Annual Report, as required by Streets and Highways Code §36533, has been submitted to the Council by the Board of Directors of said improvement area. NOW, THEREFORE, the City Council of the City of Lodi does hereby resolve, determine, and find as follows: 1. Approved the Annual Report as submitted, said Report being on file with the City Clerk. 2. Establishes October 18, 2006, in the City Council Chambers, at Carnegie Forum, 305 West Pine Street, Lodi, California, at 7:00 p.m., or soon thereafter as possible, as the date, place, and time to hold the public hearing required by Streets and Highway Code §36534. 3. It is the intention of the City Council to levy and collect assessments within the parking and business improvement area for calendar year 2007 (the Area's fiscal year). 4. The boundaries of the entire area to be included in the Area and the boundaries of each separate benefit zone within the area are set forth in a Map, Exhibit D, incorporated herein by reference. A true and correct copy of the map is on file with the City Clerk of the City of Lodi. 5. The types of improvements and activities proposed to be funded by the levy of assessments on businesses in the Area include marketing and promotional efforts; event coordination; and other activities with the goal to promote retail activities. A detailed description of activities is included in the Annual Report, Exhibit A, and incorporated by reference. 6. At the time of the public hearing, written and oral protests may be made. The form and manner of protests shall comply with Streets and Highways Code §§36524 and 36525. Dated: October 4, 2006 I hereby certify that Resolution No. 2006-182 was passed and adopted by the City Council of the City of Lodi in a regular meeting held October 4, 2006, by the following vote: AYES: COUNCIL MEMBERS — Beckman, Johnson, Mounce, and Mayor Hitchcock NOES: COUNCIL MEMBERS — Hansen ABSENT: COUNCIL MEMBERS None ABSTAIN: COUNCIL MEMBERS — None 2006-182 nnifer P rrin Interim City Clerk • • * DOWNTOWN - 14P, LODI tilt BUSINESS PARTNERSHIP August 31, 2006 Mr. Blair King, City Manager City of Lodi 221 W. Pine Street Lodi, CA 95241-1910 Re: Annual Report 2006/2007 Dear Blair: 1EXHIB T A Section 11.0 of the City Ordinance Number 1654, establishing the Downtown Lodi Business Improvement Area, requires that we submit to you by September of each year our annual report and budget. In addition, the State of California Streets and Highways code, which is the enabling legislation, also specifies that certain additional information be provided. You will find all of the required information contained in our report We have provided you with seven copies, five for the City Council, one for the City Clerk and one for yourself Thank you for your continued support. Sincerely, Chuck Easterling, President Downtown Lodi Business Partnership Downtown Lodi Business Partnership 4 West Pine Street, Lodi, California 95240 209.369.8052 phone 209.369.8053 fax www.downtownlodi.eoni ARTICLES OF UNCORPORATION QF DOWNTOWN LODI BUSINESS PARTNEESIIIP A California Nonprofit Mutual Benefit Corporation 2038309 ENDORSED FILED in the office of the Secretary 0 State of the State of California MAR 3 1 1998 BILL JOHES, Se One; 'The name of the corporation is Downtown Lodi Business Partnership (A California Nonprofit Mutual Benefit CorporWion) Two: This corpor4tion is a nonprofit mutual benefit corporation artzazized under the. Nonprofit Mutual Benefit Corporation Law. The purpose of this corporation is to engageinar.y lawful act or activity for which a corporation may be organized under such law. Such purposes fcr which this corporation is formed are to promote and improve the downtown Lod ; ess area, to iienerally improve bi...qiiiess conditions in the downtown area, and to generally enhance the downtown area of the City of Lodi Notwithstanding any other provision of these artic,les, this corporation $hall not engage in any activities or exercise any powers that are not in fortheranu of the purposes of this corporatfort Three: The name and address of the corporation's initial atlent for service of process is Ronald M. Bitnknzart, Esq., 11 N. Church Street, Lodi, California, 05240, Four: The right to determine the consideration for which memberships will be issued shell be vested in the Regular lvfembers, to be determined by a majority vote of the Regular Nfeinber7 in good standing. Five: No part. of the r,et earninEssofOho corporatiorl shall inure to the benefit of any member or private shareholder, as defined for purposes of Section 501 (e) (6) of the Itnernal Revenue Code of 1954. Dated: March 11, 1993 • ,t4m_ecm4e a4h47Ak- Ronald M. Reck-rmw, Irgzorporator • • DOWNTOWN 41, LODI WO BUSINESS PARTNERSHIP 2006/2007 ANNUAL REPORT Items listed below refer to Section 36533(b) of the California Streets and Highway Code: No changes in boundaries of benefit zones within the area are proposed. No physical improvements are planrted. Budget for the budget year July 1, 2006 through June 30, 2007 is enclosed as Exhibit B. The budget details all sources of income and projected expenses. A Benefit Fee Schedule and a Map of the Business Improvement Area are enclosed as Exhibits C & D respectively. There is a proposed 20% increase in the Benefit Fee Schedule, Downtown Lodi Business Partnership 4 West Pine Street, Lodi, California 95240 209.369,8052 phone 209,369,8053 fax www.downtownlodi.coni • • • EXHIBIT A Our downtown is the main focus point of our city. We as a city have made some of the invest- ment into revitalization for example, new streets, wider tree lined sidewalks, a parking structure and a train station. The required change in focus of downtown merchants and businesses to spe- ciality shops, small niche stores and destination businesses, for the most part has occurred. With these changes a sense of place was recreated that encourages people to visit and linger in our downtown regularly and for our many events. The redevelopment efforts and change of focus has allowed us to have a new identity and the value of possessing a strong sense of place, a recent trend that provides evidence of the value of our downtown is the attempt at developing new downtowns in the suburbs, which have no tradition& core and therefore no sense of place. The value of downtown for its economic benefits, heritage and identity, benefits the entire com- munity, A strong commitment by local government in conjunction with a well organized and active private sector is essential in keeping our efforts moving forward, The DLBP has had 100% cooperation from our members regarding their assessments. We have addressed and solved any inequities within our benefit fee structure. The Downtown Lodi Business Partnership strives to make all of our events and programs self supporting through sponsorship, donations and fundraising. In efforts to keep the DLBP finan- cially sound we are implementing a 20% increase to our benefit fee structure. In addition to our regular membership, we have introduced a city wide volunteer membership program, Friends of Downtown, which allows any business or entity in Lodi to become volunteer member of the Downtown Lodi Business Partnership. We appreciate the city's negotiations for impact fees on commercial development in the outlying areas of our city. Although we will continue to strive towards our own financial responsibility, we hope to have the city's continued support. The following are some of the things that the organization has done and is continuing to do to make our downtown the envy of the the San Joaquin Valley: Relationships have been built with other Lodi entities such as; Chamber of Commerce, Conference and Visitor's Bureau, Lodi -Woodbridge Wine Grape Commission, Hutchins Street Square, WOW Science Museum, City of Lodi and many others. We have been the voice of downtown on varies committees such as the Lodi Centennial, Destination Lodi, Media Day and have been instrumental in the development of the "Shop Lodi" campaign with the Chamber. The DLBP has attended ribbon cuttings, events and socials that have made the organization more visible and given us the opportunity to build relationships within the community. Programs have been developed or restructured such as: Website: The DLBP has revamped our website to become more user friendly. h provides links to various organizations and the City of Lodi such as; Lodi Chamber of Commerce, Lodi Conference and Visitors Center, Hutchins Street Square, Lodi Arts Commission, Lodi News -Sentinel and the • Lodi -Woodbridge Wine Grape Commission. We will also encourage our membership to further develop their own websites. KJOY Radio Commercials: The DLBP introduced a new program for the merchants to advertise within a Downtown Lodi commercial produced and aired on 99.3 KJOY. 12 merchants per month can have their business name and description highlighted in the the Downtown commercial. Four rotating commercials highlight three businesses at a time. This allows merchants to advertise at a group rate where they may not be able to individually. We hope the program gets more momentum and we can increase the number of participants arid rotations. Banners: The DLBP launched it's Centennial banner program in March 2006. The program was restruc- tured to become an annual program verses the previous seasonal campaigns. During Farmers Market and the Holiday seasons, the Centennial banners alternate with the seasonal banners. The campaign is a beneficial tool for the merchants to advertise and for the DLBP to fundraise and promote events through the year. There will be a newly designed banner launched in January of 2007! Newspaper: The Lodi News -Sentinel has been our primary source of advertising. Through the News - Sentinel, we promote Downtown with our own special pull-out Tabloid section eight times a year. This tool has been very beneficial for our membership and our organization. It has served to advertise our special events, inform the public with educational articles written by our mem- bership, and give membership a discounted advertising rate. Additionally, we use the Galt Herald, the Stockton Record, and the Pennysaver/Local Living on a limited basis for promoting events and media alerts. Shop Lodi Campaign: The Downtown Lodi Business Partnership has partnered with the Chamber of Commerce to develop a Shop Lodi Campaign. We have developed a logo and a structured plan to introduce and implement the Campaign in the near future. The purpose of this program is to convince consumers to shop Lodi first before going out of town. Shopping locally permits the local busi- nesses to expand and allows them to underwrite community events, support charities, sponsor youth activities and generally help the community from which they derive their will being. Sales tax is on of the most important sources of funding that pays for the City of Lodi police, fire, maintenance personnel, street services and all other city functions. We can help improve our tax base. Shop Lodi goals are to increase purchases made in Lodi, thereby increasing retail sales and sales tax revenue. The purpose of this program is to educate the public and increase community awareness of the benefits of making their purchases in Lodi. Friends of Downtown: We developed a program that extends an invitation throughout the city of Lodi to become volunteer members of the Downtown Lodi Business Partnership. Any business or non -business entity can become a volunteer member of the DLI3P, For $250 per year or more, volunteer rnembers can bring their ideas to ow Board of Directors meetings, serve on committees, have their listing on our website and have equal opportunities as regular members in promotional programs such as banners, radio and other activities. This give all of Lodi the opportunity to show their support of our downtown, Kiosk Program: Along with being an attractive staple of Downtown Lodi, the kiosk program has also become a great advertising tool for local arts, entertainment, and events. The DLBP is looking to refur- bish the kiosks this next year and will work to make the program even better. Events: The Downtown Lodi Business Partnership will continue to rely on events held throughout the year to help promote and market Downtown., In addition to our celebratory and signature events, such as the Farmers Market and Parade of Lights, the DLBP will be adding more retail promotions in an effort to increase business for the merchants. A calendar of proposed events for 2007 is enclosed in this packet. • • • • • Downtown Lodi Business Partnership Overview DOWNTOWN MEMBER ASSESSMENTS ADMINISTRATION CITY OF LODI ANNUAL FUNDING Y REVENUE GENERATING ACTIVITIES DOWNTOWN .ODI BUSINESS PARTNERSHIP MARKETING REVITILI7_ATION INCOME DOWNTOWN LOD BUSINESS PARTNERSHIP PROPOSED BUDGET JULY 1, 200 THROUGH JUNE 30 2007 Assessment Fees 41400.00 City of Lodi 35300.00 Wine & BOO Oookoff 0000.00 Banner Program 7500.00 Easter Promotion 900.00 Farmers Market 60000.00 KJOY Radio Campaign 18000.00 Kiddie Parade 500.00 Parade ©i Lights 15000.00 Wino & Sausage Festival 3000.00 Winterfest 5000.00 Miscellaneous Events & Sales 4000.00 198600.00 TOTAL INCOME EVENT EXPENSES Banner Program 3700.00 Easter Promotion 900.00 Fanners Market 35000.00 Kiddie Parade 500.00 Parade ei Lights 4000.00 Wine & BBQ Cookoff 4700.00 Wine & Sausage Festival 500.00 Wintertest 3000.00 Ivliscellaneous 1000.00 MARKETING EXPENSES Marketing Campaigns Mileage a Meetings Web' Page Updale Advertising & Promotion REVITALIZATION Merchant Brochure Kiosk Update Tree Light Maintenance 9000.00 2000.00 2000.00 7800.00 2000.00 2000.00 3000.00 MEMBERSHIP Piacques & Trophies 500.00 Quarterly Mbters 500.00 Sunshine Committee 1000.00 Newsletters 1000.00 ADMINISTRATIVE EXPENSES Bank Fees Insurenewe Oflle S4ppli3s Office E43..i'lpritiont POstage Payroll Expense ProlossiOnal Fees Rent Professional Seminars & Training Storage Telephone TOTAL EXPENSES NET INCOME 960.00 12000.00 2000.00 s000.00 1800.00 81000,00 1000.00 5040.00 1000.00 1200.00 3500.00 53000100 20800.00 198600.00 0.00' 110 PM 10/03/06 Cash Basis Downtown Lodi Business Partnership Balance Sheet As of June 30, 2006 ASSETS Current Assets Checking/Savings Bank Accounts Checking F & M Savinos - F & M Total Bank Accounts Petty Cash Total Checking/Savings Total Current Assets Fixed Assets Office Equipment 6,9563 Beer & Wine Equip. 1,326.17 Equipment 2,092.70 Accumulated Depr -3,831.00 Total Fixed Assets 6,544.20 TOTAL ASSETS 51,269.87 Jun 30, 06 45,467.81 9,091.09 54,559,80 165.87 54,725,67 54,725.67 LIABILITIES & EQUITY Current Liabilities CreditCards F & M Master Card Total Credit Cards Other Current Liabilities Payroll Liabilities Total Other Current Liabilities Total Current Liabilities Total Liabilities Equity Retained Earnings Net Income Total Equity TOTAL LIABILITIES & EQUITY 281,59 281.59 1,001.32 1,001.32 1,262.91 1,282.91 50,373.78 9,613.18 59,986.95 61,269.87 Page 1 414 PM 08/30106 Cash Basis Downtown Lodi Business Partnership Profit & Loss July 2005 through June 2006 Jul '05= Jun 06 Ordinary Income/Expense Income KJOY -1,207.00 Assessment Fees Collected 34,170.00 Cit./ of Lodi Fluids 44,650.50 Banner Programs Farmers Market 150.00 Holiday 1,200.00 Banner Programs - Other 3,700.00 Total Banner Programs 5,050.00 2005 Farmer Market Craff Vendor Fees 6,102.56 Food Vendor Fees 3.90744 GrOwerfProduce Vendor Fees 10,276.75 Member Vendor Fees 1,815.23 Sales Beer & Wine 11,915.00 Sponsorship -Other 2,875.00 Refunds -35.00 Total 2005 Farmer Market 36,856.98 Farmers Market -Income Wine & Beer Garden 5,000.00 Farmers 3,050.00 Sponsorship 14,550.00 Craft Vendor Fee 10.808,31 Food Vendor 2,046.69 D.L.B,P. Member fees 875.00 Total Farmers Market -Income 36,330.00 Newsletter Advertising 8000 Parade of Lights 2004 Vendor Fee 960.00 Total Parade of Lights 2004 960.00 Parade, of Lights 2005 Sponsorship 1,750.00 Float Entry 7,030.00 Parade of Lights 2005 - Other 50.00 Total Parade of Lights 2005 8,830.00 Photos With Eater Bunny 835.00 Uncategbrized Ince* 252.63 Wine & SauSage Festival 3,000.00 Winterfest - income Photos wi Santa Sponsorship 120.00 Photos W/ Santa •• Other 150.00 Total Photos wi Santa 270.00 Sponsorship 500.01 _ Total Winterfest = Income 770.01 Total Income 170,578.12 Expense Event Ex perise-M iscelfaneous Supplies Misc. 46.12 Total Event Expense -Miscellaneous 46.12 Banner Program Centennial Banners 2,800.00 Labor 300.00 Total Banner Program 3,100.00 Page 1 414 PM 08/30/06 Cash Basis Downtown Lodi Business Partnership Profit & Loss July 2005 through June 2006 Family Faith Festival - Sanitation Total Family Faith Festival - Farmers MarketExpenses Meals 45.61 Advertising 2,321.40 Banners 1413.14 Beer & Wine 20,791.33 Entertainment 2,300.00 Labor/Repairs 3,781.79 LicenseIPrniits/Insctions 2,477.38 Po,sters/Signs 811.82 Promotions 558.30 Sanitation1,306.01 Supplies 1,155.81 Farmers Market Expenses - Other 916.66 Total Farmers Market Expenses 36,614.25 Halloween Event Permits 32.00 Supplies 171.80 Total Halloween Event 203.80 Kiddie'sParade Goodie Begs 75.90 Advertising 28.61 Labor 200.00 Labor/Ernaee. 250.00 Permittinepections/License 32.00 Plague-SPOnSorship 87.01 Stipplies 21.15 Kiddie's Parade Other 23.98 Total Kiddie's Parade 718,65 Parade of Lights Towing Reinibursement 193.00 Signs 480,15 Advertising 50.00 Labor 250.00 Permits/inspections/License 157.00 Sanitation 364.75 Supplies 0.00 Totat Parade of Lights 1,494.90 Spring Event Advertising 542.84 Supplies 354.08 Total Spring. Event 896.92 VVinterFest Carriage Rides 2,300.00 Banners 37.71 Entertainment 100.00 Supplies 183.71 Total WinterFest 2,621.42 Advertising Maps 1,450.00 Newspaper 4,781.66 Posters/Banners/Signs 354.73 Radio 1,207.00 Advertising - Other 747.23 Total Advertising 8,540.62 Jul '05 - Jun 06 50.00 50.00 Page 2 414pm Downtown Lodi Business Partnership 08/30/06 Profit & Loss Cash Basis July 2005 through June 2006 Jul '06 - Jun 06 Bank Service Charges 510.16 Credit Card Fees 518.57 Dues & Subscriptions 96.00 HeliUm TankReiltal 458.97 Holiday DecoratiOna/Events 34.05 Insurance Liability Insurance 9,138.35 Medical 805.16 Work Comp 719.04 Total insurance Internet Services Design Hosting/Maintenance/Domain Name Total Internet Services 10,662.55 900.00 880.00 1,780.00 Janitorial 5.00 Licenset/Pennits/Inspections 20.00 Maintenance 657.56 Meal & Entertainment 26.12 Meetings 789.36 MI lea 222.02 Miscellaneous Comn-iltees Shop Lodi Campaign 375.00 Total Miscellaneous Commit 375.00 Miscellaneous 498.33 Newsletter 436.65 Office Maintenance & Repairs 498.07 Office SUpplies 4,461.40 Penalties 30.98 Postage and Delivery 1,059.59 Payroll Expense Adrninistrator Salaries 33,660_00 Office Salaries 25,445.84 Payroll Tax Expense 10,282.00 Payr011 Expense. Other 0.00 Total Payroll Expense 69,387.84 Printing 176.05 Professional Fees Accounting 400.00 Bookkeeping 300.00 Legal Fees 528.75 Professional Fees Other 560.00 Total Professional Fees 1,788.75 Promotions 679.26 Rent 5,460.00 Repairs Computer Repairs/service 928.60 Repairs Other 525.14 Total Repairs 1,453.74 Seminars 100.00 Sunshine Committee 331.41 Supplies 737.50 Taxes Federal 0.00 State 20.00 Total Taxes 20.00 Page 3 4:14 PM 08[30/06 Cash Basis • • Downtown Lodi Business Partnership Profit & Loss July 2005 through June 2006 Jul '05 - Jun 06 Telephone Gell Phone 197.05 Telephone - Other 1,614.88 Total Telephone 1,811.93 Utilities 332.95 Pending 1299.79 Total Expense 161,006.28 Net Ordinary income 9,571.84 Other Income/Expense Other Income interest income 41.34 Total Other Income 41.34 Net Other income 41.34 Net Income 9,613.18 Page 4 • DOWNTOWN LODI 111Pt BUSINESS PARTNERSHIP EXHIBIT C DOWNTOWN LODI BUSINESS PARTNERSHIP BENEFIT FEE SCHEDULE BUSINESS TYPE Retailers/Restaurants ZONE A ZONE B $240 (1-3 Employees) $120 $360 (4-6 Employees) $180 $480 (7+ Employees) $240 Service Businesses $180 $90 Professional Businesses $120 $60 Financial Institutions $600 $600 *Note: Retail and restaurant businesses are assessed based on the number of employees - either full-time, or the equivalent made up of multipk employees. BUSINESS TYPE DEFINITIONS: Retail and Restaurant — Businesses that buy and resell goods. Examples would be clothing stores, shoe stores, office supplies, as well as businesses that sell prepared food and drinks. Service Businesses — Businesses that sell services. Examples are beauty and barber shops, repair shops, lodging, most autornotive-oriented businesses, entertainment businesses such as theaters, etc. Professional Businesses — Includes architects, engineers, attorneys, dentists, doctors, account- ants, optometrists, realtors, insurance offices, mortgage brokers and most other businesses which require advanced or specialized licenses, and/or advanced academie degrees. Financial Institutions — Includes banking and savings and loan institutions, as well as credit unions, etc. Downtown Lodi Business Partnership 4 West Pine Street, Lodi, California 95240 209.369.8052 phone 209.369.8053 fax www.downtownlodixont a 1 1; 41t w 411 0 41Q 41? 4.IJ ee 901 qHURCH ST, tr- 70 !GI Sacramento Main st, • • DOWNTOWN „ ipt litAbDi BUSINESS PARTNERSHIP DOWNTOWN LOD1 BUSINESS PARTNERSHIP MISSION STATEMENT Under agreement with the City of Lodi, the Downtown Lodi Business Partnership (DLBP) manages the Downtown Business Improvement Area (BIA), and works in partnership with businesses, property owners, cultural institutions and local city officials to enhance the revitalization efforts of downtown Lodi. Since it's inception, the Downtown Lodi Business Partnership has been instrumental in the tremendous growth and vibrancy of the downtown community. The mission statement of the DLBP is to: • Encourage the development of new businesses, while retaining and revitalizing existing businesses Promote retail activity by creating and maintaining a quality environment through cooperative advertising and special events in the downtown area • Serve as an advocate for downtown businesses in dealing with local government, maintenance projects, the media and general public Downtown Lodi Business Partnership 4 West Pine Street, Loth, California 95240 209.369.8052 phone 209.369.8053 fax www.downtowniodixotrt • • DOWNTOWN V.I# LODI IP. BUSINESS PARTNERSHIP THE BROWN ACT The DLBP complies with the Ralph M. Brown Act for its board meetings, general meetings and standing committee meetings. Agendas of board meetings, general meetings or standing committee meetings shall be publicly posted 72 hours in advance of that meeting. All DLBP meetings are open to the public. The only exceptions for closed meetings are for personnel issues and litigation issues, For DLBP board meetings and general meetings, a copy of the meeting agendas are sent to board members via email, delivered to those without email, and posted in the window of the DLBP office located at 4 W. Pine Street. A copy of the agenda for those meetings is also sent to The Lodi News Sentinel and The Stockton Record. For committee meetings, the agendas are posted in the window of the DLBP office for public review. For specific terms of the Brown Act, please refer to the Brown Act file located in the DLBP office. Downtown Lodi Business Partnership 4 West Pine Street, Lodi„ California 95240 209.369.8052 phone 209369.8053 fax www.downtowniodi.com • • DOWNTOWN SIIV LODI irt BUSINESS PARTNERSHIP 2007 DOWNTOWN CALENDAR OF EVENTS EVENT DATE Valentine's Day Retail Promotion Saturday, February 10 Sacramento Street Car Show Saturday, March 31 Spring Sidewalk Sale Saturday, April 7 Photos with the Easter Bunny Saturday, April 7 Mother's Day Promotion Saturday, May 12 Farmers Market & Festival Thursdays, June 7 through September 27 Wine & Sausage Festival Sunday, June 10 Father's Day Promotion Saturday, June 16 Wine & BBQ Cookoff Friday, July 27 & Saturday, July 28 70th Annual Grape Festival Youth Parade Saturday, September 15 Downtown Safe Halloween Wednesday, October 31 Winterfest Saturdays, November 24 Photos with Santa through December 15 Free Carriage Rides Merchant Window & Lighting Contest 12th Annual Parade of Lights Thursday, December 6 Downtown Lodi Business Partnership 4 West Pine Street, Lodi, California 95240 209369.8052 phone 209.369.8053 fax www.downtownlodLeom DOWNTOWN LODI BUSINESS PARTNERSHIP 2007 MARKETING PLAN Objective: Through advertising, events, and special merchant promotions that highlight our businesses and historic buildings and streets, the Downtown Lodi Business Partnership's marketing goal is to bring visitors and residents to Downtown. Goals: The main goal of the DLBP is to bring more customers and businesses to the downtown, there- fore, increasing the tax base. The DLBP will work together with organizations such as the Conference and Visitors Bureau, Chamber of Commerce, Hutchins Street Square, Lodi - Woodbridge Wine Grape Commission, and the City of Lodi to develop collaborative events and promotions that will help market and promote not only Downtown Lodi, but the City of Lodi as well. The DLBP will continue to work on strengthening its relationship with the downtown mer- chants by offering a full program of services to our members: Quarterly newsletters Quarterly Member Meetings New Business information Packets Parking and Safety Committee Marketing and Events Committee Economic Development Committee Boundaries and Assessments Committee Sunshine Committee DLBP office staff to serve the membership and public Serve as an advisory advocate for the membership with the City of Lodi