HomeMy WebLinkAboutAgenda Report - July 18, 1984 (74)C
COLMIL APPRUVM Mr. Harold E. Horn. President of CIC Associates
NBOXIATM addressed the Council regarding the possibility of his
cammT WITH caTpany being retained to assist the City of Lodi
CrIC ASSOCIATES through the "refranchising" process of its cable
franchise.
Mrs. Deanna Enright. Manager. Lodi Cable T.V. addressed
the Council regarding the matter voicing her conce m -
that such an action might be premature. Ms. Biright
also spoke about possible upgrades to their equipment,
etc.
Following a lengthy discussion. with questions being
directed to Mr. Hom. Ms. Enright. and to Staff.
Council, on rnotion of Council him ber Olson, Hinctrm,
second, authorized the City Manager to proceed to
negotiate a contract with CrIC Associates to assist, the
City of Lodi through the "refranchising" process of the
cable franchise.
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CTIC Asso ciates
February 8, 1984
Mr. Henry A� Glaves
City Manager
City of Lodi
City Hall
Lodi, California 95240
Dear Mr. Glaves:
In response to our recent conversation. I'm enclosing a brief descrip-
tion of the services CTIC Associates can provide the City of Lodi as it
considers Its options regarding the cable franchise renegotlation... CTIC
Associates has assisted many of our c1lenti through the "refranchising"
process andwould be plea -sed to be of assistance to ldi in this ii;a-paclty.
CTIC Associates typically recommends that municipal governments proceed
with a thorough perforwance review of the existing operattorn before finally
determining the course of action It wishes to pursue regarding the future of
the existing franchisee. Such a performance review should one *=pass an
analysi's of the financial And technical his-teVy of Che 87-Wtvm as WW -11 as An
examination of ordinance compliance and subscriber sat I-sfaction. Thls rev-1-ew
will allow for a factual framework from which the City can most effectively
examine its alternialves.
Unless local conditions indicate the option Is unac.,c e -p table, we normally
start a renegotiation assignment- under the assumption that an existing local
company should be seriously considered or renewal. If the study of existing
operations indicates thin-
s I% not a preferable option, the City, is, always in a
n-
positioto consider competitive proposals. I.P. Q.V*ar to receive good quality
bids from reputable qoapanies it will be necessary to have a solid fae-tual
basis for a refusal- to renew, otherwise competing companie-s may be fearful
that they would someday- receive- similar unfavorable cons Lderatiom. While no
city should ever be put in a position to guarantee a continuation. of a fran-
chise beyond its expiration da-te, good performance by a company should, receive
consideration.
in order to establish a factual basis for coniideration for renewal or
extension of a franchise we typically proceed as follows:
a. Engineering Review of Existing System
We would have our Direc ter of Technical Service" 7:•rform an eval-
uation to determine the causes and extent of any 'technic -a' )r operating
I= NOrN48EAL"GAMSV7Et1 SWE 2M 4(KMJD?LA VA22311(7G3)845-1700
Mr. Henry A. Claves -2-
Lodi, California
February 8, 1986
problems that may exist and suggest possible remedies that may be needed to
assure improvedreliability and acceptability of signal quality.
The evaluation will include an engineering appraisal of the aystem
design, quality of received television signals, whether off --air or by micro-
wave, the possible excessive deterioration of amplifiers, construction prac-
tices, maintenance procedures, and most importantly, the quality of signals
as delivered to subscribers.
The results of this engineering evaluation will provide- the City with an
objective basis for understanding the cause and extent of any problems and
possible remedies that may need to be made by the cable operator to assure
improved reliability and acceptable television signal quality.
Such information will assist the City in unwerstandi,n problems the cable
operator may be having and will provide a factual basis for frsy nego>tiatian-a
that may be necessary. There is often a combination of factors both within-
and beyond the control of a cable operator that affect the syotem's perfor--an a.
In order to do the best possible eva_uation it is important to have the
cooperation and assistance of the cable oi.. rator. We would wan -t the operator
to participate in the tests and, in a" ition, we would also like to have a
representative of the City view the tests. It is not necessary that the City
representative have a working knowledge of cable engineering and electronics,
but if such a person is available on staff it would be helpful.
b. Financial Review of Existing System
We would also propose to independently examine and determine the
financial status of the existing, system as it is essential to the establish-
ment of parameters for negotiation strategies. It if. not In the City's
Interest or that of the operator to make demands that would financially
destroy the system. At the same time, the company should not be receiving
more income from the Lodi system than is warranted.
Using CTIC's financial reporting forms we would determine, with the
cooperation of the cable company, the following kinds of informatian:
o What system modernization and rebuilding is planned? At what annual
cost and on what schedule?
o What new services are propose.i and what is their estimated impact on
expenditures and revenuep"
ti
Mr. Henry A. Glaves -3-
Lodi, California
February 8, 1984
o What accounting practices have been utilized and to what extent have
they been consistently followed over the years? This would include a
comparison of the company's accounting assumptions to industry wide
practices regarding such items as rates of depreciation, capitaliza-
tion and expensing of costs, determinations of capital structure and
amortization of indebtedness.
o Clow do the operating expenditures compare with Industry norms?
Does the system appear from this data to be efficiently run or are
some of the expenditures unusually high -n coeparison with similar
type cable systems with simila=r signal problems and levels of
penetration?
o What has been the rate of return and what Is the projected rate of
return assuming any proposed rate increases?
Once a factual framework his been established, the City is in a strong
position to consider whether it wishes to renegotiate with -its exis-ting ope-
rator for an extended franchise term or whether ft wishes to employ a compe-
titive refranchising process.
c. Developing Negotiation 8trateg es aed Actual KegotiatYgas
If the City wishes torenegotiate its agreement with the existing ope-
rator upon completion of the technical and financial evaluation of the exist-
ing system, a senior staff member of CTIC Associates would begin sessions
with local Clay officials in developing specific negotiation strategies. If
desired by the City actual negotiations would then be performed by the City
staff or alternatively include a CTIC representative to assure the company
and City are fully understanding each other- and to assist the City. in under-
standing possible consequences of counter, offers.
d. Competitive Proposal, Process
If the City elects not to proceed with renegotiation of the franchise
with the existing company, a competitive re -franchising process cava be employed.
Essentially, such a process would be similar to a new franchising process
involving the release of a Request for Proposals, evaluating the proposals
received and awarding a new franchise pr+,r to the expiration of the current
franchise. Of course, the present company would be free to participate in the
competitive process.
Mr. Henry A. Glaves -4-
Lodi, California
February 8, 1984
As you consider various approaches for technical assistance, we would be
pleased to prepare an estimate of costs that would reflect your particular
procedures and interests. We have had extensive experience in renego 'ations
as you can see from the attached i- s -t of clie=nts. leo two renegot ati-en pro-
jects are the same, so specific estimates Saeed to be based on the unique
characteristics of your particular system. costs, however-, usually range
between $15-30,000.
I plan to be in California du=ring the week of February 37 thru March i,
1984. If you would be interested in having me meet with you and. any other
officials during that period, I will make eve;•y effort to arrange a sc-heciule
that could be mutually convenient. Such a visit would permit me to elaborate
In greater detail the va-rious tasks described above and, to discuss some of
the practical and legal constraints involved in a renegotiation process:.
I greatly appreciate your considering our firm for this assignment and
look forward to visiting with you.
Bes - regards,
r►
Harold E. Horn
President
HEH/ba
CONSULTANT QUALIFICATIONS
The Cable Television Information Canter of the Urban Institute was
created in 1973 to advise and assist local governments on public policy issues
pertaining to cable television. A nonprofit organization funded by grants
from the Ford and Markle Foundations and by consulting contracts with client
communities, the Center has helped more than 2,500 local governments understand
and make objective decisions about the complex questions surrounding cable
television.
Upon completion of the grant program. the Center—In a major- decision
to continue its educational mission --became an independent non-profit coir, ra-
tion on January 1, 1980. During that year, the Center was- supported by
member communities. educational services and contract work performed- exclu
sively for local governments.
Due to a decision by the Internal Revenue Service that the Cable Tele-
vision Information Center could no longer continue its. nonprofit status while
it receives most of its financial support for consulting services, the Center
has recently reorganised into two groups.
The Cabe Television Information Center continues as a nonprofit
membership organization of local governments dedicated to providing education-
al and informational services to local governments and the general public
about the public policy issues pertaining to cable television.
CTIC Associates has been organized by the professional staff of the
Center as a private, for profit, organization to perform all consulting and
technical assistance work for local governments.
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The major distinction between the two organizations is that whenever
there is a contract to perform work for local governments, the contract must
be performed by CTIC Associates and any earnings will be subject to income
taxes.
CTIC Associates will continue to provide high quality, objective, tech-
nical and consulting assistance to local governments In the same spirit and
dedication as evidenced in the past eleven years of. The Cable Television
Information Center.
CTIC Associates is staffed by highly experienced professionals with
many years of service working in and for local and state governments. This
type of background provides local officials with expert a sis-tance grounded
in a full understanding of local issues and the local decisionmak-ing process.
CTIC Associates also has some of the top talent in cable engineering, cable
finance, communications- law and community programming whose sole object,,* is
to represent the interests of municipalities in these highly complex matters.
Because the Center and CTIC Associates have no ties with the cable industry
and because they work exclusively for local governments:, they have acquired
a unique status as being highly objective and well-regarded by the Federal
Communications Commission (FCC), local officials and members of the cable
Industry itself.
With fast paced advances being made in both technology and the types
of services available to subscribers, cable television is becoming the conduit
for entertainment and information services that go far beyond what is commonly
thought of as television today. What once were considered to be futuristic
"blue sky" types of services, now are emerging as realities. Cable television
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will undoubtedly play an important role in all our lives by delivering not
only entertainment television services, but government: services, home security
systems-, education and Information and data retrieval. In addition, because
of the multiplicity of channels that can be made available on a modern cable
N system (36 to 116 channels), the medium of television can now be accessible
to a broad spectrum of society for noncommercial local programming, delivery
of social services and interconnection of public ittz! tutienai facilities.
For these reasons, one of the primary functions of CTIC Associates is to
assist local officials in appreciating the powerful long-term potentials
of cable television for their community.
In addition to helping individual communities, the Center has worked
with several state municipal leagues by serving on panels, conduct -Ing seminars
and preparing articles for league publications. InA a similar rote, the Center
often has appeared on conference programs for the National League of Cities,
the International City Management Association and- the National Association
of Counties. Center personnel assisted the National League of Cities in
the preparation and review of a pamphlet for public officials qn the local
regulation of cable television, and served on the FCC's Federal, State, Local
Advisory Committee on cable regulation. The Center has recently published a
comprehensive two -volume handbook on -cable for local officials that is being
widely utilized across the country. In addition, the Center recen-tly coop-
erated with the International City Management Association in the development
of a new book on telecommunications for local government officials and has
assisted the ICMA Committee on Telecoomunications. The Center is regularly
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asked to testify before the Senate and douse Subcommittees on Communications
on local officials' views with regard to cable regulation and local policy F
issues.
The Center and OTIC Associates offer several levels of service to local
officials. The Center's information service consists of a monthly newsletter
to member local governments which analyzes issues of immediate interest,
plus a variety of publications containing baste information on cable, including:
federal regulation, how to plan an ordinance, how to select a eag=le system
operator and reports on the technology, economics, uses and technical standards
of cable television.
CTIC Associates, the consulting group, is available to local governments
to examine specific problems they may be experiencing. This examination may
entail:
(1) drafting and/or reviewing regulatory documents;
(2) preparing franchise ord-finance and contracts;
(3) providing assistance With legal and practical issues
relating to the issuance of a Request for Proposals;
(4) preparing instructions and. proposal documents -for
franchise bidding,;
(5) assisting in all phases of evaluation o•f applications for
the cable television franchise, including evaluation of
competing proposals for eventual franchise award;
(6) evaluating requests for subscriber rate increases;
(7) assisting in renegotiating franchises;
(8) evaluating the technical performance of an existing
cable system;
(q) assisting in establishing local government channels
and identifying local uses of this technology.
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In addition, the staff of CTIC Associates is available for field visits,
public presentations and work sessions with communities:.
Our renegotiation Work has been for Burbank/Glendale, California-; Eugene/
Springfield/Laae County, Oregon; Sunnyvale, California-.* Austin, Texas•, Corpus
Christi, Texas; Santa Barbara, California; Portsmouth, Ohio; Pocatello, Idaho;
Tallahasee, Florida; Long Beach, California; Parsons, lEansaa:; .iack"n Missis-
s ppi; Longview and Diboll, Texas. Other negotiation assistance performed by
the OTIC Associates has included Altoona, Pennsylvania; Ltinthburl, Virginia;
and Charlottesville, Virginia. Currently CTIC is assisting Des Heihe&, Iowa;
Ponca City, Oklahoma; Lubbock, Texas; Winston-Salem, North Car-oltna:; Tuscaloosa,
Alabama; Gainesville, Florida,; Harin County, California:; and San Juan Capistrano,
California.
Local governments, which have had- continuing contact with us. over the last
eleven years., know they can rely on the OTIC Associates to be up-to-date on
all aspects of the federal, state and local regulatory process, and to have a
perspective on current induntry trends and new developments.