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HomeMy WebLinkAboutMinutes - May 11, 2004 SSCITY OF LODI INFORMAL INFORMATIONAL MEETING "SHIRTSLEEVE" SESSION CARNEGIE FORUM, 305 WEST PINE STREET TUESDAY, MAY 11, 2004 An Informal Informational Meeting ("Shirtsleeve" Session) of the Lodi City Council was held Tuesday, May 11, 2004, commencing at 7:51 a.m. A. ROLL CALL Present: Council Members — Beckman, Hitchcock, Howard, and Mayor Hansen Absent: Council Members — Land Also Present: City Manager Flynn, Interim City Attorney Schwabauer, and Deputy City Clerk Perrin B. CITY COUNCIL CALENDAR UPDATE Deputy City Clerk Perrin reviewed the weekly calendar (filed). C. TOPIC(S) C-1 "Presentation of a Negative Migration Project for the City of Lodi by William Jessup University student, Ted Van Alen" Management Analyst II, Janet Hamilton, informed Council that in October Ted Van Alen, from William Jessup University, asked the City for assistance h completing his senior project. Mr. Van Alen's project was timely, especially now when the City is looking at priorities and growth in the general plan. Ted Van Alen stated that his Bachelors of Science is in management and ethics, with a dual major in theology. Part of the degree includes a senior research project into a business or organization. He decided on this topic after receiving a survey on the City of Lodi, in which certain details in migration were delineated. In October, Percept Inc. performed a ministry area profile survey for the New Hope Community Church in Lodi that showed in Census 2000 to 2003 data the 20 to 35 age group experienced a 4% negative migration. In exploring why this is occurring, he performed four different methods of research: a person-to-person survey of the 20 to 35 age group and research into the real estate, employment, and housing sectors. The survey included 12 questions, and he received approximately 100 responses from people within this age group. The first result was that 74% of those surveyed said they were satisfied with the City of Lodi, yet of the same 100, 64% said they were dissatisfied with what it had to fifer. Some of the questions went into specific feelings behind that, and 59% said they would be willing to leave Lodi depending on the factors of their dissatisfaction, cne of which was housing costs. Using the median of a three-bedroom, two -bath house within a five -mile radius and comparing the prices of used and new homes, the housing costs were roughly $20,000 to $100,000 more for the same housing builder, tract, and model of other areas. Lodi's Housing Bement shows the average median income of that age group at over 60% of their income ratio, which is very difficult to bear considering the lifestyle this age group enjoys. Mr. Van Alen also looked into employment by going onto monster.com, a Web site that lists employment opportunities for different areas. In comparing the Stockton and Lodi areas, Lodi listed only 6 professional employment opportunities; whereas, Stockton listed 107. The 20 to 35 age group in Lodi is 30% of the population, which breaks down to roughly 19,500; six professional employment opportunities would equate to 1,500 to 2,000 candidates per job opportunity. City Manager Flynn relayed a comment that Mr. Van Alen made during his meeting with him last week, in which he said that Lodi is over churched. This is not positive for a community, as the number of people who attend church becomes spread out over a large number of churches; thereby, making it more difficult for a congregation to be successful. Continued May 11, 2004 Mr. Van Alen stated that the Percept Inc. survey showed involvement of personal faith is on the decline. Lodi has an extremely high per capita to church ratio, higher than most cities. The more options one has, psychologically the less likely one is to make a choice. Between 1990 and 2003, the actual growth rate for Lodi was .8%, which is well below the growth restriction rate of 2%. Lodi's Housing Element shows that San Joaquin County lists necessary growth as equal to revenue and needs to be higher than 2% a year. In response to Mayor Hansen, Mr. Van Alen explained that overall those surveyed perceive the City as livable, loveable Lodi, but when asked specifically what they like, they listed dislikes. The 20 to 35 age group is concerned more with quality than quantity, and they become dissatisfied if they do not have extra -curricular activities in which to partake. They listed many different areas of dissatisfaction, some of which included employment, educational, and recreational opportunities. With regard to employment, most who have worked toward their degree must seek employment outside of the City. As such, migration can be seen to progress toward universities in surrounding areas, specifically Stanislaus and Sacramento. Lodi does not offer higher education opportunities other than vocational classes offered by Delta Community College at Tokay and Lodi High Schools. Mr. Van Alen presented the following options: co Option '-lift the self -instituted growth restriction rate of 2%. He did not recommend open, unrestricted growth, but rather controlled growth, and gave the city of Pleasanton as an example. It controls growth to the city limits in a circular pattern, and the city has remained relatively appealing. Mayor Hansen pointed out that a recent report from the ain Joaquin Partnership showed that housing costs for the city of Pleasanton were the highest—higher than San Francisco, San Jose, and Oakland. The median cost of housing in Pleasanton was appalling with this controlled growth. Mr. Van Alen replied that his view of controlled growth is not cost of housing, but rather mapping. If the growth restriction rate were lifted, a city can still limit the amount of housing and building permits in a controlled area, which does not necessarily have to be bound to 2%. The restriction also involves the annexation of property for building and sets forth a limit of annexation of agricultural property. co Option 2—consider building a business park to bring in jobs for young professionals. There are many property opportunities off of Interstate 5 and Highway 12, and although it is county property, the City does have a relatively small amount of parcels in that area that would be prime property to build a business park. co Option 3—develop a social event for local wineries and young professionals to gather and connect. He used the city of Cincinnati, Ohio, as an example, which saw a 6% reduction of the 20 to 35 age group. The city set up a social gathering for local business owners and young professionals, providing wine tasting and hors d'oervres, which allowed the business owners to socialize with their future employees or business leaders. The frst step is to focus on regaining the lost migration. Without growth, revenue in that area will decline. This age group will lead to the predominate voting populous. Presently, the 20 to 35 age group is not a strong voting group, but as they continue to age, they will increase their involvement in voting and maintain their views and opinions of the City. If the negative migration continues, their voice will shrink and the revenue they bring to the City will decrease as well. Begin small with a social event since it does not require a large expense, yet it does allow the City to consider this age group and what they can do for the City. It also provides the prime industry of wineries and winegrape production an opportunity to advertise to that age group to improve their product sales and revenue. W Continued May 11, 2004 Mayor Pro Tempore Beckman stated that Lodi already has wine -related activities, such as Vines to Wine and the Wine Street Stroll, and he was not clear on what the difference was between the events being done and what Mr. Van Alen was recommending. Mr. Van Alen replied that the wine social events being done already are primarily for wine tasting; the social event he is recommending is for business leaders to be catered toward that specific age group. Many of the wine events offered now are not free, and for this age group, money is an issue. Reducing the cost would be a step in the right direction. City Manager Flynn added that Mr. Van Alen§ recommending that Lodi target events toward the 20 to 35 year olds to let them know they are important to this community. Mayor Pro Tempore Beckman agreed that the cost of living is outrageous; however, he disagreed that the growth cap of 2% has been a prohibitive factor, considering Lodi has only been growing at .8%, which is not remotely close to the cap. Mr. Van Alen replied that the cap includes annexing property for building, and if that cap remains, then so does the lack of land on which to build or expand. The growth restriction rate is more of a mental block than a physical block. Mayor Hansen added that ro one wants to build the high-density apartments or town houses, which impacts how many permits are issued. Mayor Hansen suggested another factor for negative migration is that many want something bigger than Lodi, whether it has all of those elements or not, especially those who grew up in Lodi. Mr. Van Alen stated that of those surveyed 50% grew up in Lodi. He was not concerned with retaining what b here, but more with stimulating growth from the outside. If the City advertises itself as one that wants to grow and involve more of the 20 to 35 age group, it will stand out. Council Member Hitchcock stated that the City's growth management ordinance requires contiguous land development to prevent the sprawl factor, which drives up the price. She believed that people in Lodi prefer the small-town feel, to which Mr. Van Alen responded that the overall feeling of this age group is that small towns can be constrictive. In response to Mayor Hansen, Mr. Van Alen replied that the City's survey results were confusing to him because it ranked the highest to lowest and did not show how people viewed projects. It would have been easier to ask if they wanted a project or not and then list the totals. Less than 4% of those who responded were within the 20 to 35 age group. Mayor Hansen stated that was his point—they were given an opportunity to have input and chose not to. In answer to Mayor Hansen, Mr. Van Alen stated that he did not know about the survey until after it was performed. Mayor Hansen agreed that Lodi has programs to address the youth and elderly, but very little for this particular age group. He asked Mr. Van Alen to provide staff with his professor's name and address so that he may write a letter of commendation on behalf of the City. In reply to Mayor Pro Tempore Beckman, Mr. Van Alen stated he would return to Council in the future should it entertain the idea of amending the growth restriction rate. D. COMMENTS BY THE PUBLIC ON NON -AGENDA ITEMS None. E. ADJOURNMENT No action was taken by the City Council. The meeting was adjourned at 8:31 a.m. ATTEST: Jennifer M. Perrin Deputy City Clerk Mayor's & Council Members' Weekly Calendar WEEK OF MAY 11, 2004 Tuesday, May 11, 2004 7:00 a.m. Special Meeting 1. Approve plansand specifications and authorize advertisement for bidsfor installation of streetlightson Phase IV of the Streetlight Completion Project and authorize the transferoffundsforthe project ($980,000) (EUD) 7:00 a.m. Shirtsleeve Session 1. Presentation of a Negative Migration Project forthe City of Lodi by William Jessup University student, Ted Van Alen (CM) Wednesday, May 12, 2004 Reminder Hansen. LCC Legislative Action Days, Sheraton Grand Hotel, Sacramento, CA, May 12 — 13, 2004. Noon Ribbon Cutting of Lodi Area All Veterans Plaza, 221 West Pine Street. Thursday, May 13, 2004 Friday, May 14, 2004 1:00 P.M. Public Works Week lunch, Lodi Lake — Youth Area. Saturday, May 15, 2004 8:00 a.m. Beckman. 125th Anniversary Celebration of the Masonic Lodge, Lodge Hall, 321 West Pine Street. Mayor Pro Tempore Beckman will present a proclamation to Lodi Lodge No. 256F. and A.M. 6:00 p.m. Howard. I1,GwanisClub's 60th Anniversary Celebration, Okhorn Country Club, 1050 Bkhorn Drive, Stockton. 6:00 p.m. Hansen, Hitchcock, and Land. Lodi Boysand Girls Club Annual Benefit Dinnerand Auction, Lodi Boysand Girls Club, 275 East Poplar Street. Dinnerwill begin at 7:30 p.m. Sunday, May 16, 2004 12:00 - 3:00 p.m. Celebration on Central, Central Avenue between Pine and Lodi Avenue. 4:00 p.m. Lodi Boysand Girls Club 1st Annual City of Lodi vs. Federal, State and County Dected Officials Softball Game, Zupo Feld, 350 North Washington Street. Monday, May 17, 2004 Disclaimer. This calendar contains only information that was provided to the City Clerk's Office. CADocuments and SettingsJperrin\Local Settings\Temporary Internet Files\OLKC4\Mcalndrl.doc AGENDAITEM &J& CITY OF LODI %M COUNCIL COMMUNICATION TM AGENDA TITLE: Presentation of a. Negative Migration Project for the City of Lodi by William Jessup University student Ted Van Alen Jr. MEETING DATE: May 11, 2004 PREPARED BY: Janet L. Hamilton, Management Analyst RECOMMENDED ACTION: Information only BACKGROUND INFORMATION: Ted Van Alen, a William Jessup University student, approached us in October 2003 requesting assistance in completing a class project required for the completion of his Bachelor's Degree in Science in Management and Ethics. Mr. Van Alen project required research into the causes of negative migration among the 25-35 age group in the City of.Lodi. Mr. Van Alen's findings are timely as the community faces decisions on future development. FUNDING: None required April 29, 2004 MW it Dixon Flynn City Managers Office City of Lodi, California Dear Sir. l ere is the research project that I was authorized to perform by Janet Hamilton in October of 2003. The project report is a research into the reasons behind why the City of Lodi population age of 20 to 35 is experiencing a negative rrtigrtation from the city. This negative migration was revealed in a survey pert trued by percept, Inc. in September 2003 for the benefit of my church, New Hope Community Church, Based on tbe initial survey by Percept, Inc, the, population age of 20 to 35 experienced a negative migration of 4% during the period between 2000 and 2003 in the City of Lodi, I researched the. Real Estate market to see what the inedian house prices were at in the City of Lodi as compared to ;he surrounding areas and found that median hese prices were quite a bit higher in Lodi. I looked into professional employment opportunities and found that very few existed in the City of Lodi, less than 20 jobs listed in the Sentinel on a given day. Any education opportunities above high school do not exist in the City of Lodi, not including the use of the inteznet or of a few classes offered by San Joaquin Delta Community College in Tokay or Lodi high school. I performed an additional. survey of approximately 100 people in the City of Lodi targeting the population age of 20 to 35. 1 found that though 74% of these surveyed were satisfied with the City of'Lodi, 641/c said that them were factors that would cause them dissatisfaction with Lodi, and 59% said that they would be willing to leave the City of Lodi. With little employment opportunities, relatively no collegiate opportunities, and higher than average housing costs 1 could un&rstazad why there is a general dissatisfaction with the City of Lodi and a negative migration trend in the population age of 20 to 35. As you may know, thea aren't a. lot of things that could be done to turn this negative migration into a positive one. The City of Lodi could do such things as build a business park near Interstate and Highway 12 to bring in jobs for this age group, bring in commercial builders to build a bowling alley or a miniature -golf course, host social and cultural events Haat would interest the 20 w 35 age. group, or even repeal the 2% growth restriction tate instituted by the people in 1990, Additionai- research would be needed to move any one of these options into planning. I would like to thank you for this opportunity to perform my school research project on the City of Lodi. I enjoyed Icarning about the various factors of the City of Lodi that might cause such a negative migration, especially since I arra a current Lodi resident Haat is within that age group. I alsf3 want to thank Janet Hamilton for all her help and direction during this research project dc v ejopment. I would be glad to answer any questions that you might have regarding this report. ,�ira��rly, 'Ted C.'ears Alen Jr, Excol Student Williaan Jessup University. PROJECT CITY OF LODI IM surveyed, over 61 % of the people said that though they either liked or loved the City of Lodi and 74% said that they were, overall, satisfied with the City of Lodi. Yet, 64% of those surveyed said that they were dissatisfied with both what the city has to offer them and the cost of living in the city. Upon evaluation of these dissatisfaction of this age group then this group would continue to leave the City of Lodi, for better opportunities in employment, housing, and recreation. So what can be done to assuage this negative migration? First, ar growth restriction currently residing on the City of Lodi. Secondly, a business park that would provide opportunities for professional employment should be built. If possible, this should be done near the junction of Highway 12 and Interstate 5. Thirdly, recreational projects and relief projects need to be instituted to provide extracurricular relief from the daily stresses of life for the population age between 20 and 35. This can be anything from a bowling alley, to a miniature golf course, to wine tasting affairs sponsored by local wine grape growers, If the City of Lodi does not reevaluate its position concerning this age group and increase the emphasis on retaining this age group, things will only grow worse. Population growth will remain nominal and city revenue WIN maintain its current trend. d, I J2,11'1111'� J TABLE OF CONTENTS ProjectPurpose............................................................................................................ 2 Kingdom of God Connection...................................................................................... 2 History and Background of Client.............................................................................. 4 Environmental and Firm Analyses............................................................................. 6 Detailed Description of the Research Methodology ............................................... 7 Findingsand Results................................................................................................... 9 Discussion of the Findings........................................................................................10 Recommendations.....................................................................................................12 Bibliography................................................................................................................14 Appendices...................................................................................... A -H I Prpj—ect-Em lose The purpose of this project is to answer the question, 'Why is the 20-35 City's growth - dom �of Q�odQo�nnect�ion To explain how rny project affects the Kingdom of God I must first explain what the concept of the "Kingdom of God" means to me. In part, the Kingdom of God can be explained by what Dallas Willard says in his book "The Divine 2 I Li for an , Back_round of Client Incorporated as a city in 1906, the City of Lodi is located north of Stockton in the San Jaquin Valley of California. With an estimated population of 58,950 (as of January 2001), the City of Lodi is considered to be a small town with grassroots, founded on a strong agricultural industry, and is the number one Kiwine grape" producing city in the nation (see city website). In contemplation of the 8 dimensions of quality, the City of Lodi performs well on the perceived quality of the city, When questioned about what a person thinks if the City of Lodi, the average comment is one of small, clean, low crime, and peaceful to live City of Lodi is founded on helps contribute to the outside view of the City of Lodi being such a positive and peaceful small town. The one downfall to being a mail town is that the revenue to run the city is dangerously low. The City of Lodi IS Currently in a budget deficit that has equated to layoffs in the city employment sector, and may include more. Being an old small agricultural town, the average person tends to be conservative and traditional in their thinking and way of life. e `This trend supports the popular view ot the growth restriction that the City of Lodi has self-imposed since 1990. As a small town, there is relatively little to offer in the form of entertainment or social recreation. Thought the City of Lodi has over 25 parks, the arnount of different activities that are offered to the residents to be involved in ffy�� I I 111i i I I I ii I III I � I I I I I i I I I I pi 1 111 1 1 ��� I though the "Lodi Stadium 12" is relatively new. There once was a bowling alley, 11111011111VIVI ME I !!III III called "Hutchins Street Square", which hosts monthly activities, including concerts and theatrical plays, Other than restaurants and a few convenience and retail stores, the city does not have much else to offer. For education outside of ll!!iillillllil Iii 11 11 MINE III 1�111 Ill I Joaquin Delta Community College does offer a relatively few oft it classes, hosted in Tokay and Lodi High School, in the city of Lodi. The City of Lodi does population, not including restaurants and video stores. Overall, the features offered by Lodi do not adequately meet the needs of the city's residents. With all this said, the City of Lodi is facing bleak times with the budget deficit and lack of growth, which equates to growth in revenue. For more detailed information on the City of Lodi, see their website. I great weakness, even though weaknesses can turn out to be strengths given different circumstances. This weakness is the city's self-imposed growth restriction of 2% (See Appendix 6). Looking at the Census 2000 data, and the MEN !11111111 ililillil I MINE 111111; M ME I drops to less than 1% a year (see Appendix D), This is not a sign of a healthy other grave danger for the City of Lodi is the loss of population to other cities that are offering better employment opportunities along with lower cost housing. Some of the other factors that may have an affect on the City of Lodi are the state and national issues that are prevalent, One of these that stand out is the economic recession that the U,SA. is currently enduring (see Appendix D). With recession comes deficits and budget cuts, as well as layoffs and rising unemployment. This has a large negative affect for the City of Lodi. it the nation is nut struggling in revenue, and the State of California is in it's own budget crisis, I j u fl E I V i N the population age group of 20 to 35, The methods employed to answer this question were an additional, more detailed, survey, real estate research and analysis, and employment opportunity analysis. A survey of approximately 100 persons of the population age group from 20 to 35 of the City of Lodi inhabitants was performed. This survey was a random sample of the residents and non-residents in the City of Lodi. Surveys were handed out at a few local establishments and person-to-person contacts imml�1131111 amour-munst resident previously. 12 questions were asked, 7 of which were yes or no questions, 2 check/box questions, 2 circle/one questions, and one "fill in the answer'" question. I held a meeting with a real estate agent and discussed the specific details I was looking for. I received printed summary documentation of 15 different cities that surround the City of Lodi and the housing information for each. Comparison was made between the median housing size of 3 bedrooms and 2 bathrooms in the various cities. The report name was "Market Statistics Report" by WyA, prospector.mqtrol ist, net compliments of my local Real Estate Agent. Concerning employment opportunities, I started by visiting the www,rr,,onster.com website and ran a search for jobs in the greater San Joaquin County area, where Lodi falls. I then ran a greater detailed search using the keyword Lodi. 1 also ran a search for the Central Valley, Sacramento, and Stockton areas. M iridin and Results The survey revealed that 74% of those surveyed were satisfied with the City of Lodi, 64% went t r h r to say that there were factors that might cause them to be dissatisfied with the City of Lodi. 59% would consider leaving the City f Lodi, of which the choice of destinations to move to where evenly distributed to surrounding cities and out of the state of California. !f pu ware to loays tl City of Lodi. u°hara w�Uid yc,u mova luc Odhpr 51cokion 10 Stn,, kw) 23 22 i Elk Grcrve `� iCl fall irfieccy 'IkCrove C35acram �nYo ,'; e.farreonEn -G ly 53% 'MTriO 14°�� 16 t,�Gthcer I cities in the surrounding area of the City of Lodi were evaluated. was a difference of $20,000 more in the City of Lodi. From there I researched the various homebuilders in the City of Lodi and surrounding areas. The difference was $40,000 to $100,000 more for a new home in the City of Lodi versus the surrounding areas, That is approximate!y 20 new jab opportunities for 19,500 people. Using 11 monster.com job search website, with the keyword Lodi, I received a listing of 6 jobs., classified as professional job opportunities, This is in comparison to the Stockton City area, including parts of Modesto and Turlock, which posted 107 job opportunities. The survey I personally ran contained questions about the satisfaction of the residents concerning Lodi, what it has to offer, what is lacking, and if the most striking result of this survey was in the overall feelings of the inhabitants of prices, the City of Lodi still stood out above the median cost. If the cost of buying a house in theamityof Lodi is $20,000 to $100,000 dollars more than the surrounding areas, it makes sense why people might be leaving Lodi to buy a I () II to 35 age group, A recent article in USA Today titled "Midsized cities get hip to I attract young professionals" addresses this very issue. In the article, the City of Cincinnati, OHIO acted upon their own decrease in the population age group of 20 to 35. The city leaders setup evening socials catered to the young professionals that fall under this age group. The socials provide a pathway for the CEO's and leaders of the business and professional sector of the city to talk and socialize with the very people who are up and coming in business and other professional arenas. Knowing something needs to be done regarding the decline I in the population age of 20 to 35, many cities have started targeting young 12 professionals, from launching websites to bringing in art museums and rock concerts, What does this mean for the City of Lodi? It something is not done to target this age group, the decline in population for this age group will continue, B99=0921im I that do not currently exist in Lodi. Some of these may include a bowling alley or batting cage, of which a dual batting cage and bowling alley was recently built in Manteca, CA. This would provide the young professionals with what the desire 12 most, as the article says, which is quality of life. The third thing that the city can do is to begin hosting social events similar to what the city of Cincinnati, Ohio did. This could be an event where the young professionals have the opportunity to meet with the city and surrounding area professional leaders, with wine tasting and hors devours provided. This would also provide the local wineries with solid marketing to the very group that spends the most dollars in wine sales, Fourth, and finally, the city could reach out to the nearby San Joaquin Delta Community College district and provide land or property to build an off campus site. This would provide some higher education to the city that does not have any, If I were to start somewhere, I would begin with the change of attitude about the young professionals, This must begin with a revitalized emphasis on bring the young professionals back to Lodi, To do so would necessitate the removal of the self - the building projects are merely steps away, M Bardach, Eugene. A Practical Guide for Policy Analysis: The Eightfold Path to More Effective Problem Solving, 1 st ed. New York, NY: Seven Bridges Press, LLC, 2000° Fleisher, Craig S., and Babette E. Bensoussan. Strategic and Competitive Publications, Inc,, 1996, p65, 1/9p, Article. Investin g'Taken to tram s. By Robert Frick and Justin Wiser, from Kiplinger's Personal Finance Magazine, Nov 1999, Vol. 53, Issue 11, pl 12, 5p, 7c, Article. UM ""77w U:i I � , � L wlll��,,= Fillih- Public i City Employees COMM NICrATiON FROM ORGANIZATION Full disclosure on Bills, initiatives, and budget Human Resources, management policies, supervision City Information Govetr went between. members be accurate, true and informative State of Atarraral Report Califbsmia analysis, budget analysis, meetings ( and relations COMMUNICATION FROM IMPORTANCE OE STAKEHOLDER STAKEHOLDER Needs, wants, and capital. projects Union demands, remain a employte adequate cor pensation Laws, policies, regulations, bills, capital projects Votes, funding budget adherence Moderately High flit Moderate LIKELIHOOD OF STAKEHOLDER INVOLVEMENT Low, unless public affected by City decisions Depe dens on fiscal impact of budget fading and employment needs Dependenton voter a.pprec.lati€ n, impact of bills, position on Board Low, unless Tills f City art, in -onfli€ t wid.i. StMe or Federal lavas STAKEHOLDER GOALS Public works, utilities at lowest cost, maximum benefit, and laws or regulations that fit public view Tetter work. conditions; tR)oy- i ent, inure pay, lass stre"s"s, more job effectiveness Receive taxes and revenue, improve community infa- structrare' grow See State revenut� increase, expen=ses cies r °s :s s and no problems, STRENGTHS CSE STAKEHOLDER Can vote intout officials, sway public ®pinion, get media. attention, or move away City needs tls:ern to conduct the daily business toSurvive Can impose laws and regulations ns or levy taxes to affect behavior Can pass taws regulations that a.ff��t city, or give./take- triads Internal External Ut nines I . Proposed capital projects for public use; with nonresident appeal. 2, Cultural festivals or holiday recognition 3. New housing divisions i-hreats I . 25 to 35 age group leaving the city 2. Other pities offering lower cost housing ;gip, y ytme and national rel e""sion 4. Professional joie efnplaymev opPortunitit:s offered by othet cities 1. restricted population growth to 2% a year 2. Small town environment 3. Low crime rate 4. Largest wine grape producing city in the nation 5. Annual Lodi Grape Festival 6, 25+ recreational parrs pile tt°�teaes 1. Choose a capital project: that does not include, nclu a park. (0l, 03, l,S2,S6) 2. Host cultural Festival (02,S2,3.S5) 3..yy }Reduce o sing cost (V3, I,S2,S3) ossju late yes 1.. Propose low -coat housing plan (TI,T2, 1.,52, 3) 2. Seek federal fonds for Clrape Festival (°3,4,5) . Maintain growth restriction (T4, I,S2, 3) 4, build professional employme,rit industrial oenter (`F'3.T4,S2, S3,S4) 1. Not culturally diverse, with a 6511c Caucasian population 2. 56 Evangelical churches in a town of 59,000 3, 2% Population growth restriction 4, Few "Professional" employment opportunities 5. High median lousing index 6. No cultural social activities €rssi le Strate les 1. Levy Tax for industrial project (01,I3,4,5) 2. Host reli iousicult ral event (02, 1,W2. 6) 3. Create low-income housing evelopment (03,W4, 5) issI-IC traatKai ems 1. Lao no"ng and let 25 to 35 age group leave (Ti,T2.T4, 3, 4, 5) 2. Oen City to multiple, Dousing developments (Tl,T2,T3,W3,W4,W5 ) 3.. Merge with adjacent city (rvl,T2>3,W2,W3, 4,W5) N -91.1 -New bar code -Gas prices -State tragedy technology in high and budget healthcare rising deficit -.ess than. 1% population growth. -25 to age population down. -Future Hydrogen Cell powered cars -New ballet casting technology for election process -Decreased involvement in personal faith ic Political/Led, -Ir pact of -Coal reduction businesses of agriculture on decline producing land-UnemDlay- -C erre t and future state of City f Lodi well. water meat rate high -Decreased public spending -Utility casts up -New Gave or party being in control -Lawsuit from adult book store -Worker's Compensation Reform Bill I�1» � �17►:1 20PULATION GROWTH 'The City Council, in the early 1980s, passed an ordinance from growing in excess of 2 percent per year. I Compare that to some of our neighbors in the county. In the same year period, Stockton's population grew by 15 percent, Escalon's by 34 percent, Lathrop's by 52 percent, Manteca's by20 percent, Ripon's by 36 percent and Tracy's by a whopping 9 percent- The county population rose over 17 percent. 2000 —2003 2.3% 8% a y, New Hope will not grow because of now families moving into Lodi. White 61,8% Hispanic 29% $25.-35 14% Black 5% Projection for 2008 is an increase of Hispanic 3.3% % $35-50 15% $25.-35 14% $15-25 3% $75-100 1% J %L'M agijqqoea a %6'L qqj6q(j VV %S'EZ 8081100 gwos %9'S Pe -JO IOOLPS 461H %6 aleyqis %C' �z aleLuej %V99 akin' J ! %Weg eldnot)paweyy 0/014 elewej albuls %C'6 Glaw 91BUIS ho -- 1 - I WWA % -gg PaPien %9`LL O/OZ'VZ mop! ` .I AOA➢(] PGPJ8WJGAOU GIBUIS A&9 , m ' % % 'L % --- � %9'L Ll— _OCCUPATION White Collar 52.9% Blue Caller 471% Unemployment .% Below poverty line 12.5% Retirement 17,9% WORK TRAVEL 1 — 29 minutes 512% 30 — 59 minutes 1&6% minutes 4,5% 90 + minutes 11% PRIMARY CONCERN INW—C410 Maintaining Personal Health 41% Day to Day Financial Wonjes. 34.3% Dealing Wth Teen I Child Problems 20.2% Neighborhood Crime & Safety 30,$% Dealing vAth Stress 29.2% New Hope Community Church of Lodi 300 Fairmeont Avenue Lodi, CA 95240 ID# 29380--71971 MARITAL � I FAMILY STRUCTURE ................... --_-----__-----_.... —G . GROUPQUARTERS_--._-__-----_--__---'_'__..7RACEIETHNICITY ` Prepared fbr ' New Lodi � 330 8 Wmeork Avenue -- Lod, CA 95240 ' POVERTY AND RET|REMENT VV[%)ME... ----.......... ...... ....... _..... 9 0� Study Area Definition: Zip Codes o524w'9w2~2 � Table of Contents f008442-firn villa a INTERVIEW I SNAPSHOT ' 2 .~~_ �_~.~ ` TRENDS 4 .......... __—'-............. -----......... ...... HOUSEHOLDS ~--'__'----_--_�_-.--__-------- 4 � 4 POPULATION By __.......... _----................ -_'4 POPULATION BYGENDER—....... .......... --_----_--........ '~.4 AGE-- ..... ----........... --.... ... --_...... -_--'--............. -4 INCOME_— ..... .... '...... ............ ................ —....... -_....... -... .......... .4 -- MARITAL � I FAMILY STRUCTURE ................... --_-----__-----_.... —G . GROUPQUARTERS_--._-__-----_--__---'_'__..7RACEIETHNICITY --_--._----___--------_'_---._-7 � I EDUcATfoN_-----------_--..... ------------.8 � -__-''--_......... --_--'--'........ '--'....... ...... ............ - -- EMPLOYMEWT'.—_.__----_-------------...... .g ' POVERTY AND RET|REMENT VV[%)ME... ----.......... ...... ....... _..... 9 0� H8U0U8G----'----_--.......... --......... -...... ....... -....... —... -10 U.S. LIFESTYLES 13 .ETHOS 15 FAITH ...... ............ _----'------__15 --_----'---_--_---_---'15 LEADERSHIP PREPFFRtNCE..... --'----------........ -.... --'--15 PRIMARY CONCERNS- __---------....... -.... ... ...... ..1G -- KEY VALUEB......... ....... -'.--....... ------....... _.............. -17 HOUSEHOLD CONTRIBUTIONS., ...... ....... —_........ ...... ....... .... ...... ....... 17 � . f008442-firn villa a ° ' "=me11 �� WINTERVIEW -- --------- - - -- Prepared Fbr New kbps Cornrnuni y Church of Lodi Study area Definition: Dale: 91312003 330 S Fairmeont Avenue Zip Godes 95244, 95242 Lod, CA 95240 How many people live in the defined study area? ra idark 70,690 persons midin in dr -dr -defined study area. This resents an increase of 7,609 or 1'x.1 % since 19., e €rrin the sane- period of time, the 1 ,S. as a whole www by 153%. (seg. pw 4) Is the population In this >area prtete togrow? 6, & tw tt 2003 and 2008, are poparlatioza is ptojecl to increase by 5.8% or 4,104 additional pe-rsor& During the F. s rw petiod, the U.S. population is projected to grow by 4.8°l*. (sw p 4) Now p lifestyle diversity is represented? I be lifestyle diver.s.ity io the arm is eorerrxly. high with a considerable 32 f the,50 U.S. Lifestyles wgr a mpr rated. ae top individual se. nt.is ur-vivirz �Trl�an Diversity €-epresen ing 13.3% of f all households, (see pw 13 and 14) 41 e racial or ethnic groups contribute to diversitythis area? aod rrpcar doe total nrarxrr a dirnt�r ®nss pest, r rifrlur diversity i tse area is ererrratyhigh, rrg s€ divsd al gt o ps, � 1�as r pt seat Cil. o � p�rl�tron and all other racialtethr�c groups make rip 38.2% which is. sdrwhat above e nat�orai aver csf 32°lc e "fie larl;st of e groups, Chi saau ss accounts for % of the total po . ulaton. 4VAI lira �s are also ps o cod to % e fastest growing group incri asing, by 188 between 2�3 d2 $.(Ps4mi 7 What are the major uenerarional groups represents Jere !arrst age group in terms of numbers is Millenials < e U to 2) comprised of 22,472 tons or ..1.8% of the total la sots irr orf , i&Len ( 7 and v iak up .7% of the population which cor npamd to a. national average �� , makes therm the rr st cover-repr�.se t group inthe area. (sw pW A) 6 Overall, how traditional are the lauffly structures? The ata can to desc.fiW as miwd cine to the about average presence of married arsons and two-pamnt fartidies, (, .0 Now 7 Bate are the adults? upon; the number of years completed and college enrollment, the ovemll education level in the area is remelt' bon'. rl 723% of the papulation ages! -5 and ova have irate ftom high school as compared the, national. average of 0.4%, co le 6 uates runt for 15.4 4 of thou aver'25 in the ama vers 24.4% in the U,& (,sx page 8) Which 'us l s are unusually NO In the area? Conooms which are likely to exceed the nadonal average, include, Neighborhood C (wgs, f moble Housing, Adequate Food, Nei hborha f C mw ca f, cafeiy, Abusive Rekaion slugs and Day -to -Day rries. ( page i 6) IlWhat the likely faith receptivity? Overall, the likely faith. involvernent level and preference, for historic Christian religious affiliafions is vet y low when k cornpaned to national aver -a es. (sm pie 15) What t'the likely givill.gpotential In the area? rju Ba --rd upon the average household income of $61,749 per year and dke likely contribution behavior in the area, the ovemU mrigious giving ntial can be, desctibed as saniewhat low, (sw pati 4 aW 17) 442®6277 wat rr 1990-2003 percept Group, Inc. Page I S�xs€c�: rrspt, C�arfta�, r�:s.srss �aau ' 11b r� ESnapshot I Prepared Rof Now Hope Community Church of Lodi Study Area WOO= Date: 1,41312003 330 S WirmeontAvenf Zip Codes 95240,95242 Lodi, CA 9524 Population and Households Primary U.S. Lifestyles egM t -2003 ME r Qhs €lrxti n SwOvft Oban i is tcikf5 s roan WOO awist*d Er" s� z Pamtlow of Homd�O s tf�9C? C? 2 The population in the study area has irwreased by 1578 persons, or 235/r, since 2000 and is projected to increase by 4104 persons, or 5, 9 % botween 2003 and 2008° The numbor of households has increased by 649, or 2,6% since 2000 and is projected to increase by i 3`? `I, or 5.4% between 2003 and 2008. V Me- (6i M) sN 18:1-M f.letvaeen 2003 and 2008, the White population is projected to decrease by 430 persons and to d cease from 61.8% to 57.8% of the total population, The Black population is projected to increase by 66 persons and to remain stable at 0.6% of the total- `t'ire t.lispanic/L atino population is projtete to increase by 3680 personas and to inorease from 29,0% to 323% of the total. The Asian/Other population is projected to increase by 789 persons and to increase from 8.7% to 9.3% of the toial population. Households By Income -2003 $1 SWW and up 100 tom -149,999 ��i3,f-7f.9 $25,000 34,999 e �iS,tXi©-�4�9 a to 15 o ?5 on St Area ED Unued States Age 85 75 W 65 to 55 to 45 to 35 to Z5 to tsto s to 0t fm Study Area The avor°ag�-, household income. in the study area is $61749 a year as compared to the U.S. average of $64338. The.a-verage age in the sttrdr area is 36.8 and is projected to increase to 37.3 by 2008. 'f`he average age in the U.S, is 36.5 and is projected to increase to -37,1- o 442-6277 imia a 1990-2003 Percept Group, Inc. €D# 29388:71971 Page 2 5�atra;�s: F�rp�vP �ar'tias, tl;S:rasits t�ir��� ,Affivent rtdte Young tum( Sen€€3r Ethnic & Families Coming Owmify iffenfads SurWvars Soarers Sf ents BVIderS (Age 0-24) (21 491 (44-59) (60-74) (IS WOV Cede ditgh So cdtege pest Stheoi School Coifege Graduate Graduate Since Marr k C} . Y"dowed Percentage Above Aierage Percentage Below Average Per rttage Above Average U.S, Average --s,- Psmonlege Below Average Percentage Abow Average J.S. Average Fwcontage Befog' Average Percentage Above Average U.S. Average parre: ivo Below Average Study Area Definition: Zap O>des 95240, 95242 The Fomity Community times & porsonsf & Basics Problems Problems Arsatrrs SpkifMt Under $ISAW M $50,0 $100,0W $IS,OM 34g 49,999 99,99 aer MxTW W910 aplos r'ematea a9 (8001 442 -OW wima 1990 3 mt M0 'llit IN 293W71971 No 3 $cKirms. � Dams. € S, census pitteau I Prepared For: New mope Cofnmunity Church of Lodi Date: /312003 330 S Faimwnt Avenue Lodi, CA 95240 ,Affivent rtdte Young tum( Sen€€3r Ethnic & Families Coming Owmify iffenfads SurWvars Soarers Sf ents BVIderS (Age 0-24) (21 491 (44-59) (60-74) (IS WOV Cede ditgh So cdtege pest Stheoi School Coifege Graduate Graduate Since Marr k C} . Y"dowed Percentage Above Aierage Percentage Below Average Per rttage Above Average U.S, Average --s,- Psmonlege Below Average Percentage Abow Average J.S. Average Fwcontage Befog' Average Percentage Above Average U.S. Average parre: ivo Below Average Study Area Definition: Zap O>des 95240, 95242 The Fomity Community times & porsonsf & Basics Problems Problems Arsatrrs SpkifMt Under $ISAW M $50,0 $100,0W $IS,OM 34g 49,999 99,99 aer MxTW W910 aplos r'ematea a9 (8001 442 -OW wima 1990 3 mt M0 'llit IN 293W71971 No 3 $cKirms. � Dams. € S, census pitteau Dale: 9/312003 Study Area Defhi ion- Zap Codes 9524€1, 95242 A -Q 22," ; 24,681 Household Cha �_... ._.. 1,779 s �r p� age (�"1� �°.... 11.11..... 7.8% Avemge,,AAntW Growth Rate0e8% , Persons per Household 2.69: 2.74 I2000 3 ,3fk3 St.l % ...-.-.. 1111. .. 2093 50.7% ................. Male census ................. ............ ... Update 493% f e•� �"�;a�'.. 1111:' i' Number..... .. Porce Number Percent i White (Dora -1 s anis) __.. ... ..1111.. 43,4`78 1.111__. 6� % 43 6 61.8% Afc n ecft ( on isp) . 433 0.6% _ 356 0 5% uEviv rls (BOM 1961 to 1990 _. 18,966 7 29 29.0%% Asiaed ther ( oD His,) 1 6,233 9 0% 6,182 8.7% Female 3 ,3fk3 St.l % ...-.-.. 1111. .. 3S,�fi . -' _---_ - ..,.- 50.7% ................. Male 33,809 ' 49-9% 34,820 : 493% f e•� �"�;a�'.. 1111:' i' .y(pry, V C 73*_ r'nie4 ny't2•y`S 1111.. h - - { - -- -_ n n 11 (RM 19$2 or Low) 10 11 - ... .-1111 15 % _._ .-•- - --. 22,471: 31.8%® uEviv rls (BOM 1961 to 1990 19,651 28 4%� 17,422 24,6% Boomers (1 orrt 1943 to 195[:) .... _ __ . ... _ �_ .. ........... 19 346 , _11_1,1. 28 €)% . _1111 17,902 .. ...... ........ . 25.3% ..-._ ile,MS ( mi IM to 1942) ......,.,... 1111.-... - -. -... .. .. .. 9,787 .. --.. 14.2°1c --__•-_ .......... `7,478: .... .. ..... ........... .. 1111., .,...........,. 10.6%O ...,......-1,111.. i Builders (Eicm 19 4 and awior) i 9,817 _ I4,2 0 5,421 7.7% 649 - 2 6% 0.9% 2.,°33 2.6,707... 1,377 4% 2.74 2008 36X% Protection 1111 24.9% Number Percent 43,230 ' 57.8% 4220.6% 11.11_ ...............:.... 1111-............ 1,82.2. ', 24,17 1111... 32 3 '(a- ilyf A 73*_ 3 f 768: 50.8% 36,825 49,2%n 27,500 ' 36X% 19,654 24.9% 17,945 24.0% 8,873 11.9% 1,82.2. ', 14% Age i 364 368 73 Median Age s 22883 3& Q _. 36.7 ,gs�� `�� � �OO �. momm € del lx� a� X53 8 $61749 $71,8 - ......... 1..111. _ . ., -- .. -- - ----- .. I....... X42,248 $48,110 $53,997 -- 1 r X113,944 $22,126 $25,640 0900) -42-- a 1990-2003 Percept Group, Inc. Page SM(Mg: pi, a as, OS.xssw Buffacu Prepared to New dope CommunV Chute of Lodi Data, 9/3124103 M S Fairmont Ague ie icates a consistent upward traced Indic tea a consMen" downward Vaud Before Fort at Schooling (Age- 0-4) C.ollegc Years, Career Sus (18^24) �Irzts d �s�srls X25-34}....... . Ci ties, FuNesters (35-54) q Rotir°e ent Opportunities (65+) 2000 5135 Number Percent 947 3.9% 1,731: 7.0%Q 2,437: 9.9%® 4,73 19.0% 4,072 16.5% 3,291 13.3% 3,496: . 14,2%0 _... . 1,736: 7.0% 2,271 9.2%3 5,201. 7,5% 13,985 20.2 % 6,954: 141.1% 8,587 12.4°13 18,73927.1% 3,02.3 5,829 8.4% 9,9.17 14,2% elm Study Area Detanibon. Zip Codes 95240,95242 2903 7.4% pat 20e2% Number Portent 927 '. 3.7% 2,289: 9.0% 3,02.3 L 1.9 % 5,158 20.4%n 3,961 15.6s%0 3, 700 14.6% 3,324 ............ . 13.1% 1,515 6.0% 5,231 : 7.4% 14,259 20e2% 6,781 9.6% 8,769 12<4i - ...... 19,236 27,2% 6,295 8.9% 10,123 14,3% 5,201: 7.5% 5,3.1017.7%Q 7.9% 5.54.5 800% 3,140 4,5% 3,086 ' 4.5% :3,868 5.61® 4,022 ....._...58%.. 6.4% 4,565 ' 6.6% 5,200 ' 7.5% 49958 ': 7.2% 4,623 .7% 34954 5<7"(4 ,:5g5 4y.6y�-IV 2,674 3.910, 2,245 3.2% 2,342, 3.4% 3,875 5.6% 11355 200% 5,231 7.4%m 5,404 7.6%Q 5,594' 7.9% 3,2.61 '. ... .............. ,6% ........ ..._..._ .2,981 4.2% 3,8411 -5.41.% 1. 4,215 fi 413 4,554: 6.4% 4,853: 6.9% � 4.5% ,5g,267pp'' 4,954 a`�7.(5gy%' Aa0% 4,1625.9% ...-_................_,...,......_................. ....._I..-....,.... 3,519 5.i % 2,ryg6 3.9% 2,367 �'. .3'�}}e3fgq?��'® 2,3pg3J _5.3% 3,7995.4%a 3.1% 1.,622 ` 2.3% Number Per€�t 1,6103 6,05 3,159: 1 %® 3,515 ', 13. % 4,831 18.1% 4,601 17.2% 3.547 13.3% 3,117 '. 1L7% 1,2015 4.5% 1,123: 4.2% 5,491: 7.3% 14,697t9.6% 7,312 ' 9.8% 9,004 12.0%s 19,770 ',, 264% 7,825. 10 5 10,695 ; 14.3% 5,491: 7.3% �7.3u10 5,448 .5,638: 7.5% 3,51.1.�8 %0 3,192 '' 4.3%a 4,120 5.5% 4,757 64% 4,247 53% __ _ ... 4,637 6.2% 5,013 _ 6.7 ;�'0 5,360 712% 4,76€3 ' 6.4 % ,. 4,273 5�7% 3,552 4.7% 2,702: 3a6% 2,308 3.1% 3,863 5.2%Q 1,822 Z.4% (600) 442-6277 yi3,ia 1996-2003 PermtCroup, tree Page Sources,: i i ar t1.S. Acis atsa„ RON Date', 0/2003 Description A tr)dicates the sAu(y area par(�h antage ia rmre than 1,2 lime,5 the U.S, average NiftateS the study area peroentage is IeSs than 0.8 Omes the US. average Marital Status All Persons 15 and Older ........... Married ........... S (j S2000 I Study area Definftn: Zip Codes 95240,95242 Study Area ... ... . .... ............ . 69,045 1 . . . ... ..... .. -......,................_._....s.................._.. tl�& Mill . . . . ........... Number Percent U.S Compe arativ 9589.0% ...... ........ Group Quarters, 24,691 Avera ge Index . ............. 2,300 93% 1.3% 11.0 ✓d7 85 3,689 ....... ..... ....... . . . .. 53,055 ... ... ... ...... .................... . . ..... .. 518% ........... 52�5% ..... ......... 12,823 . .................. ........ . ............ 24.2% 27.1% 89 4.1 %® .. . . ...... 30,891 58,2% . ..... .... 565% 103 11.9% ....... ..... 9,340 17.6% 16A% 10-7 3.4% .... ... ... ... . ................ 27,424 .. . . ............ .......... ............ .... . ........ 2,417a . ........ .. . I....." ... ......... 5,644 ............ . ...... 20�6% 24,1% .......... .... ..................... 15,393 ....... 5% 6.1 . ............ . 54 k% . ................. .... .............. A.(.3. 6,387 . . .......... 233% 21.3% 1 109 ......................... . 25,632 .............. ... . ......... . .......... ....... ... . ..... ........ 7,17928.0% . .. ........ ............. ............ .......... 30.3% ... . ....... 93 ........... 15,500 .......... 60.5% 58.6% 103 2,953 1 L� I.-1'.23'0. < 103 9,495 ... ... . .... ............ . 69,045 1 . . . ... ..... .. -......,................_._....s.................._.. 0141 Mill 68-4% Non Family Households 68,9% 9589.0% ...... ........ Group Quarters, 24,691 6.8% 2,022213% . ............. 2,300 93% 1.3% 11.0 ✓d7 85 3,689 14,9%14,8% . . ....... . . . .. 101 13,271 = ...... 518% ........... 52�5% ..... ......... _102 1,376 5.6% 4.1 %® .. . . ...... ... 137 2,757 . ........ . .. .......... 11.2% 11.9% 94 689 2.8% 3.4% .... ... ... ... 83 597 2-4% ......... . 2,417a . ........ .. . I....." ... ......... 102 . 9,495 ... ... . .... ............ . 69,045 1 . . . ... ..... .. -......,................_._....s.................._.. Family)1 useholds 6,490' . .. ......... 68-4% Non Family Households 68,9% 9589.0% ...... ........ Group Quarters, 1,536 12% 6.8% 2,022213% . ............. 23.2% ...................... 124 1.3% 11% . ... ... . ....... . ... ..... .... Population By Household Type ............ . ...... ... ... . .... ............ . 69,045 1 . . . ... ..... .. ....... Family)1 useholds 58,397 84,6% 82,2% 103 Non Family Households ............ - 9,113 13.2% .. ......... ..... 15.0% RR ........... Group Quarters, 1,536 12% 2.8% 80 CENSUS" av New mope Comm nky Church o1 Lodi Study Afea Definition: Date 932003 330 S Fr iffne nt Avenue Zip Codes 9524x, 95242 Wd,CA95240 Description Study Area , a €ndic.ates the study area pexefltago is more than 1.2 times the U.S. average -.. . -. Number Percent s omp r 19v indicates the study area percentage is less than tl.$ times �he U.S. average Averaue index ��Y T...aVg��@S�S{i��2.:r✓y� Y�r//.��pqyyy9�t�$$pp���-f`.xf R'3:��.qy �S��rAn'. }Y �'1�-,�'a�'�.4r =�..A C'�.. a.. :f .�][Pq -. .. 4"tYa-n�r�$.5.:��.v. T�,:.i gg??,,yyr��sgSS.��([... p&:S��wgga. gg p�..ZY���,Yg:. i.+'p4.i ®$$A94yYi� $[� 6SQ'4wa tlRKat§� �3 y� ®�prs Eg is�361. - c �1ege Ofm ...... .. . .......................... _ _..._._. _.. _,.. .... ... .. .... ... .... Q.�°1� �6 ply , 0 d......0.0% `16% 0 Sh,�,ter/ t t (category efimt€aateci in 2C j � "; 0,0% 0.0% : 100 Other 82 ; SSe% 16.7% °. 332 a Q Q.N. � _, �� �.C:.c.� ..-�<` iCO J�; � .., a.. 9., Ki •.F.n�.Y��~�� . �b'.: �i£.Y:�l%,r� ,(� -.-. 5. . �{ _ F ' tet' % .. ;' - =R>V.2 . 3r ..�/�„?n- ..vcTE. .� .n. population By RaceIEthniclty ... ...... ... .............. _. _._ .,................... ..,.......... ., ..,.... 69,112 ate (Non litspa€ iO _...... ............. ..........._ ........................................_...._....._.....,-, __.__. ___._._.. ..... 43,479 ' .. ._.. 62,9%© 69J% 91 a Affi an-A€aerican (Non-Hisp)433 ' 0,6% 12 %a 5 pic/ a ' 18,96'7 27A % 12,5% 219 Neave Arnewican (Non-Hisp)333: ..... _ . ..._...... _ ........ C6 5% 0.7% : 6 3,200 4.6% 3.6% 129 H.awaii n & Pacific Islander fNo Al zs j 29 0.E1%a 0.1%34 (m 2,550 : 3,7% " 1.9%®' 190.. Asian Population By Race :3,262 tl►ra�251 _...... _ . ... 7.7% 22.6% 34 ja pan .. ....... ... ..... 707. 21.7% 7 8% 279 A- 1 ....... ._...... . ......._ -, . _ ._._.... .. 784 ' 24eiA%� 16.4% ; 1.47 c KSc a __........ ....... 79 2.4% 10.5% . 23 m Vietnamese .... .............. ................ 52 I.6 11.0% 15 erAsimRaces . _ ... ........ " 1,389: 42.6% 31.8% 134 . . .......... .. ............. . HispanidLatino Population By Race 18,967 White7,130: 3` G% 47.9% .. `� i African-American .. ....... ........... ..... ... ....., ... ........... ......... ..........,.. ... 187 1. % 1.9% : 53 Nativt, Americas .. ......... 14-5 _ Q.8%® 1. % .. ; 7"6 Asim62 11.3`% 0.3% " 111 m Ram & Multiple... 11,442. 60.31 49.0% 123 Hispanic/Latino pop l bon' y Origin .. 18,967 Mexican ....... ......._... _.._._ _..,,_ ... ........ - �E ..... 1.6,353 $6a 2% 58.6x% 1.47 F'trtts €cata 1$9 _: 1.0% 9.7%® 10 4 Cuban 0.2% �y fQ 5 Other Hispanic Origin 2,390 12.5% 28.4% ' 44 18001442-6277 m,ia 0 1990-2003 Pereepl mp,1 C. Page CENSUS'O"' I Prepared Fw. New Hope Gwrrrunily Chink 0i Lodi Study Area Definition: DaW 913/2003 330 S Nrmeont &wue Zip Codes 95240, 95242 Lod, CA 95240 Description Study Area U.S. ....... j, Indicate, the sWdy ;area parcentago is mare than 1.2 timas ft U.S. averageComparative Number Percept p 4- indicates the study :area percentage is iess than 0.8 t€ms the too s. average ! AveraIndex 65,825 1,244 1.9170 2.3% ' 82 614 0.9%CT 1.1°70: 86 11,805 : 17e9`% 16,6% 108 1,345. 2.0% 1-9% 106 .... ............ .. . ..e 10.1% 11.2% ; 79 47,441 72.1% 71-6% : 104 42,970 47-1% 39.7% 119 5,554 119% 7.5% 171 6,36e4 M8%12.1% .,,. r� �p 1 PF3 123 10,963' 25.5%9 28.6% 8 10,087 :' 23.5% 21.0% 112 3,376;' 7.9% 6a3% 124 4,618 ' 10.7%J 1Q5.5% ; 69 2F004 4.7 /Q 8 9% 53 2 , 29,472 . . ... .. , .........,._.................... _. 15y588 : 52.9% 60.3% ; 88 3,591 12-2%13.5% 91 2,566 ; 8.7% 10.7%rx 81 _.._ . -. 2,0166,8% 9.5% : 72 2,969: 10.1% 11.2% ; )f3 4,446: 15,1% 15.4% : 98 13,882 47-1% 39.7% 119 626 < ......_... .6 2.1% 2.8% -: 76 615 ..................... .... ............. ._ �y 2.1 fO ......,_. _. .......,. .,,. r� �p 1 PF3 pgf 1,06 2,052 . .. -. .. ....... 7.0% ....................... 6.8% : 102 1,642........, 5.6%0.7% X59 3,65112,4% 12.4%a ; 140 1,759 = 6,0% 5,5%108 2,490 8,4% 6,1°70: 1.38.. 1,047 3.6%0 3.3% 109 is wi.la logo-..2003Percept Page swims peropt O ti.8. aaau 7 J, 3 C LM EM Description & indicates the study area percentage is more than 1.2 firnes the U.S. average s lndicates the study area pomentage is. less than 0.8 tirr s the U.S. average Population y Employment oyment Status ( 1 and over) A. Ununployed Not in Lahof- Fe e tidy Area Defk on: Zip Codes 95240, 95242 Study Area Number Percent 4�. U.S. comparative Average Index 603% 94 3.7% 131 36A% % '_' 107 No Workers 2,379 13.7% 123% 108 1Workx . .. ....... 5,845 33.6i% 30e4%� 110 2Wor-kers7,074 ` 40.6% 45 0% : 90 3 or rao e ix Workers2,108 12,.1 %0 11.9%a 102 _, .....,.,. ... __.._ __.,. _.._ .. .._. .. .......... . ....... ... ................. ,,..... .. Total Female Population By Work Stages (Age 16 and over) ........... 26,868 TOTAL WO G12 .:. ..... ...... ......___ __..... _...._.. _. ..._...... _. _. -----..._- -. .._..._. .........,-.. .. --------- ...-.-..... 900 ., 483 0% 54.2% 89 .... _.. _ ...... idi No € hildren8,Ot2 ............29.8°7............ 33,8% 88 With Midrea � 0 to S only '982 = 3.7% 4A% ,: 8 .. With hildfen Age 6 to 17 only � � 3,046 -; 11.3% 12.4% , 92.. With Children t� Age to 5 and 6 to 17 860 3.2% 3.6% 90 ........ _... TOTALNO I WO �l ) _- 1,200: 4. %® 13% : 133 €., X09 ' 0°a 2. °f® 138 z -v--.. A Woh (Mildrea 0to5 MY .... ....... ... ......... ... ..... ... -...-._--.- --.-.---,--....,... .. -. --. 120.: -.--_-.04% 03% .........1.29.. Withildren A�� 6 to 17 only ,., ..,...,.... .... ...... ............ ___. .. .. ....,. _.. .. . ..... _._ With Cbjidmn Both A& 0 to 5a d 17 1.1}0..... €34% 013% 142 ,. ___.... ... ......... ......____ ,___,., _.,,,.___...,. .. ........... ..........,....... TOTAL NOT fN THE LABOR FORCE .<,-----._ -...-J ......._... .. ......... .. ...... ............ .-...-.. -.,, ..- .,...,....... ..................--•----- --_,-•-•-•_•_-----. .................... ......... 12,768 .,.,....,..... ...... 47.5% - - .... .,,.. . . 42.-5%- : 112 .. . ........ With 1 Ali l ..... ........ 9,610 ; 35.8a/� 32.9.% 109 ' t t� _..1,024..',5%a.. .....__ 7% ' 139 With Childmi 6 to 17 only. - - .... ....... .. .... 1,353: 5.1 `l°....... 4 3®�Q..;..... 1 �.`�.. With Children Both Age 0 to 5 and 6 to 17 751 1 2.$%v 2-5% 110 h:..�... r,o .ss.'a „T:;r i ,,,,,. ousehol y Poverty Status ($°17,603 for family of in'0 _... _. .............. 24,681 .., .. AbovePoverty Une (Householder Age 0 to fro} 16 087 65.2% 69 5%m ; 94 Above overt inn ilauseholdcr Age 65 and over) 5,504 22.3%n 18.7% : 119 Below 1'crvrr inn ouseholde� A e 0 to 64 522 10.2% :.109 Below rsvert1. 1y Line (Householder Age 65 and over) 569 2.3% 2.4% - 96 Households y Pr en o1 Retirement Income 24,681 i rtia Retircmul rzae4,414: 17,9% 16.7% = 107 Without Retirement Income 20,268 811% 83.3% ; 99 E 0 277 oma 0 1900-9003 Percept Group, fur.. Page swrm: Fc pt, Ctaritas, U.S. mus Bureau 72, MR CEN� U S'000 -S PreparW Fi1r: New mope Cofnmunity Church Of Lodi Study Area DefhMn: Date: 9!312003 330 S F irr wnt Avenue Zip Cocin 95240, 95242 i , CA 95240 __.__ --__-- __------- - --- --__- Des rfp ion _� __ Study Area MS. A Indicates Tho sttdy area percentage is more than 1.2 fivnes the U.S. average_ Number Percent s _ Comparative i Indicates the study area percentage is fess than 0,8 times the t1.5, average Average Index R (`� €ts 10,7(13 43e°l� 33.�°lm 128 ..... ..-. .... ...... ..... Median Rena ... .,., $662 $657 .. 1[11 _-._ .... ...... ............. _ __ __. _,_ .___._, _,.....__ Vacant Units By T ___-_ ... ,___� .,.,, .. ..,.............,. .. .,.. ,,....,,. ._. 737 .._,.-- -.... -., ,.---...,.,., .,.,,... .,.. ...-.... ..... -.-. ...... ... -.,., -- _.-- -.--.--.. - .-.-.- A For Rmt -. ....- .. 4 .......... .... ... ..... ........ ..... ........ -..-,.- - ----.---, ,.. ... ........ ....... .. .....- ....... _..--.- ..-_--.-- .--..,.... -316 .... - --- -- - 33.7 "....... ..._- -- -- - - 25.7To ........, ....<. ... 131 .. .... _..-......,---.. For ,We ....... . _�........... , .. ...... . . . ........ ...... ......... ..,.. .. .. 245 26.1 °i� 13,7 �/� 1.9.1. Se&so tal. ..... .. ...... ......,., 189: a 20.2% 37.1% 54 Other 186: 19,9% 23 5�1� 84 StructuresNumber f l its _.. ........... .... ..... ............. ....... ._....... .... 2.3,754 Single. Unit 17,938 C9.7 65.810 : I06 o 9 Units3,O52 11.9% . 13.7% 86 10 to 19 Units i 041 4.0% 4a0% ' 101 20 to 49 Units778 3.0% 3.3% 90 50 or more Units1 508 _ 5.910 53% 111 Mobile Home cri 1,347: 5.2% 7,6%69 A Other 88 0.3% 13,2% 151 Single `1'o i� inti le Unit Ratio _ ... _.. .. -., __.., .. __ ...__......................................... 2.81 2 S0 11:3 ...... ... .... 2000 owner -Occupied Property Values 11,986 ...... t Under $1,5,000 . .- ... ......... .... 30 : - 0.3% 2.4% 11 i $25p000to $49,999 99 0.8% 7.5% : 11 . .... . .... ..... . ._ ... .. .. ....... ,...... ............ -. . -.. - .. ,..,.,., .., ,..... -',.__.,-i,___,.-_. ._...__ ..i.,.,. ........... .............. .. .... ....................._ _ .._ _ ,._.. _.. .......... } ��yy¢y�.�.yy''^g^9j�[(}�py��/g;$� �q�s�'#/���gget,�p/t�� rq/L���@ Po/y�,g�e�ry�q..... p ply .�^rpa/�y�� 16.3% Y $75,000 to $99,999 ...... ..--..-. .. ...._ .. .......... ....... ... ........ , . ...... .........,.. , ...... 1,175 9.8% .. 14,1% ; .. .. .... ....,. 70 $1 � f.4 4gF7f1 : 40.6% 23.7% 171 .V50,000to$ z_.. ...... .... .. ...-. ........ 2,892 241 0 14.6% ............ . 165 $ , to $299 :.1,840 15.4 % 11.9% 129 z $300,1 to $399,999421 3.5 /0 4.4% 79 $400,(M to $4994999 _ 0, . .... . _. _. 1.7% 2.1X70 _ 80 d- $500,((7 and ovor 115 = 1.0% 2.9% 33 2(X)0 Median Piuperty Value $169,348 ' $158,934 ; 107 _�. (0001 442-6m W13.18 1990-2003 percept.0toup, Inc. _Page 10 5mm'. faa pt,O&RAs,US.Ommsauwau it good T °�€ OAS iRd: - p )008) UP _. 101 136 16 .- . "/,Z-96 8L£`IZ ..... . ......... .............. ......__ .. .__.- .-........ st3 t § l t LI8`VZ adl.L jo OOUGSOAd0n Lk. ®/vL 0 0/6c 0 V9 posfl loo ON r .. 9L Okv"0...................°/0 0 ......._ 1$ _.... T i .. ..........._ I�L i ..... 0/661 _ .. . OV POOM 0 °�a t `0 0/00'0 Ci .................. _ ........ ......... .... [POD ...... .......... %i3'6 0/0Z'O .....- L� ........ .. _..... . fl 7 PL . OMW - ... "'W"ZZ ....... L9 ... : ........ OL 1,169'9 01WIV SWI p g' b 9 '[ �"�* j Z' "�iZ'I gy g 06C'OLi ggi�gg,, pp LSIP'Ll _.._...,.. .-... - .... _ _ ........ . _. _ _ ..... - _...... _.: ....... . .t''� � y u i� 'w .... ............ .. .. .. .-... .-.-.-.- .----,--.,.--... ... _,,.-........... ,-......---. 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(MZ 03 X661 ...... .. .-- VSL'SL1� a Alav off �"` ri 9�ii ' dlilt f3 D i.1 5 &ASR ' ���J d Paje' i{ js qq4 salmPu I i alle dwo � 1�1t1 8���� Ci s�ua�ffi t u €iI t JOW sl O quewod me Apnjt� 5141-301p0spq -v ..—... �._.. --'_"'___......._. may:, % y��o 7pypyy .___.,.� ._..._,.� ..............._._,... .. ,.,_.....�.,.._, �__...-.......�..,._.,....__..._�....,_._..._.,......___.__.... Wsra'ON6 SOP03 d!Z anWAV )aaWtt at _4 S ter COMM .01LIG i}Q iLll� pol p tpnLO 4yu��ng�� H MON POJudmd 00,,,snSNID �R9W'Y nvownj�mp�eq - ". A2i _ a O CENSUS'000 Prepared For New Hope Cwnw*Charth of Bods Date; 913/2003 S Fairmeont Avenue Wck CA 95240 DescriptionStudy Area ....... ._._ _... ...-1 Indicates the st€ dy :area percentage is nacre than 1.2 €i€ es the U& average Gltl�lef Percept. 1 Indi tes p -qtudy area percentage is lass than 0.8 firnes the t#, v cagy -- Averago Travel I-;= to for (minutes) Study Area Definition: Zip Codes 95240, 95242 U.S. Comparative Average Index MEN LM CO—OW-4-42--b-2-77 a 109072003 Percept pro ®Inc. P298 12 sourm- ftfovt, i afts. U.S. emus bare 24,81 f 2,475 10-0% I 3% 97 8,751 35.3% 34.2%v 1033 9,519. 38.4% 38,4%Q It}01 '�@�ytl/ 6 16.4%C7 1 i.1%fl96 , . 27,916 .. .. ..... ...... ...... .p........................ .. _.... 989: 15%3.4% : li 6,292ZZ,5%o 14.4% 157 ................ 14,3€3 51.2% 51.1% 1.00 5,198 18.6%a 26.5% 70; 1,266 4.5% 5.2% 137 856 3.1%� 2.8% € 111 .. .,. 218 ... 255 89 28,9015 21,783 75.4%® 75.7%a -100 _ 4,490 € 1 .5 % _._ .. .. 12.2 % ... .... -- 7 1401 0.5% 4.7%p 2Ci 386 1.3% 0.5 %272 960 ; 2.53 3M% 4 9% 2.9% 0.7 % 1012 125 989 ! 3.4%a 3.3%0 ' 7£15 LM CO—OW-4-42--b-2-77 a 109072003 Percept pro ®Inc. P298 12 sourm- ftfovt, i afts. U.S. emus bare MU Odie P ease see we rnpanyinq guide for a compote desodption of each segment (3mups are sorted by number aP households in study area 2. ...s 1clr l , Tela! ` i (g, lel, E i, !F, f7, s&, 23, 25 d 218} lem thuic And Urban Dv". 40, 4€, 42, 43, 44, 43, 46 and 49} 5 SeWor Life (7, 20, 21., 22,, aft anti 31) 4 literal raxnAi (27, 26, 29, 33, 35 and 38) .... 1Afffisent Families (sego cwq 1, 2, 3 6 and 14) 38r .. l a€1~i�z Faff lieps 20 i Cautious and Mature _.. .. _. 4 Educated Mid -Life Familim 16.�.... stablisl Cour Families 22 Mature and fistabl€stied 39 Netae �pnillS Urbanites 25 ' Working Country Consumers I l L Yokm.Suburban Families 35Laboring Country try 'amilies 32 orking Urban Life US. Llfestyles,- Study Area DefiniUon, Zip Codes 95240, 95242 Study AreaU.S. 1,704 ? 6.7% ,. .............._...........-. -.-.._ _..........._.. _._ ... Households Perces . � e p r tye €,623 6.4% Average Index 10,57141.7% 13.3% 34.1%Q 123 4,401 17,4% 17:39 01. 3,407 13,5% 7A% 190 2,865: i I.3% 13.9% 82 2,595: 10,2% 14. i % 7:3 - 1,247 4.72%. I 13A%3 f Study Area 1,704 ? 6.7% ,. .............................. Households Per t.... . , Comparative €,623 6.4% Average Index ....... 3,381 13.3% . 3.2% 415 2,812: 1.1.1% 7.0%n158 50 2,7411[3.8% 3.8% 3.5% ' 305 2,249: - -- 8.5% 4 8% ..........................._..._..... 178 2,116 8.4% 4.7% 116 41 1,704 ? 6.7% I.6% 9.3% 73 2-8 €,623 6.4% 1.5% 2,7%238 53 30 i 10224.4% 1.4% 3.7% 1_1.9 50 965 3.8% €� 9% 63% ? 60 21 ; 961: 3.8%® 0.7%... 2.0% s 191 59 K11;1 740: 2.9% 1.5% 191 _ _ 694 - ._, _._, 2,7% 4.6% ; 60 666 r� �..yy 2.67k g..��77 3 00/ g��i 98 -. 491: 1,9% 2.3% 85 41 t gghng His anicouseholds 393 I.6% 1.6% 97 , 2-8 Building Country Families382 1.5% 2.8% 53 30 Urban Seaior L.ifQ342: 1.4% 0.8% 1`77 50 L3lwiassIfied Households _... 2.31 i €� 9% it A% - 739 21 ; Mature d Stable 186 0.7%... 0,5% 139 2-6277 oma 0 1990-.200.3 Percept Group, Inc. Page 1 SQOMOS: pemvt. aafts. U.S, Cm s Bureau NO Date: 913/2003 Study Area U S. Lifes�lesw I i Study Area DeMUon: ... . ... . ................ ... Percent. Tip Codes 95240,95242 a Comparative 48. St lir g Urban Life ........... 13: Affluent Educated Urbanites 37 Rini r%Multi- Ethnic Urbanites 34 Collor and Carnex Starters I � 11 .............. ... . . ..... - ...... . . ... .. . ....... ........ 47 URivmitv Life Individual Segment Name H ouseholds ... . ... . ................ ... Percent. U S a Comparative OD% N& SeRmenW am sorted by fwrnher ot households in the study area, 0,5% 0 Average Index 0 0 Pro nous and Mature ... . ......... ... ............. . . ........... 172 ...... . ......... . . 03% ... .... .. ....... 0.6% .. .......... 121 OD% 17 .. . ......... Large YOung Families . . . ........ I ..... . .. .... ... ... ... . ..... 152 o,6% 1.9% . ...... 31 . . . ..... ...... ....... ...... 29 . . ......... . Working Country Farnifics . ... . .... ..... ............................. 146 .......... 06% 1,0% . ...... . .............. .. 59 ... 14. Secure. Mid -Life. Farrdlies ........... . ......... ...... . ...... . ...... 132 0.5% ........ ... .................. 0.7% 79 31. mature Country Families 123 = 0.5% 045% 91 m M ms- am i"i'moww"ne, Now-ol ii 27 Countty F4tnily Diversity ................... ......... ..... . ..... ........ 88• 0.3% ..... 0-3% .............. L ......... . 164 45. Struggling Urban Diversity...71 ...................... 03% 1 �6% 17 44, 1,abl� X'5Y.b.an'-L.i,fe .... . ...... .. ... .. .. ... .. . . .. .. . ......... ....... . . ......... 41 26 Working Suburban Farnflie,-, ...... ... ... ....... . ........ . ... 39 0.2%® 0.1% .......... 113 .... ...... 49� E titan Houscholds 17 OJ% 0.3% 27 0011"Ej 43. Taboring Urban Diversity 13 0 1% 0.5% to 33 Laboring RuralFamilies .. ... . . ... .. - ....... ..... .. ................................ .............. 12. 0.0% ... ......... 02% . .......... 31 9 Educate Worki�g Farnifies 10 0.0% . . ................ 0.1% 37 5: Prosperous Diversity - . ....................... ..... .. .. ........... .. 8 0.0% 2.4% 19 Educated and F�qrnising 8 0,0% 0.1% 41 IP, ONW" VON I I *Ri 4 2 Labod i T Rural Divemity .............. ............ ......... ..... 5 . .. 0,0% ..... . ..................... .. .. .. 1.4%® .. ....... ri.ty ....... . . .. ......... ... 2 ...Mlid--Lik..Vj.-Ps 1: Traditional Affluent Families 0.0% 3.7% 0 8 : ...... Risin Potential Professionals ..... .... .................. ............. 0 0% 19% 0 Pm-,rw-rou-, New Caunm Families i 0.0% 1 13%.i 48. St lir g Urban Life ........... 13: Affluent Educated Urbanites 37 Rini r%Multi- Ethnic Urbanites 34 Collor and Carnex Starters I � 11 .............. ... . . ..... - ...... . . ... .. . ....... ........ 47 URivmitv Life 0 0.0% 03% ---------- 0 0 0D%0.7% ..... ..... .. . . ......... . I OD% 0.3% 0 0.0% ...... ..... ................... 0,5% 0 0.0% 2.8% 0 0 ... 0 i .......... ...... 001/0 2.3 % . . . KMWe WARN WOMOMM-M-MAN OD% 10% 0 0 0.0% 1.5% A.-NOWN - 0 0.0% 03% ---------- 0 0 0D%0.7% ..... ..... ..... 0 0 0.0% ...... ..... ................... 0,5% 0 0 0,0% 0.3% 0 . . ........ . 0 . ......... .... ......... . ..... 0 KMWe WARN WOMOMM-M-MAN K 25,334 100.0% 1 100.0%, 100 -logo-2003 Perces ire "ll, Inc. Page 14 TM eno Prepared For — - New Ploae Community Church of Lodi Study Area fiiiion.; Date- 913/2003 330 S Fairmeont Avenue by Codes 95240, 95242 [rd, CA 95240 DescriptionU. A Indicates the study area percentage is rrstrre than 1.1 tires the U.S. average Study Area M& Average COtttp�t l e Indicator,the study amp perce€rtagP is less than 0.9 t&rnas the U.S. average Index .. _ �.°.k ��i3r� -. �aa"5` -•.;, � ria, -: r..<.o� � ..tom. lJ,�. :tasAd .. .� -F..Fa.o-f,. .c�,>.a�� c� a;'nk�': Estimated 2003 Households Likely to Be- r Strong,ly Involved with lboir Faith ..... ...,, .._._. _._ _... ........ ..... ._. .. .,___ .._ 29 2% ......_ ., _..... 35.?%a .., _.. ... . .... 83 d on-tewh t Involved with `I` eir• Faith ..._.__,_. _.. ........ .......... .. .......... ..._... .... - .....,__...,_. ............ .......... _._.._.,.,.,_. .. .... 25.7% ; ......_, ....,_..._.. .., ..., 29.9% ... ........ .. 86 ._.., .......... .. ,. Not 1 r f 4.1 iia : 34.9% . 126 Estimated d 2 03 Households Likely Have: ........ ..... ..................... ...................... ..... -_._ . IncreasedTheir Involv.... .... ... .. ,.......,...... ................<.._.. ..., ..... ........ ........ ., ......... ......_......,, ................ .. ... .. ., ...... ....... Dw,r 4,d heir lnvoivemo-nt with Their Faith in the Last 10 • eat-s 22,0% 2M . 93 Estimated Households Likely to Prefer. Adventist ...,. ._.,..,. —.__- ...._ . _ ,... O.7�f®: 0>5% - . 152 ... gg,.pp..._ a ist. -- _. .,.. ...... ..__._ , ... ..... ., , .., .. .. ...... ... 10,0%. .. __-.._ ... ......... y .. ............. _,.. ._ -.- — 14 ., _.. ...... .. .. atho.tc21.3% : 24.2%88 attreattsai1 9%a 1 9% :.... 97 t 3�ci ,.,.... ted... Jahr )._ ., , ,.,. .... ._.. ___ . .,,<.... .. ,_ ... 0 9%...,.... .... 0.5 %8 07 Epts��s ai. __.__. .............. .............._., ,.-.... ., _. .........., ....... _... . ......,.-... .....,....-_..... . ___ 2.4% ,. 2 9% _._.___ _,_ .... 83... ____ ...... ........ ....._ ...__...... .. ..-........._ _ .__,_ _ ...--.....-.-.- ..... .,-,-, _.__,__._ .. _.._.__,_ .......-._ ................ ....,.....,.._... 42 ,............... _ _ _ ... _.-... - ev �s Wlftwmes _. . .. ...... ... ... . . .. ._. , ,..-_,.,. __.. ...___...._ ,,, -,,._ _,., . _. _____.,_,. ...... ....- ... __. _____ 12% , _..___._,_, _ ___.__..... L0%®: . - .._._._._._ _ ._...,,,.,... ...,,.............. I di s Judaism...._.__... ,..._ _ _..._._... .. .. ,.... .......... ..... . ... ... ... ...... .. 2.8°lQ: .,... 3 5%' ;........ 79 . _ ....a.,.. .. ......... a L itherava . _.__.. _...-...,..... _................ ............. _. _. __....... ....... .._._._... ............... _. _ _, 62%; .._........ ____.__. : 7.2%O : _........, ......... ._....... 86 ._..., ., ..,.-...... .....-.. a Methodist ist ._.......... ...., .,,.. ..... _...... .. ......,, .... ._...... .....--...,, ......... .... .... ..... ... __-------. ...........-....—..---'— -'-- 53% . •-.._._........ .---.-...... Mo%4 - _ .- ..._--'-- ........ t........... �. 57 .........-...._._.._._.., A Mormon 2,7% : L7%�. 157 New A 1 % 0.6% 207 o.a rwr a o.n_al. ........ .. .......-­-... .....-........ q6% &8% -- 5 .. ....... .... (Xtbodox ...... - _ ...._..... - ...__._.... ........ 0.3% €�.3%a'+ ..._.... .......__.. 97 -..,.....,-.._._. -' .. ... ......._ _. _ .._...... ......... ....-... _ .. _.... ........ 10%rr 2.4%� '.'. ......... 126 ............ esytgian i Reformed4,5% _ ._.. ....._.. _..._ 4 4 6% � _... ...... 97 ......... _ ..... Unitarian I Universalist ... ......... ....._.. ----------------- 0.7%o Ciel% . ..._. _ . 94 A tee . t o _ ........ _. ..._ ..... 6.0 % 3.8% ....... 156 Aof to No 17.3% 11 1% 15 LikeiHave, Charvgc c3 'ilar°aK 'is the Last 10 ears ....... 18.1 % ... . 15 6% 109 m t d 2003: Households ,ak ty t� Kiefer Leader o: tEstimated elis them wNit to do % f €1% 100 Lets thoan ctrl what tla ..w t alad is sty csri. ............. - _.,_. _. .... . ............ ..... ... 12.1 %®, ...... 1 15% a......... ... ....... . 105... xs diem do what they want and. Mays carat csf the a�a __._._ .. ...... ... ... .............. .........._. ._._.._... 4,�%a .._._...._...... _ 4 7%a .,.._.............. ...... _. .... ........ 91 .............. .......,.-.. Works s with thern on deciding ghat to do and helps thea do it 79.6%a . 79.9% = 100 (8001442-6277 vnjato O0® 0 percept Setup, Inc. Page 15 K SMOW. MOA Oarr as, l#:s.["dkl s sumaU ' Description A tndi t" the study area percentage is more tharr 1.1 tirnes ft U.S. average I Indicator the sludgy area perwntaoe is Eels than O.9 farms €ice U.S. averaw 1 .2003 HouseholdsLikely to Be Primarily Concemed With - FA MILY PROBLEMS 1)lirr t A lhati€1 A1S.... Flnc.ipg ca trllta . 8,tP °,zac ���dirr ii A�ustar I��l�ti�rzshrps r 1� tirr r ivome I�trr�3rra�'l�tthra acts! S�hctals Deal' with tulle s in Schools Deana& With Racial fEthnic Prrjudice.... Dwd K. With Nrllsca t71i� rih Sf 1r€jtrstr�� ....- O.1f .D .. 4c.l evaza' . 9.. terra Financial Currty- Roth! °1 iTne cartics 1 Leisure 1^rrtdzar� �tt�r ���rty i1� a Firth Sat 1€s6f re r - ..... f auding irerrrent C3P.pc? rartrtie� i DeveiopiY ' rlti g Skiff ��rk�vaa2_€1rr��ttraraal Cib�tr�e� iRMUL/P LS ...... Dealing With Stress' rr€slarr c�rrzp�ttionsE Is ........ r Findin&.��GoM Church etl�ias,° Sturdy Area Definito , Zip Goias 95240, 95242 Study Area U.S. Average LI 0 u _.._._ .... ....... - -" "- " ... _ ..._._. ..... 41.f1%© ......... .... ... .. ......................... 43.7°!0 _ .... " 34 26.5% € 29.1%.91 .......-._.... ........... ............... _-._--_.....-...-.---. .... ,-.-...-....,-.-.......... 14.3% ' . ..... .......... ,.........................-...-.-.,......,_. IOA 14J%: 11.2%' 1-26 6,1%: 63%98 1.7.6% . 16.$%..... 105 _- 2,2%........................._20.6%.o......... 98 13 4% ----... _. .- 15 6%a -.- ........ 86 ---- -- 12.3% _._....... _ ... _. _... _........._......... 11. %a .. 109 . 3a3%....... 4.% 87 _.__._ ......... . _.._._.... €..%..... _ .... 26.9% 115 23 2% 23.4% (.. 99 13,6% <.. ... .............. _"cj.. 14.1 % .._ ......-............ % 170 _ 12.1% 114% 106 .... „ ... 49.9%n 5(} 791a .. _.... 9a4 ----- [ ......., . - ._,... . 24.6%Q _ y 2 3 %t9 . ;p f 25 WO24 . 2% 103 1.6.7% 19.3%7 _ 87 ..._... 90 22.2%® . 92 129%, ..... _ .. _.... .... _....... _....:... . 14.6%a, 8$ : 7.4% lot)7.4%a ..........._.. " . ......... ......._. .--...... 29.2%a ........................... .. _ 30.0%a ..... . _.. _....... 97 17.8% 1'7.3% . 103 -- 12.3% 15.1%a82... 11.2%a .........._ _......_ 12.8% . .............. _.. 8. 13.890. 14.x% . 99 i 442077 0 1990-.2003. Percellf Ga tip, Inc. Page t K scat :€Ort OA C44M US. Gemus'Swim .16 FCi ac�tl8 TM 10S- PBepared Far- 303% ,.... ... ......,. New Hope Community Church of Lodi Study Area feMbon: Outs. 91312003 330 S F4mooht Avenue Zip des 9S240, 955242 IA, CA 9524€1 65.2�a Description 'S, indicates the study area er rst ge is more than fimes tie US, averageStudy Area U.S. Average Comparative indicates the study are percentage as Tess than 0.9 tirneF, the US, average Index Estimated E lel Likely t Agree With the Following Statements, GOD; .......: 59.9% . ........ ......... _ .._.. 99 303% ,.... ... ......,. "I .believe there is a "... 85.810 .._ ...............84,3% ... 102 ` €3 i�; activoy involved iv the world iiiclugi it;.raaeicans d their c�ver�ir�e i ts'_.;........ 65.2�a 63.7%.. 102 SOCIETY., . .. ...... ..-. _ , . - "It is iq Eg l to.p�l�dCgAiP4... ... ... . ..t / d j 9L6%' .,,.......- 10._1$ .4 € enviro irieiit ,buss Dome a national osis W. 82 4'!a 9 9°�0 99 "Public est€ic.ation isessential to thefuture of American society .. 93.6%:... 94,0% ° ... 100. INSMURONAL ROLES .................. ....., "Goveminent should be the prem Isresvt er of human welfare servi s 49 $�a ............. 50) l C/1099 _... The rile of Churches f yia4,ggg� .S is she lis fc��z a� sai r� tc�r�t ��l�ces"....... BI.S�lo;...... ...$1,2°l0 too "Churc hes and reliqus oKg izations should human service" ........ ......__.. 61.7%: 62.6%...... .. 99 RACIAL. 1 CHANGE ... ...-.. - - .... . $'lie United Stated must f? its c�€�rs t� alt.1 ?p?e rastatas _... 34 8% 3� 0% ..... 97.. Ike ehari iri rai,ia !ethnic %c,e cif . m.g.rit a is a dar t to our ri�tic�r€at heraia�� ........ .. 37 690 36 t 112.. TO COLLEGES AND UNIVERSMES. Mole xaii $100 ..... .. to sari r?... ..More thai) $1,000 Mye Year ... ,.,............ ............ 591% .,...,.-.... . .........., .......: 59.9% . ........ ......... _ .._.. 99 303% ,.... ... ......,. 31.4% _ . 98 16.7% : 17.4% ; 96 34.9% . 33.7% : 92 .4% : 6,9% . 78 1.7% 2.4% 71 ............ ....... ......... 13.1 ... _ ..... ............... . 16.€3%a - 1 - - 5% 4.4% :$o 1.$%® 2.2% ,2 (8001442-6277 _277 wim _ 1090-2003 POM001 Group, Inc. � Page 17 K€ -Mm" A g�rqle One Are you between and 35 years of age? . Do you currently reside in the limits of the City ofLodi? Y . Did you grow up in the Cid of Lodi? e What is your overall opinion or feelings of the City of Lodi? (circle orae) Love Like Indifferent Dislike Hate 11. Is the Cost of Living in the City of Lodi too high? 12. If there is one thing that you would like to see the City of Lodi add to what it already offers, or would offe r to you, what would it be? (please write in answer below) Statistics — Z 0 q 01 Page 1 of I lite .il ros t r.i - is .nf hits/ i, ll?AN = tro ist I .. — ,,. 2/1/2004 " Statistics .. k Active. 95 Pending: 0 UK 0 othec 0 °Total. 95 Bedrooms Bathrooms Square Fest List Price Selling Price Days on Market Minimum 1 1.00 480 $125,000 1 Average 3 2.24 1,869 $370,036 $0 62 Median 1,787 $315,4700 $0 75 Maximum u 5 4.00 4,264 $2,600,000 $€i 335 Statistical Format Area Market Survey by Area r' Format HTML . ubr it i C (lt ri EC art generated; 1`31%04 11:28arn Reload Page Its Search Statistics Submenu (329) All measurements and calculations of area are approximate, Information provided by Seller/Other sources, not verified by raLP7�o�ta!" Braker. Ail Interested Persons should independently verify ac racy of above information. Copyright 2003, MetroUst Somms, Ince 22004 Rapattoni Corporation. All rights reserved, lite .il ros t r.i - is .nf hits/ i, ll?AN = tro ist I .. — ,,. 2/1/2004 MILS Search St tis cs(330) _ ��, . ���o Page i of I Market Statistics Report i. i,stin 5 as of OV31104 at 11:49 an, Residential tp.l/pr spee.tor,z e,trol t.ne s pt l� rgis.i. l 2/1/2004 !`. AcUve Un€ s 8 123 109 12 252 Average U-st oboe $386,344 $281,784 $401,486 $486,133 $346,610 av r go MarketTime 37 49 67 69 57 AP OffWarket *Units 0 0 0 0 0 Parading >a.lni 0 Average tent Price $0 $0 $0 $0 $0 Average Market Time 0 0 0 0 0 Sold #Unit's 0 0 0 0 0 Dollar Value $0 $0 $0 $0 $0 ver ge Last Price $ $0 $0 $0 $0 Average Sold Price $0 $0 $0 $0 $0 Average Hemet Time 0 0 0 0 0 % of List Prate 0.00 0.00 0.00 01= O,GO Not Pending or Bald #Unilfs 0 0 0 4 €i Average List Price $0 $0 $0 $0 $€1 Equal Op ortunai$y Housing " all information deemed reliable, but not guaranteed. In ounetion provided by SelieriOttaer sources, not verified by Broker, Al Interested Persons should independently verify a uracy of above info, tp.l/pr spee.tor,z e,trol t.ne s pt l� rgis.i. l 2/1/2004 Statistics MI 41W) Alj_- I�f- wasl� CK jo-I Page I of I Z ZC;V, 6,- ZO 765, �O%WQ Statistics Active: 252 Pending: 0 Sold; 0 Other. 0 Total. 252 Bedrooms Bathrooms Square Feet List Price Selling Price Days on Market Minimum 2 1,00 750 $149,500 0 Average 3 2,61 2,149 $346,610 $0 57 Median 1,925 $286,750 $0 46 maxirnum 5 7,00 9,999 $10U00 $0 320 Statistical Format Area Market Survey by Area Format fe) HTML �Ii Cr€t it charts S: I GenaratedVM04 11"50am Reload Page MLS Search Statistics Submenu (329) All measurements and calculvtiqns of area are approximate. Information provided by Seue0ther sources, not Verified by Broker. All Intere sted Persons.shouid indep4andentiY verify accuracy of above information. Copyright 2003, MetroUst services, Inc. 02004 Rapationi Corporation. All rights reserved, littp.i/lirospector.metrolist.net/,s.cri t/mgrqispidli?APPNAME=Mctrolist&PRGNAME—M... 2/1/2004 ..... .. .. .. ........ .... .... . . .... .. F�l LK Monster - Search Jobs Page I of Hone_ _eratr..a� etrE� No �r AEc HF_tt1r 0 ons-Ee►`` Job Search Results Refute Search With Additional Key Words, tet t .vU rc7J.ss nra,ci?tiq 1 , Prev�4us ifeyv Mrd c:hs r. . . . . . . . . . . . . . . . etwork Now SellarCh,fqE,PrYi1q1U1 „C _ klk�and future jobs Jobs I to 11 of 11 Sart; Relevance Date J 4Title Apr 27 Tech i.ri Apr 22ss,igtlont Apr 22 aK Apr 22 Q i�-� _assistant Mar 12 art&L __Eve€ it g.__R_ee�ptienist Apr 22 Lorg__!Oan.�Loe LCCA) -=-Stockton- Manteca- n)CI ftlt pje positiQpr i Aprr 20 Ca , etmalse Mar19 ada s— i ute.T_-usbar Apr 5 gc�qnt c € r Apr 5 M_a �ger_Qapg o to Mar 31 5A1.QPLE Save „this search an. n-iai _m . co lobs Ito 11 of 11 mmummmmm S& -!Wadi US -CA -Lodi its-�-Lwdl � -CA-.Lad i U a -Q -.C—enLr —al _1La11gY_ -m L e d&odl HiLn 1J a. ZA-C„ �nttggalley_ RUSS BERRIE& tea_ A= entral V 11i_Y COMPANYINC Searcb for -workers an OMRIPV9a AGO tt://J��) aih. zo sl-er.c€ mljobse rch.as ?q=lodi&lid=343&fry - sir rv&vw--&cy=-.. 04/29/2004 monstermov Ing, Coln, City ftofile Nome Se-am.h. "'Obs my Munster Career Advice Help FOE-. EmPloyers Rplocation Center -�y 0 Mpp MSW-Z�- ME POST YOUR RESUME FREE rq��YVSUITTER City Profile Report Results real EsO, te ton ePurcha I- 5�' Qs� 242000 P., r q p e rty T ,x $2,467 $113 Educadav Hgh S.Ii.!ool Graduate Rate 67% Bachel;r's L),, --gree rRate 15 0/b Quah-by, of Ulh 91 About our diata 232660 Finances 8k Economies 4175 Cb'51, cjf Uwng 816 sa4es —,I ax Rate 8% State. 1P,,,c.ory)-laxes $456 0 C a 1 1 ncorne I axes $0 )ob Growth 0,03211/b Unerrlpl,)Yri-ient Rate 9.90/0 Median FamiN inconne .... . .... .. $30,315 real EsO, te ton ePurcha I- 5�' Qs� 242000 P., r q p e rty T ,x $2,467 $113 Educadav Hgh S.Ii.!ool Graduate Rate 67% Bachel;r's L),, --gree rRate 15 0/b Quah-by, of Ulh Auto I�Iisu'"eMc--` $1,254 20 Page I of 2 htip://monster.inon-ste.rmovin(,,monster.com�'Find a Place/Cityproftie/resultsasp?Clty=301 2/16/2004 91 232660 P1 kaion !'-Iens[ty 4175 Cri,me 'mldE.%,-, $592 Auto I�Iisu'"eMc--` $1,254 20 Page I of 2 htip://monster.inon-ste.rmovin(,,monster.com�'Find a Place/Cityproftie/resultsasp?Clty=301 2/16/2004 M.") corn-, City FTgSy <emperat \2y 78 Hed6 2 Deme« Days2,707 %C, i ng Dego t »u 1,470 »nom % 2e9 29 n 14 dem :ys./ 2auGd 162 » Raa» y9- «;9 #e \\ <'+. Easier! <m »> ywRQ3eE"rch.Gpmpa%e g M 3pDar� career &d«a ( mJ A 30 i _mmunia9 mrE�9� wE;�\(W29 2oe2ecmmeeZS K1' ;J: e mtMens In%di is . &2004 Monster - %! Rights Reserved - ¢ R Patent No. 5,832,497 - NASDAQ:MNST Page 20f2 ty2IZ»««v .m sten-noQaymonsmcco m/Fin %–Place/Cityof Iesult, p?C1tys301 2/16/2004 rViOrIMC17 - oclarcll j00's pagt t of 3 Ho'-'Ia Search .3-�b5 -My Meqste-F I-cgin Netwo'k Now Caree.- Ad -vice Help EmpWyel-s' ED C Y Stockton Refine Going Back r-6--F-i'n—dF-ra—e7 LSCh To School? U 0: tv, T - FREE N e'7 -:E! Show 3obs Postedg All Jobs SorL 93 ., Relevance View: Brief Date Job Title Company Location b Fe2 1,/, "C -. -" ' " Stockton Th -- - industries Mar 5 McLane Food Services Mar 2 a; Zacky Foods LLC Sl"-. Mar 1 A- M" 3c loodSource 110 c Feb 281-qr' J 5'r ik:! g! Gentiva Health Services Feb 2-1 A, Te�chert & Son JS Incorporated Feb 27 t� t -s Overland Solutions, Inc. Feb 27 �nnal Beverly Enterprises Feb aS ReStaUrantCareers Feo 25 RestaurantCareers Feb 23 1, w The Plus Group Peb 19 Unified Western _ ties Grocers Feb IS 3 tSeniors First httpl-.//jobsearch,rnoiister.comijt)bsearch.asp'?qstocktori&re�0&sort�=rv&tm &lid=343&v�v.,, 3)/%2004 Monst�r - Search Jobs P a e 2 C) f 3 g Feb 18 Novartis 57 - e o: -iarmaceuticais Corp. Feb 17 C-aic— M, In a C Sonitrol Feb 16 Nu Beverly EnN�rprises Feb 16 INC Beverly t n Enterprises Feb 13k' Kelly Services J5 Feb 112 !)Iv;sia'r, San Joaquin Delta uIS-CA- Stod('; mr, Feb 12 an - at College Feb NUO !17 A 'A rri I m s ar: v e s _s �;a Kelly Services 'U`S-1_'A Feb 10 Kelly Services uS Feb 6 A ppoNEXT � ��;- � -A K. Feb 5 -_Or' "Yo i Company ,IS -CA Stec c Feb 4 'moi -."�ftimes SuL.efs�.' Confidential Sears, Roebuck L, - (-A - SL ,'. and and Co Feb 3 Loomis, Fargo Co. Jan 29 Equity Residential Properdes Jan 2 FIes a_ I, Trader Publishing Company Jan A. Tei -chert & Son 'j CA ]an 27 �:epr;nse3�-'�11'i'­�'­ Incorporated A. Teichert & Son u, S f roc�tcnz., incorporated J Jan 2 Hatch Mott U-S-FA-st,"(-Oor, MacDonald 'an 24 '.'3"'�Y-Rton a /A S Management Recruiters Intntl Jan 22 7 '1, 1x1' Lawson Family of S,w] Businesses Tani Kruger Foods Inc. uS ,Arc V_Lr Jan 1,k t Id T I Nl "l A N. A R Timbron IntermOonal, Inc. Jan 16 e rs i'­ Grancell, Lebovitz, Stander Jan 14 SALES OPPORTUN-6TY IN V0,411R, LOCAL Edward ]ones "U S - C' A - 5� AIRE A lan 13 AmerWride Jan 12 Hoitywood 7Zi Entertainment Retail Mar 8 Deniro Marketing Mar -.ewt DHL Express U_ 1—Y CA 4 v f S 0 C dt 0 v e r E_ Mar 7 Travethost, Inc Mar 6 AT&T W I r -iess hit zLi://i o bsea rch. rno uster, com/J o bsearch. asp "q=st( ck-,ton&=O& resc)i-t.�rv&tm&lid=343 &vw.., '/9/2004 Monster - Search jobs Mar 3 Mar 2 0t; 5 C A Feb 29 V P, d Feb 27 g, v Feb 27-C;:r},--ad Manacj-'-- Feb 26 �,-,Vesti tats r - Feb 26 Condor Earth Technologies, Inc Edward 3ones U e Travelhost, Inc Delta Health systerns Dunhill Staffing Family Dollar Stores Family Dollar S- C A, -S 'm t: k Stores Page 3 of 3 GO Career Advice., Seth LeaVYU149, schwarshop Com, amcs JM -v I N.0tv ri, ra=t -arn:— Adv�ce 1 lcr�- E=' C ,J C I I 7 e rt 'xi- N,)(:;!f "I. ,u)?004 Monster - Ail Rights Reserved - U.S. Patent No. 5,832,497 - NASOAQ:MNST contact: 1 -800 -Monster ... 3/9/2004 �� ' ' i. October 24, 2003 ProjectPurpose', To answer the question, "Why is the 20-35 age population of the City of Lodi A, cing a negative migration from the City?" The answer to this question would then lead the'City of Lodi to a choice of actions that would turn this negative migration into a positive one, stimulating the City's growth and revenue. Anticipated Method: Project Deliverables; I// How Will The Project Further the Kingdom of God?: scudon Siert tare t0a T, studentNanw ed �51 F'aeulty Name