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WWME8 July 2, 1981
City of Lodi
Attn: Alice Reimche
City Clerk
221 W. Pine St.
Lodi, Calif. 95240
Dear Alice,
A Crape Marketing Task Force of the Chamber recently selected the
slogan,"Lodi Country -Premium Wines",to represent the Lodi area. This group
consisted of local grape growers and vintners.
The phrase,"Lodi Country -Premium Wines",was introduced by Joyal
Advertising Agency. The owner, Carolyn Joyal, has submitted the copy and
followed through with the layout of the billboards on a volunteer basis.
We appreciate her contribution and I am certain you do also.
We have incorporated this new phrase on our Chamber letterhead and
envelopes. It will also appear on the new Lodi maps.
Thank you for your assistance in this program. If you have any
further questions please do not hesitate to contact me at 334-4773.
KMc:dm
Sincerely,
Kathy McCarren
Executive Manager
JUL S 1981
LOCH DISTRICT CHAMBER OF C(MMEMM
215 W. OAK 3T. e LODI, CA 95240 9 PHONE (909) 334-5773
July 31, 1981
me. Carolyn J"al
JOY&I Advartising and Publishing
P. O. am M
Aclampo P CA I 4-forjda
Dear Carolyn:
The City CDmci]L of the City of Lodi wish" to mtend to yon
its sinowe appreciation for your talent, time and effort in
preparing this design and copy for the billboards at the
entrances to the City of Lodi.
The mm billboards will -certainly be an inviting welcome to
WLOOU ()Cmlt3w
Very truly yaw I
ALICX me 1II I I fa
City Clark
VA