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Home My WebLink AboutAgenda Report - August 17, 2011 I-04 PHAGENDA ITEM CITY OF LODI COUNCIL COMMUNICATION TM AGENDA TITLE: Approve Downtown Lodi Business Partnership 2011 Annual Report, Adopt Resolution of Intention to Levy Annual Assessment, and Set a Public Hearing for September 7, 2011 to Consider the Proposed Assessment MEETING DATE: August 17, 2011 PREPARED BY: Deputy City Manager RECOMMENDED ACTION: Approve the Downtown Lodi Business Partnership (DLBP) 2011 Annual Report, adopt a Resolution of Intentionto levy the annual assessment, and set a public hearing for September 7, 2011 to consider the proposed assessment. BACKGROUND INFORMATION: Pursuant to Lodi Municipal Code Chapter 12.06 and Streets and Highways Code Section 36500 et seq., the DLBP membership board is required to present an annual report for City Council review and approval priorto September 1. This must be done priorto the public hearing and adoption of a resolution confirming the 2011 Annual Report and 2012 levy of assessment. Streets and Highways Code Section 36533 provides that a Business Improvement District (BID) must file an annual report which shall include proposed assessments, budget, general descriptions cf the proposed improvements and activities, description of the area served, and any declaration of intent to change boundaries of the parking and business improvement area or in any benefit zone within the area if changes are being proposed. FISCAL IMPACT: The City does not charge the DLBP a fee to collect and distribute the assessment. On the other hand, the Lodi Tourism and Business Assessment district is charged a 5 percent collection fee. FUNDING AVAILABLE: Not applicable. J-o-r-abn Ayers If Deputy City Manager APPROVED: _ Konradt Bartlam, City Manager AGENDA ITEM •4 CITY OF LODI COUNCIL COMMUNICATION Im AGENDA TITLE: Approve Downtown Lodi Business Partnership2011 Annual Report, Adopt Resolution of Intentionto Levy Annual Assessment, and Set a Public Hearing for S€ptembeF 7 -October 5,201 1 to Consider the Proposed Assessment MEETING DATE: August 17,2011 PREPARED BY: Deputy City Manager RECOMMENDED ACTION: Approve the Downtown Lodi Business Partnership (DLBP) 2011 Annual Report, adopt a Resolution of Intention to levy the annual assessment, and set a public hearing for SeptembeF 7 October 5, 2011 to consider the proposed assessment. BACKGROUND INFORMATION: Pursuant to Lodi Municipal Code Chapter 12.06 and Streets and Highways Code Section 36500 et seq., the DLBP membership board is required to present an annual report for City Council review and approval priorto September 1. This must be done priorto the public hearing and adoption of a resolution confirming the 2011 Annual Report and 2012 levy of assessment. Streets and Highways Code Section 36533 provides that a Business Improvement District (BID) must file an annual report which shall include proposed assessments, budget, general descriptions of the proposed improvements and activities, description of the area served, and any declaration of intent to change boundaries of the parking and business improvement area or in any benefitzone within the area if changes are being proposed. FISCAL IMPACT: The City does not charge the DLBP a fee to collect and distribute the assessment. On the other hand, the Lodi Tourism and Business Assessment district is charged a 5 percent collection fee. FUNDING AVAILABLE: Not applicable. c7t�' - Jorda`tt Ayers Deputy City Manager Konradt Bartlam, City Manager RESOLUTION NO. 2011- A RESOLUTION OF INTENTION TO LEVY ANNUAL ASSESSMENT FOR DOWNTOWN LODI BUSINESS IMPROVEMENT AREA NO. 1, ESTABLISHING PUBLIC HEARING DATE, AND APPROVING ANNUAL REPORT WHEREAS, Downtown Lodi Business Improvement Area No. Iwas established December 17, 1997, by City Council adoption of Ordinance No. 1654; and WHEREAS, the Annual Report as required by Streets and Highways Code §36533 has been Submittedto the Council by the Board of Directorsof said improvement area. NOW, THEREFORE, the City Council of the City of Lodi does hereby resolve, determine, and finds as follows: 1, Approves the Annual Report as submitted, said report being on file with the City Clerk. 2. Establishes�Sept`^'�� ,'r October 5, 2011, in_the_City Council_Chambers,_Carnegie_._.- Formatted:5crikemrough Forum, 305 West Pine Street, Lodi, California, at 7:00 p.m., or soon thereafter as possible, as the date, place, and time to hold the public hearing required by Streets and Highways Code 936534. 3. It is the intention of the City Council to levy and collect assessments within the parking and business improvementarea for calendar year 2012 (theArea's fiscal year). 4. The boundaries of the entire area to be included in the Area and the boundaries of each separate benefit zone within the area set forth in a Map, Exhibit D, incorporated herein by reference. A true and correct copy of the map is on file with the City Clerk of the City of Lodi. 5. The types of improvements and activities proposed to be funded by the levy of assessments on businesses in the Area include marketing and promotional efforts; event coordination; and other activities with the goal to promote retail activities. A detailed description of activities is included in the Annual Report, ExhibitA, and incorporated by reference. 6. At the time of the public hearing, written and oral protests may be made. The form and mannerof protestsshall complywith Streetsand Highways Code§ 36524 and 36525. Date: August 17,201 1 ---------------------------------------------------------------------------- ............................................................................ hereby certify that Resolution No. 2011-_ was passed and adopted by the Lodi City Council in a regular meeting heldAugust 17, 2011, by the following vote: AYES: COUNCIL MEMBERS— NOES: COUNCIL MEMBERS— ABSENT: COUNCIL MEMBERS— ABSTAIN: COUNCIL MEMBERS— RANDIJOHL City Clerk 2011- Do Nm N LOM BUSINESS PARTNERSHIP 2o 11 ANNUAL REPORT B.I.D. INFORMATION California Streets and Highway Code Requirements Articles of Incorporation Benefit Fee Schedule Map of Zoned Business Improvement District Mission Statement BUDGET & FINANCIALS Funding & Expense Flow Chart 2011 Proposed Budget 2010 Balance Sheet 2010 Profit & Loss Statement 2011 2"d Quarter Balance Sheet 20112 u Quarter Profit & Loss Statement DOWNTOWN EVENTS 2011 & 2012 Calendar cf Events Event Highlights DOWNTOWN MARKETING & CAMPAIGNS Marketing Activities and Plans DLBP Marketing Material t'repared by Jaime Watts, Executive Director & Nancy Byer-Hauan, President August 9,2 01 ] Mr. Rad Bartlam, City Manager l .0 City of Lodi 221 W. Pine Street Lodi, CA 95240 Re: DLBP Annual Report 2011 Dear Mr. Bartlam,*Oran'ce Section 11.0 of the City Number 1654, establishing the Downtown Lodi Business Improvement Area, requires th4t we submit to �pu by September of each year our annual report and budget. :. In addition, the State of Cfo S ways code, which is the enabling legislation, also specifies that certain addit in provided. You will find all of the required information contained in our report.' We have provided you with eight copies, five for the City Council, one for the City Clerk, one for the City Attorney and'one for%yourself. Thank you for your continued support. Sincerely, Jaime Watts, Executive Director Downtown Lodi Business Partnership DOWNTOWN BUSINESS PARTNERSHIP 2011 ANNUAL REPORT t Items listed below refer to Section 36533(b) of the CalifornistStreets and Highway Code: No changes in boundaries of benefit zones within the area are proposed. No physical improvement�ye planned. Budget for the9ces r year is enclosed. The budget details of income and projected expenses. A Benefit Fee Schedule:aand a Map of thusiness ImprovementArea are enclosed. 2038309 ENDORSED FILED In the office of the Secretary of Slate of the State of califomia ARTICLES OF I~h CORPORATION OF MR 3 1 1998 DOWNTOWN LODI BUSINESS P,0TnRSHD' A California Nonprofit Mutual Benefit Corparatlon Ctie: The name of the corporation is Downtown Lodi Business Partnership (A California Nonprofit Mutual Benefit Corporation). Two: This corporationis • nonprofittnutuai benefit corporationorganired under the Nonprofit M*13W Benefit Corporation Law. ' The purpose of this corporation is to engage in any lawful act or activity for which a corporatlon may be organized under suoh law. Such purposes for vbich this corporationis formed are to promote snd improve the downtown Lod; business area, to gentraIly improve business conditions in tho downtown area, and to generally enhance the downtown area of the C4 of Lodi, Notwithstanding any other provision of these articles, this corporation shall not engage in any activities or exercise any powers that ire not in furtherance of the purposes of this corporatfan. Three: The name vW address of the corporation's initial agent for earvice of procass is Ronald M. Seckmin, Esq.. 111 N. Church Street, Lodi, California, 95240. Four: The right to dctcrrnine the consideration for which memberships will br issued shall be vcsted in the Regula Members, to be, detefrnined by a majority vote of the Regular Members ingood standing. Fvo: No part of aha nat aw%ings of Il -4 corporationshalf inure to the benefit of any member or private shareholder,as defined for purposes of Section Ski (c) (5) of the Itnerrml Revenue Code of 1954. Dated: March 11, 1999 e Ronald M. Beckman, Incorporator DOWNTOWN LODI BUSINESS PARTNERSHIP BENEFIT FEE SCHEDULE BUSINESS TYPE Retailers/Restaurants* Service Businesses Professional Businesses Financial Institutions ZONE A ZONE B $240 (1-3 Employees) $120 $360 (4-6 Employees) $180 $480 (7+ Employees) $240 $180 $90 $120 $60 $600 $600 *Note: Retail and restaurant businesses are assessed based on the number aP employees - eitherfull-time, or the equivalent made up cf multiple employees. BUSINESS TYPE DEFINITIONS: Retail and Restaurant — Businesses that buy and resell goods. Examples would be clothing stores, shoe stores, office supplies, as well as businesses that sell prepared food and drinks. Service Businesses — Businesses that sell services. Examples are beauty and barber shops, repair shops, lodging, most automotive -oriented businesses, entertainment businesses such as theaters, etc. Professional Businesses — Includes architects, engineers, attorneys, dentists, doctors, account- ants, optometrists, realtors, insurance offices, mortgage brokers and most other businesses which require advanced or specialized licenses, and/or advanced academic degrees. Financial Institutions — Includes banking and savings and loan institutions, as well as credit unions. etc. Downtown Lodi Business Partnership 4 West Pine Street, Lodi, California 95240 209.369.8052 phone 209369.8053 fax wmv.downtownlodi.com DOWNTOWN LODI BUSINESS lA,RL•NEl(SIIIN luWIN ®VWiN L•O•DOI BUSINESS kRTNERSHIP MISSION STATEMENT The Downtown Lodi Business Partnership, comprised of business owners, professionals and merchants, is a non-profit association developed to encourage growth and prosperity in the Downtown Community of Lodi, and to maintain its economic health on an on-goingbasis. This will be accomplished by: Encouraging development of new businesses, while retaining and revitalizing existing businesses • Promoting retail activity by creating and maintaining a quality environment through coordinated advertising and downtown events • Serving as an advocate for downtown businesses in dealing with local government, maintenance projects, the media and general public 4 West Pine Street, Lodi, Ca 95240 209.369.8052 phone 209.369.8053 fax www.downtownlodi.com Downtown Lodi Business Partnership Proposed Budget January 1, 2011 through December 31, 2011 Income Assessment Fees 35000.00 City of Lodi 24225.00 Event Revenue 47100.00 Farmers Market 74500.00 Parade of Lights 11775.00 Street Banner Program 1500.00 Passport Promotions 1000.00 Miscellaneous Events & Sales 2000.00 Total Income 150,000.00 Expenses Administrative Director's Salary 47100.00 Staff Wages 2000.00 Payroll Taxes 4500.00 Contract Labor 5000.00 Event Commission 5900.00 Insurance 10000.00 Professional Fees 3000.00 Rent 4800.00 Storage 780.00 Office Supplies 3500.00 Office Equipment 1000.00 Bank & Merchant Fees 500.00 Postage 300.00 Utilities (phone, internet, alarm, etc.) 5000.00 Marketing Expenses Advertising, Marketing & Promotions 2900.00 Travel 800.00 Public Relations 600.00 Seminars & Conferences 500.00 Website 2000.00 Membership Expenses Newsletters 300.00 Quarterly Mixers 200.00 Plaques & Trophies 200.00 Sunshine Committee 200.00 Revitalization Expenses Downtown Beautification & Flowers Kiosks (maps, printing, maintenance) Event Expenses Farmers Market Parade of Lights Street Banner Program Community Trick -or -Treat & Fall Fest Winterfest Passport Promotions Miscellaneous Events & Sales Total Expenses 1000.00 1500.00 40500.00 2000.00 525.00 500.00 2000.00 200.00 895.00 150,000.00 Downtown Lodi Business Partnership Balance Sheet Cash Basis As of December 31, 2010 Page 1 Dec 31, 10 ASSETS Current Assets Checking/Savings Farmers Savings 195.40 Farmers 8 Merchants Bank 1,188.25 Petty Cash -200.15 Total Checking/Savings 1,183.50 Accounts Receivable Accounts Receivable 475.00 Total Accounts Receivable 475.00 Total Current Assets 1,658.50 Fixed Assets CMCe Equipment 12,959.98 Furniture & Fixtures 2,712.99 Accumulated Depreciation -9,985.63 Total Fixed Assets 5,687.34 TOTAL ASSETS 7,345,84 LIABILITIES & EQUITY Liabilities Current Liabilities Accounts Payable Accounts Payable -10.30 Total Accounts Payable -10.30 Credit Cards Card Services -Visa 2,521.12 Total Credit Cards 2,521.12 Total Current Liabilitiss 2,51082 Total Llabillties 2,510.82 Eqully Retained Earnings 4,031.24 Netlncome 803.82 Total Equity 4,835.02 TOTAL LIABILITIES& EQUITY 7,345.84 Page 1 Cash Basls Downtown Lodi Business Partnership Profit & Loss January through December2010 Page 2 Jan - Dec 10 Downtown Beautification- Other 429.88 Total Downtown Beautification 490.82 Kiosk Update 1,281.18 Total Revitalization 1,772,00 Event Expenses Refunds 837.50 Advertising $,982.69 Awards/Banners/Posters 348.83 Beverage Expense 40,199.47 Entertainment 7,748.38 Equlpment Rental 624.18 Labor/Repairs 519x8,16 License/Permitslinspectlan 2,293,90 Mileage & Meetings 533.15 Other Expense 360.00 Postage & Delivery 644.98 Marketing 1 Promotions 1.45557 Signage 468.95 Sanitation 1,873,53 Supplies 4,505,66 Total Event Expenses 71,793.05 Total Expense 189,852.67 Net Ordinary Income 803.82 Net Income 803.82 Page 2 Downtown Lodi Business Partnership Profit & Loss Cash Basis January through December2010 Ordinary IncomelExpense Income Member Assessment Fees City of Lodi Funds Event Revenue Advertising & Promotfon Revenue Beverage Sales Parade Entry Fees Sponsorship Vendor Fee Other income Total Event Revenue IRS Refund income Friends of Downtown Total Income Expense Administrative Expenses Advertising Bank Service Charges Contract Labor Dues and Subscriptions Insurance -D & 0 and State Fund Insurance - Events Liability Interest Licenses & Permits Office Maintenancs 8 Repairs Office Supplies Payroll Expenses Director's Wages Staff Wages Payroll Taxes Cell Phone Total Payroll Expenses Penalties Professional Fees Accounting/Payroll Fees Total Professional Fees Rent Taxes Utilltles Total Administrative Expenses Marketing Expenses Advertising & Promotions Annual Banner Program Advertising 8 Promotions- Other Total AdvertlsIng 8Promotlons Mileage& Meetings Public Realtions Webslte Total Marketing Expenses Membership Postage and Delivery Quarterly Mixers Sunshine Committee Total Membership Revitallzation Downtown Beautification Supplies Jan - Dec 10 37,712.00 35,825.x0 950.00 44,591.49 9,285,00 19,285,75 40,546,00 1,843.00 116,501,24 118,25 500.00 190,658.49 55.79 1,545.18 3,74200 451.00 1,975.74 5,778.59 331.10 185.00 1,019.91 11,363.22 49,607.79 10,508.92 10, 763.89 1,500.00 72,380.60 1,422.26 563.00 563.00 3,955.00 75.00 6,506.50 111, 349.89 755.67 1,102.50 1,858.17 109.32 959.18 1,177.19 80.94 4,103.86 352.26 82.22 .AAA 3A 833.87 Page 1 2:31 PM Downtown Lodi Business Partnership 08/05/11 Balance Sheet Cash Basis As Of June 30,2011 Total Current Assets Jun 30, 11 ASSETS Current Assets 12,959.98 Checking/Savings 2,712.99 Farmers Savings 3,580.47 Farmers& Merchants Bank 4,981.52 Petty Cash 455.74 Total Checking/Savings 9,017.73 Accounts Receivable 1,872.82 Accounts Receivable -350.00 Total Accounts Receivable -350.00 Other Current Assets 13,280.35 Undeposited Funds -305.00 Total Other Current Assets -305.00 Total Current Assets 8,362.73 Fixed Assets Office Equipment 12,959.98 Furniture & Fixtures 2,712.99 Accumulated Depreciation -9,985.63 Total Fixed Assets 5,687.34 TOTAL ASSETS 14,050.07 LIABIk.ITIES & EQUITY Liabilities Current Liabilities Other Current Liabilities Payroll Liabilities 1,872.82 Total Other Current Liabilities 1,872.82 Total Current Liabilities 1,872.82 Total Liabilities 1,872.82 Equity Retained Earnings -1,103.10 Net Income 13,280.35 Total Equity 12,177.25 TOTAL LIABILITIES & EQUITY 14,050.07 Page 1 2:27 PM Downtown Lodi Business Partnership 08/05/11 Profit & Loss Cash Basis January through June 2011 Page 1 Jan - Jun 11 Ordinary Income/Expense Income Member Assessment Fees 39,163.00 City of Lodi Funds 7,125.00 Event Revenue Advertising&, Promotion Revenue 1,324.10 Beverage Sales 13 073.32 Parade Entry Fees 60.00 Sponsorship 16,200.00 Vendor Fee 24,930.00 Other Income 4,620.D0 Total Event Revenue 60,207,42 TNT Fireworks 2,587,38 Return Check Charge 621.00 Friends of Downtown 250.00 Total Income 109,953.80 Expense Administrative Expenses Bank Service Charges Merchant Fees 24000 Bank Service Charges- Other 20402 Total Bank Service Charges 444.02 Contract Labor 3,854.00 CC Negotiated Settlement -1,512.67 Dues and Subscriptions 51.00 Equipment Lease 2,737.14 Insurance•D a 0 and State Fund 572.00 Insurance- Events Liability 3,063.44 Interest 37.46 Licenses & Permits 20.00 Office Maintenance & Repairs 288.29 Office Supplies 2,501.50 Payroll Expenses Director's Wages 31,177.90 Payroll Taxes 8,326.47 Total Payroll Expenses 39,504 37 Postage 32900 Professional Fees AccountinglPayroll Fees 1.34200 Total Professional Fees 1,34200 Rent Storage 39000 Rent - Other 4,200 00 Total Rent 4,59000 Security 550.00 Sponsorship Sales Commission 2,250.00 Taxes 50.00 Telephonellnternet 1,438.89 Total Administrative Expenses 52,210.44 Prior Years Taxes 0.00 Marketing Expenses Advertising & Promotions Annual Banner Program 179.44 Total Advertising & Promotions 179.44 Public Realtions 340.00 website 1,276.39 Total Marketing Expenses 1,79583 Page 1 2;27 PM Downtown Lodi Business Partnership 08105111 Profit & Loss Cash Basis January through June 2011 Total Expense 96,673.45 Net Ordinary Income 13,280.35 Net Income 13,280.35 Page 2 Jan • Jun 11 Membership Plaques & Trophies 283.55 Postage and Delivery 259.84 Total Membership 543.39 Revitalization Downtown Beautification Supplies 555.73 Labor/Repairs 100.00 Downtown Beautification. Other 100.00 Total Downtown Beautification 755.73 Kiosk Update 472.13 Total Revitalization 1,227.86 Event Expenses Awards/Banners/Posters 79.71 Beverage Expense 15,227.45 Entertainment 3,900.00 Equipment Rental 53.00 Labor[Repairs 1,683.14 License/Permits/Inspection 2,075.05 Postage& Delivery 10.95 Marketing I Promotions 188-00 Signage 2,547.35 Sanitation 3,721.01 Supplies 1,410.27 Total Event Expenses 30,895.93 Total Expense 96,673.45 Net Ordinary Income 13,280.35 Net Income 13,280.35 Page 2 2011 Calendar of Events Valentine's Day Promotion "Couples Passport to Downtown Lover's Lane" Saturday, Februaryle Downtown Farmers Market Every Thursday beginning June2' through September29t" 6" Annual *Stuck in Lodi" Car Show Saturday, August 611 3" Annual Fall Flavor Fest "The Best of Downtown's Night Life" Saturday, October 8" Downtown Trick -or -Treat & Festival Saturday, October 29" 1G'Annual Paradeof Lights Thursday, Decemberin Downtown Winterfest Horse Drawn Carriage Rides & Holiday Festivities Sahirdays, November26"', December3'd& 10`h 2012 Calendar of Events Valentine's Day Promotion "Couples Passportto Downtown Lover's Lane" Saturday, February 11" Downtown Farmers Market Every Thursday beginning June7"' through September 27" 7' Annual *Stuck in Lodi* Car Show Saturday, August 4t" 4" Annual Fall Flavor Pest '7he Best of Downtown's Night Life" Saturday, October e Downtown Trick -or -Treat & Festival Saturday, October 27t" 17" Annual Parade of Lights Thursday, December 6" Downtown Winterfest Horse Drawn Carriage Rides& Holiday Festivities SaLrd2ys, November 24�', December 1',8' & 15' 201 1 Downtown Marketing The Downtown Lodi Business Partnership has three programs that provide marketing opportunities for your business. You can pick and choose any combination that best meets your organization's goals or all three programs at a discounted price! Annual Banner Attachment Program Your annual sponsorship includes an attachment banner with your business name, address and phone number. For an additional $40 you can add your full color logo. Please send a full color, high quality pdf file to jaime@downtownlodi.com.Your banner will be guaranteed a prime location downtown until March 2012, Advertise your business& support downtown! ❑ Yed Add rry full color logo on both sides of my banner for an addiVonal $40 www.downtowniodi.com web advertisement- 6 month run The Downtown Lodi Business Partnership has advertising space available on www. downtown lodi.com.The website averages over 20,000 hits per month and is the official site for downtown events and promotions. You can provide your own ,jpg artwork that is 430 pixels wide x 60 pixels high, or for an additional $25 the DLBP will design your advertisement for you. Your web advertisement will run for 6 months.Visit the website and view the banner ads at the bottom for examples.The exposure is priceless! Website Page linked to www.downtowniodi.com If you don't have your own website, but want your business highlightedwith photos and detailed information, the DLBP can custom design a page for you that links to downtown's website, We will come to your establishment, take photos, gather information and design a page that links to www, downtown lodi,com. If you are a DLBP member.your page will be linked to your business listing under your category, if you are a nonmember,your page will be linked to a listing under the "Friends of Downtown" category. For an example of an existing website page visit the website, downtown businesses, category"Specialty Home", McKinley's Frame Shop. Menu for DLBP Members ❑ Banner Program $ (Amount from above) F] Website Ad $50 for 6 months Web Ad Design $25 Website Page $44 Bundle Package for all 3 Programs! Only $345 A Savings of $601 Includes Full Color BannerAttachment &WebAd Design Business Name: Contact Name: Address: Menu for Non-DLBP Members ❑ Banner Program $ (Amount from above) ❑ Website Ad $75 for 6 months Web Ad Design $25 E]Website Page $50 Bundle Package for all 3 Programs! Only $430 A Savings of $6011 Ij Includes Full Color BannerAttachment & Web Ad Design Phone: Fax: e-mail: TotalAmount Enclosed:$ CommentsfLocation Request: Return application & payment to DLBP, P.O. Box 1565, Lodi, CA 95241 or call (209) 369-8052 for more information New Sponsorship DLBP Member ❑ New Sponsorship Non -Member Renewal DLBP Member ❑Renewol Non -Member $250 year $.300 yeor $200 yeor $250 yeor ❑ Yed Add rry full color logo on both sides of my banner for an addiVonal $40 www.downtowniodi.com web advertisement- 6 month run The Downtown Lodi Business Partnership has advertising space available on www. downtown lodi.com.The website averages over 20,000 hits per month and is the official site for downtown events and promotions. You can provide your own ,jpg artwork that is 430 pixels wide x 60 pixels high, or for an additional $25 the DLBP will design your advertisement for you. Your web advertisement will run for 6 months.Visit the website and view the banner ads at the bottom for examples.The exposure is priceless! Website Page linked to www.downtowniodi.com If you don't have your own website, but want your business highlightedwith photos and detailed information, the DLBP can custom design a page for you that links to downtown's website, We will come to your establishment, take photos, gather information and design a page that links to www, downtown lodi,com. If you are a DLBP member.your page will be linked to your business listing under your category, if you are a nonmember,your page will be linked to a listing under the "Friends of Downtown" category. For an example of an existing website page visit the website, downtown businesses, category"Specialty Home", McKinley's Frame Shop. Menu for DLBP Members ❑ Banner Program $ (Amount from above) F] Website Ad $50 for 6 months Web Ad Design $25 Website Page $44 Bundle Package for all 3 Programs! Only $345 A Savings of $601 Includes Full Color BannerAttachment &WebAd Design Business Name: Contact Name: Address: Menu for Non-DLBP Members ❑ Banner Program $ (Amount from above) ❑ Website Ad $75 for 6 months Web Ad Design $25 E]Website Page $50 Bundle Package for all 3 Programs! Only $430 A Savings of $6011 Ij Includes Full Color BannerAttachment & Web Ad Design Phone: Fax: e-mail: TotalAmount Enclosed:$ CommentsfLocation Request: Return application & payment to DLBP, P.O. Box 1565, Lodi, CA 95241 or call (209) 369-8052 for more information RESOLUTION NO. 2011-135 A RESOLUTION OF INTENTION TO LEVY ANNUAL ASSESSMENT FOR DOWNTOWN LODI BUSINESS IMPROVEMENTAREA NO. 1, ESTABLISHING PUBLIC HEARING DATE, AND APPROVING ANNUAL REPORT WHEREAS, Downtown Lodi Business Improvement Area No. Iwas established December 17, 1997, by City Council adoption of Ordinance No. 1654; and WHEREAS, the Annual Report as required by Streets and Highways Code $36533 has been submitted to the Council by the Board of Directors of said improvement area. NOW, THEREFORE, the City Council of the City of Lodi does hereby resolve, determine, and finds as follows: 1. Approves the Annual Report as submitted, said report being on file with the City Clerk. 2. Establishes October 5, 2011, in the City Council Chambers, Carnegie Forum, 305 West Pine Street, Lodi, California, at 7:00 p.m., or soon thereafter as possible, as the date, place, and time to hold the public hearing required by Streets and Highways Code $36534. 3. It is the intention of the City Council to levy and collect assessments within the parking and business improvement area for calendar year 2012 (the Area's fiscal year). 4. The boundaries of the entire area to be included in the Area and the boundaries of each separate benefit zone within the area set forth in a Map, Exhibit D, incorporated herein by reference. A true and correct copy of the map is on file with the City Clerk of the City of Lodi. 5. The types of improvements and activities proposed to be funded by the levy of assessments on businesses in the Area include marketing and promotional efforts; event coordination; and other activities with the goal to promote retail activities. A detailed description of activities is included in the Annual Report, Exhibit A, and incorporated by reference. 6. At the time of the public hearing, written and oral protests may be made. The form and manner of protests shall comply with Streets and Highways Code § 36524 and 36525. Date: August 17,201 1 ---------------------------------------------------------------------------- ---------------------------------------------------------------------------- hereby certify that Resolution No. 2011-135 was passed and adopted by the Lodi City Council in a regular meeting held August 17, 2011, by the following vote: AYES: NOES: ABSENT: ABSTAIN COUNCIL MEMBERS — Hansen, Katzakian, Mounce, Nakanishi, and Mayor Johnson COUNCIL MEMBERS — None COUNCIL MEMBERS — None COUNCIL MEMBERS — None 2011-135 JOHL City Clerk DOWNTOWN LODI BUSINESS PARTNERSHIP 2o 11 ANNUAL REPORT B.I.D. INFORMATION California Streets and Highway Code Requirements Articles of Incorporation Benefit Fee Schedule Map of Zoned Business Improvement District Mission Statement BUDGET & FINANCIALS Funding & Expense Flow Chart 2011 Proposed Budget 2010 Balance Sheet 2010 Profit & Loss Statement 20112"" Quarter Balance Sheet 20112"`' Quarter Profit & Loss Statement DOWNTOWN EVENTS 2011 & 2012 Calendar of Events Event Highlights DOWNTOWN MARKETING& CAMPAIGNS Marketing Activities and Plans DLBP Marketing Material Prepared by Jaime Watts, Executive Director Nancy Byer-Hauan, President I F -1i B i i A August 9, 2011 Mr. Rad Bartlam, City Manager City of Lodi 221 W. Pine Street Lodi, CA 95240 Re: DLBP Annual Report 2011 Dear Mr. Bartlam, Section 11.0 of the City Ordinance Number 1654, establishing the Downtown Lodi Business Improvement Area, requires that we submit to you by September of each year our annual report and budget. In addition the State of California Streets 'as�dhways code which is the enabling legislation also specifies that certain additional inorrnafir�n be provided, You will find all of the required information contained in our report. We have provided you with eight copies, five for the City Council, one for the City Clerk, one for the City Attorney and one for yourself. Thank you for your continued support. Sincerely, Jaime Watts, Executive Director Downtown Lodi Business Partnership 2011 ANNUAL REPORT Items listed below refer to Section 36533(b) of the California Streets and Highway Code: No changes in boundaries of benefit zones within the area are proposed. No physical improvements are planned. Budget for the 20I 1 calendar year is enclosed. The budget details9Tiurces of income and projected expenses. A Benefit Fee Schedule and a Map of the Business Improvement Area are enclosed. 2038309 ENDORSED FILED In the office cf hte Sterelarry of Slate of the State of California ARTICLES OF INCORPORATION OF MAR 3 1 199 DOWNTOWN LODI BUSINESS PARTIYERSM? A California Nonprofit Mutual Benefit Corporation Bill 1tiNE�, n Sfalit One: The name of the corporation is Downtown Lodi Business Partnership (A California Nonprofit Mutual Benefit Corporation). Two: This corporation is • nonprofit mutual benefit corporation organized under the Nonprofit Mutual Benefit Corporation Law. 'purpose of this corporation it to engags sm any lawful act or &ctivity for which a corporation maybe organized under ruoh law. Such Purposes for which this corporation is formed are to promote Ind improvethe downtown Lod; business &res, to Srsierally improve business conditions in tho downtown area, &.yd to generally enhance this downtown are& of this Clty of Lodi, Notwithstandin; any otlxr provision oFthese articles, this corporation shall not engage fi arty activities or exercise any powers that are not in furtheranu of the purposes of this corporation Three: The name W address of the corporation's initial agent for cervica of process is Ronald M. Seekmaa, Esq.. I X I N. Church Street, Lodi, California, 93240. Four: The right to dct ermine the consideration for which ma*er^h+T will be issued shut be vcsted in the Regular Members, to be determined by & majority vote of the lkegulat Members in good standing, Fvo: No past of this net otrninga of the corporation shall inure to the benefit of any member or private shareholder, as defined for purposes of Section 501 (c) (5) of the Itnernal Revenue Code of 1954. Dated: Manch 31, 1999 Ronald M.Becksnsn, Incorporator V W DOWNTOWN LODI BUSINESS PARTNERSHIP BENEFIT FEE SCHEDULE BUSINESS TYPE Retailers/Restaurants` Service Businesses Professional Businesses Financial Institutions ZONE A ZONE B $240 (1-3 Employees) $120 $360 (4-6 Employees) $180 $480 (7+ Employees) $240 $180 $90 $120 ,$60 $600 .$600 *Note: Retail and restaurant businesses are assessed based on the number of employees - either full-time, or the equivalent made up of multiple employees. BUSINESS TYPE DEFINITIONS: Retail and Restaurant — Businesses that buy and resell goods. Examples would be clothing stores, shoe stores, office supplies, as well as businesses that sell prepared food and drinks. Service Businesses — Businesses that sell services. Examples are beauty and barber shops, repair shops, lodging, most automotive -oriented businesses, entertainment businesses such as theaters, etc. Professional Businesses — Includes architects, engineers, attorneys, dentists, doctors, account- ants, optometrists, realtors, insurance offices, mortgage brokers and most other businesses which require advanced or specialized licenses, and/or advanced academic degrees. Financial Institutions — Includes banking and savings and loan institutions, as well as credit unions, etc. Downtown Lodi Business Partnership 4 West Pine Street, Lodi, California 95210 209.369.8052 phone 209.369.8053 fax mvw.downtownlodi.com �i estnut S_ m In UOUt"ITOUM LOOI BUSINESS PARTNLRSHIll IEXHIBITD� MISSION STATEMENT The Downtov%m Lodi Business Partnership, comprised of business owners, professionals and merchants, is a non-profit association developed to encourage growth and prosperity in the Downtown Community of Lodi, and to maintain its economic health on an on-going basis. This will be accomplished by: Encouraging development of new businesses, while retaining and revitalizing existing businesses Promoting retail activityby creating and maintaining a quality environment through coordinated advertising and downtown events Searing as an advocate for downtown businesses in dealing with local government, maintenance projects, the media and general public 4 West Pine Street, Lodi, Ca 95240 209.369.8052 phone 209.369.8053 fax wivw. downtownl odi.com Downtown Lodi Business Partnership Proposed Budget January 1, 2011 through December 31, 2011 Income Assessment Fees 35000.00 City of Lodi 24225.00 Event Revenue 47100.00 Farmers Market 74500.00 Parade of Lights 11775.00 Street Banner Program 1500.00 Passport Promotions 1000.00 Miscellaneous Events & Sales 2000.00 Total Income 150,000.00 Expenses Administrative Director's Salary 47100.00 Staff Wages 2000.00 Payroll Taxes 4500.00 Contract Labor 5000.00 Event Commission 5900.00 Insurance 10000.00 Professional Fees 3000.00 Rent 4800.00 Storage 780.00 Office Supplies 3500.00 Office Equipment 1000.00 Bank & Merchant Fees 500.00 Postage 300.00 Utilities (phone, internet, alarm, etc.) 5000.00 Marketing Expenses Advertising, Marketing & Promotions 2900.00 Travel 800.00 Public Relations 600.00 Seminars & Conferences 500.00 Website 2000.00 Membership Expenses Newsletters 300.00 Quarterly Mixers 200.00 Plaques & Trophies 200.00 Sunshine Committee 200.00 Revitalization Expenses Downtown Beautification & Flowers 1000.00 Kiosks (reaps, printing, maintenance) 1500.00 Event Expenses Farmers Market 40500.00 Parade of Lights 2000.00 Street Banner Program 525.00 Community Trick -or -Treat & Fall Fest 500.00 Winterfest 2000.00 Passport Promotions 200.00 Miscellaneous Events & Sales 595.00 Total Expenses 150,000.00 Downtown Lodi Business Partnership Balance Sheet Cash Basis As of December 31, 2010 Dec 31, 10 ASSETS 1,658.50 Current Assets Check] ng/Savin gs 12959.98 Farmers Savings 195.40 Farmers& Merchants Bank 1,188.25 Petty Cash -200.15 Total Checking/Savings 1.183.50 Accounts Receivable Accounts Receivable 475.00 Total Accounts Receivable 475.00 Total Current Assets 1,658.50 Fixed Assets Office Equipment 12959.98 Furniture & Fixtures 2,712.99 Accumulated Depreciation -9985.63 Total Fixed Assets 5,687.34 TOTAL ASSETS 7,345.84 LIABILITIES & EQUITY Liabilities Current Liabilities Accounts Payable Accounts Payable -10.30 Total Accounts Payable -10.30 Credit Cards Card Services • Visa 2,521.12 Total Credit Cards 2,521,12 Total Current Liabilities 2,510.82 Total Liabilities 2,510.82 Equity Retained Earnings 4,031.20 Net income 803.82 Total Equity 4,835.02 TOTAL LIABILITIES & EQUITY 7,345.84 Page 1 Downtown Lodi Business Partnership Profit & Loss Cash Basis January through December 2010 Page 2 Jan - Dec 10 Downtown Beautification- Other 429.88 Total Downtown Beautification 490.82 Klosk Update 1,281.18 Total Revitalization 1,772.00 Event Expenses Refunds 837.50 Advertising 3.982.69 Awards/Banners/Postam 348.83 Beverage Expense 40,199.47 Entertainment 7,748.38 Equipment Rental 624.18 Labor/Repairs 5,906.16 License/Permits/inspection 2.283.90 Mileage & Meetings 533.15 Other Expense 360.00 Postage & Delivery 644.98 Marketing 1 Promotions 1,465.67 Signage 468.95 Sanitation 1,873.53 Suppiles 4,505.66 Total Event Expenses 71,793.05 Total Expense 189,852.67 Net Ordinary Income 803.82 Net Income 803.82 Page 2 Downtown Lodi Business Partnership Profit & Loss Cash Basis January through December 2010 Ordinary income/Expense Income Member Assessment Fees City of Lodi Funds Event Revenue Advertising & Promotion Revenue Beverage Sales Parade Entry Fees Sponsorship Vendor Fee Other income Total Event Revenue IRS Refund income Friends of Downtown Total income Expense Administrative Expenses Advertising Bank Service Charges Contract Labor Dues and Subscriptions insurance -D & 0 and State Fund Insurance. Events Liability interest Licenses & Permits Office Maintenance& Repairs Office Supplies Payroll Expenses Director's Wages Staff Wages Payroll Taxes Cell Phone Total Payroll Expenses Penalties Professional Fees Accounting/Payroll Fees Total Professional Fees Rent Taxes Utilities Total Administrative Expenses Marketing Expenses Advertising & Promotions Annual Banner Program Advertising & Promotions- Other Total Advertising & Promotions Mileage & Meetings Public Realtlons Website Total Marketing Expenses Membership Postage and Delivery Quarterly Mixers Sunshine Committee Total Membership Revitalization Downtown Beautification Suppiias Jan - Dec 10 37,712.00 35,825.00 950.00 44,591 49 9,285.00 19,285.75 40,546.00 1,843.00 116,501.24 118.25 500.00 190, 656.49 55.79 1.545.18 3,74200 451.00 1,975.74 5,778.59 331.10 185.00 1,019.91 11,363.22 49,607,79 10,508.92 10,763.89 1.500.00 72,380.60 1,422.26 563.00 563.00 3,955.00 75.00 6.506.50 111.349,89 755.67 1,102.50 1,858.17 109.32 959.18 1,177.19 4,103.86 352.26 82.22 399.39 833.87 60.94 Page i 2:31 PM Downtown Lodi Business Partnership 08/05/11 Balance Sheet Cash Basis As of June 30,2011 Total Current Assets 8.362.73 Fixed Assets Office Equipment 12,959.98 Furniture & Fixtures 2,712.99 Accumulated Depreciation -9,98563 Total Fixed Assets 5,68734 TOTAL ASSETS Jun 30, 11 ASSETS Current Assets Checking/Savings Farmers Savings 3,580.47 Farmers & Merchants Bank 4,981.52 Petty Cash 455.74 Total Checking/Savings 9,017.73 Accounts Receivable 1.872.82 Accounts Receivable -350.00 Total Accounts Receivable -350.00 Other Current Assets 13.280.35 Undeposited Funds -305.00 Total Other Current Assets -30500 Total Current Assets 8.362.73 Fixed Assets Office Equipment 12,959.98 Furniture & Fixtures 2,712.99 Accumulated Depreciation -9,98563 Total Fixed Assets 5,68734 TOTAL ASSETS 14,050.07 LIABILITIES& EQUITY Liabilities Current Liabilities Other Current Liabilities Payroll Liabilities 1,872,82 Total Other Current Liabilities 1,872.82 Total Current Liabilities 1,872.82 Total Liabilities 1.872.82 Equity Retained Earnings -1.103.10 Net Income 13.280.35 Total Equity 12,177.25 TOTAL LIABILITIES& EQUITY 14,050.07 Page 1 2:27 PM Downtown Lodi Business Partnership 08/05/11 Profit & Loss Cash Basis January through June 2011 Page 1 Jan -Jun 11 Ordinary Income/Expense Income Member Assessment Fees 39,163.00 City of Lodi Funds 7,125.00 Event Revenue Advertising& Promotion Revenue 1,324.10 Beverage Sales 13,073.32 Parade Entry Fees 60.00 Sponsorship 16,200.00 Vendor Fee 24,930.00 Other Income 4.620.00 Total Event Revenue 60,207.42 TNT Fireworks 2,587.38 Return Check Charge 621.00 Friends of Downtown 250.00 Total Income 109.953 80 Expense Administrative Expenses Bank Service Charges Merchant Fees 240.00 Bank Service Charges - Other 204.02 Total Bank Service Charges 444.02 Contract Labor 3,854.00 CC Negotiated Settlement -1,512.67 Dues and Subscriptions 51.00 Equipment Lease 2,737.14 Insurance -D & O and State Fund 672.00 Insurance - Events Liability 3,063.44 Interest 37.46 Licenses & Permits 20.00 Office Maintenance8 Repairs 288.29 Office Supplies 2,501.50 Payroll Expenses Director's Wages 31.177.90 Payroll Taxes 8,326.47 Total Payroll Expenses 39,504.37 Postage 329.00 Professional Fees Accounting/Payroll Fees 1,342.00 Total Professional Fees 1,342.00 Rent Storage 390.00 Rent- Other 4,200.00 Total Rent 4.590.00 Security 550.00 Sponsorship Sales Commission 2,250.00 Taxes 50.00 Telephonellnternet 1,438.89 Total Administrative Expenses 62.210.44 Prior Years Taxes 0.00 Marketing Expenses Advertising & Promotions Annual Banner Program 179.44 Total Advertising & Promotions 179.44 Public Realtions 340.00 Website 1,276.39 Total Marketing Expenses 1,795.83 Page 1 2:27 PM Downtown Lodi Business Partnership 08/05/11 Profit & Loss Cash Basis January through June 2011 Page 2 Jan -Jun 11 Membership Plaques & Trophies 283.55 Postage and Delivery 259.84 Total Membership 543.39 Revitalization Downtown Beautification Supplies 555.73 Labor/Repairs 100.00 Downtown Beautification - Other 100.00 Total Downtown Beautification 755.73 Kiosk Update 472.13 Total Revitalization 1,227.86 Event Expenses Awards/Banners/Posters 79.71 Beverage Expense 15,227.45 Entertainment 3,90000 Equipment Rental 53.00 Labor/Repairs 1,683.14 License/PermitsAnspection 2,075.05 Postage & Delivery 10.95 Marketing/ Promotions 188.00 Signage 2,547.35 Sanitation 3,721.01 Supplies 1,410.27 Total Event Expenses 30,895.93 Total Expense 96,673.45 Net Ordinary Income 13,280.35 Net Income 13,280,35 Page 2 2011 Calendar of Events Valentine's Day Promotion "Couples Passport to Downtown Lover's Lane" Saturday, February 12th Downtown Farmers Market Every Thursday beginning June2"d through September29th S" Annual "Stuck in Lodi" Car Show Saturday, August 6" 3'd Annual Fall Flavor Fest "The Best of Downtown's Night Life" Saturday, October 8th Downtown Trick -or -Treat & Festival Saturday, October 29' 16" Annual Parade of Lights Thursday, December 1't Downtown Winterfest Horse Drawn Carriage Rides & Holiday Festivities Saturdays, November 26th, December 3'd& loth 2012 flendar of Events Valentine's Day Promotion "Couples Passport to Downtown Lover's Lane" Saturday, February 11t' Downtown Farmers Market Every Thursday beginning June7" through September 27" ?" Annual "$tuck in Lodi" Gar $how Saturday, August 4" 4`h Annual Fail Flavor Fest "The Best of Downtown's Night Life" Saturday, October 6th Downtown Prick -or -Treat& Festival Saturday, October 27' t?" Annual Parade of Lights Thursday, December 6" Downtown Winterfest Horse Drawn Carriage Rides & Holiday Festivities Saturdays, November 20, Decemberft ,8"' & 15th a . 2011 Downtown Marketing The Downtown Lodi Business Partnership has three programs that provide i marketing opportunities for your business. You can pick and choose any combination DOWNTOWN : that best meets your organization's goals or all three programs at a discounted price! Annual Banner Attachment Program Your annual sponsorship includes an attachment banner with your business name, address and phone number. For an additional $40 you can add your full color logo. Please send a full color, high quality pdf file to jaime@down town Iodi.com.Your banner will be guaranteed a prime location downtown until March 2012. Advertise your business & support downtown! FuNew Sponsorship New Sponsorship a Renewal Renewal DLBP Member Non -Member DLBP Member Non -Member $250 year $300 year $200 year $250 year ❑ Yes! Add my full color logo on both sides of my banner for an additional $40 www.downtowniodi.com web advertisement- 6 month run The Downtown Lodi Business Partnership has advertising space available on www.downtowniodi.com.The website averages over 20,000 hits per month and is the official site for downtown events and promotions. You can provide your own .ipg artwork that is 430 pixels wide x 60 pixels high, or for an additional $25 the DLBP will design your advertisement for you. Your web advertisement will run for 6 months.Visit the website and view the banner ads at the bottom for examples.The exposure is priceless! Website Page linked to www.downtowniodi.com If you don't have your own website, but want your business highlighted with photos and detailed information, the DLBP can custom design a page for you that links to downtown's website.We will come to your establishment, take photos. gather information and design a page that links to www.downtownlodi.com. If you are a DLBP member, your page will be linked to your business listing under your category, if you are a non-member, your page will be linked to a listing under the "Friends of Downtown" category. For an example of an existing website page visit the website, downtown businesses, category "Specialty Home", McKinley's Frame Shop. Menu for DLBP Members Banner Program $ (Amount from above) ❑ Website Ad $50 for 6 months ❑ Web Ad Design $25 Website Page $40 Bundle Package for all 3 Programs! Only $345 A Savings of $60! Ij Includes Full Color Banner Attachment & WebAd Design Business Name: Contact Name: Address: Phone: Fax: Total Amount Enclosed: $ Comments/Location Request: Menu for Non-DLBP Members ❑ Banner Program $ (Amountfrom above) ❑ Website Ad $75 for 6 months ❑ Web Ad Design $25 ❑ Website Page $50 Bundle Package for all 3 Programs! Fi Only $430 A Savings of $60! Includes Full Color BannerAttachment & WebAd Design e-mail: Return application & payment to DLBP, P.O. Box 1565, Lodi, CA 95241 or call (209) 369-8052 for more information CITY COUNCIL BOB JOHNSON, Mayor JOANNE MOUNCE, Mayor Pro Tempore LARRY D. HANSEN PH I L KATZAKIAN ALAN NAKANISHI CITY OF LODI CITY HALL, 221 WEST PINE STREET P.O. BOX 3006 LODI, CALIFORNIA 95241-1910 (209) 333-6702 / FAX (209) 333-6807 www.lodi.qov cityclerkelodi.gov August 18,2011 Jaime Watts, Executive Director Downtown Lodi Business Partnership P.O. Box 1565 Lodi, CA 95241-1565 KONRADTBARTLAM City Manager RANDI JOHL, City Clerk D. STEPHEN SCHWABAUER City Attorney RE: RESOLUTION OF INTENTION TO LEVY ANNUAL ASSESSMENT FOR DOWNTOWN LODI BUSINESS IMPROVEMENT AREA NO. 1 ESTABLISHING PUBLIC HEARING DATE, AND APPROVING ANNUAL REPORT The Lodi City Council, at its meeting of August 17, 2011, adopted the enclosed Resolution of Intention to levy annual assessment for Downtown Lodi Business ImprovementArea No. 1, establishing the public hearing date of October 5, 2011, and approving Annual Report. Should you have any questions, please feel free to contact the City Clerk's Office. Sincerely, ndi I City Clerk RJ/JMR Enclosure followup/1'rransmittal. doc Please immediately confirm receipt of thisfax by calling 333-6702 CITY OF LODI P.O. BOX 3006 LODI, CALIFORNIA 95241-1910 ADVERTISING INSTRUCTIONS SUBJECT: RESOLUTION AND NOTICE OF PUBLIC HEARING REGARDING DOWNTOWN LODI BUSINESS PARTNERSHIP 2011 ANNUAL REPORT AND INTENTION TO LEVY ANNUAL ASSESSMENT PUBLISH DATE: SATURDAY, AUGUST 20,2011 TEAR SHEETS WANTED: One 01 please SEND AFFIDAVIT AND BILL TO: LNS ACCT. #0510052 DATED: THURSDAY, AUGUST 18,2011 ORDERED BY: RANDI JOHL CITY CLERK CENNIFER W. ROBISON, CMC ASSISTANT CITY CLERK RANDI JOHL, CITY CLERK City of Lodi P.O. Box 3006 Lodi, CA 95241-1910 MARIA BECERRA ADMINISTRATIVE CLERK [ Faxed t0 the 11 Se Ph ( Phoned confirm receipt of all pages _ at e) (time) CFte) LNS t _MB ` — JMR (initials) forms\advins.doc DECLARATION OF POSTING RESOLUTION AND NOTICE OF PUBLIC HEARING REGARDING DOWNTOWN LODI BUSINESS PARTNERSHIP 2011 ANNUAL REPORT AND INTENTION TO LEVY ANNUAL ASSESSMENT On Thursday, August 18, 2011, in the City of Lodi, San Joaquin County, California, a resolution and Notice of Public Hearing regarding Downtown Lodi Business Partnership 2011 Annual Report and intention to levy annual assessment (attached and marked as ExhibitA), was posted at the following locations: Lodi Public Library Lodi City Clerk's Office Lodi City Hall Lobby Lodi Carnegie Forum I declare under penalty of perjury that the foregoing is true and correct. Executed on August 18, 2011, at Lodi, California. 4k�NIFERQ ROBISON, CMC ASSISTANT CITY CLERK N:\Administration\CLERK\Forms\DECPOST.DOC ORDERED BY: RANDI JOHL CITY CLERK MARIA BECERRA ADMINISTRATIVE CLERK NOTICE OF PUBL HE RESOLUTION NO. 2011-135 A RESOLUTION OF INTENTION TO LEVY ANNUAL ASSESSMENT FOR DOWNTOWN LODI BUSINESS IMPROVEMENT AREA NO. 1, ESTABLISHING PUBLIC HEARING DATE, AND APPROVING ANNUAL REPORT WHEREAS, Downtown Lodi Business ImprovementArea No. 1 was established December 17, 1997, by City Council adoption of Ordinance No. 1654; and WHEREAS, the Annual Report as required by Streets and Highways Code §36533 has been submitted to the Council by the Board of Directors of said improvement area. NOW, THEREFORE, the City Council of the City of Lodi does hereby resolve, determine, and finds as follows: 1. Approves the Annual Report as submitted, said report being on file with the City Clerk. 2. Establishes October 5, 2011, in the City Council Chambers, Carnegie Forum, 305 West Pine Street, Lodi, California, at 7:00 p.m., or soon thereafter as possible, as the date, place, and time to hold the public hearing required by Streets and Highways Code §36534. 3. It is the intention of the City Council to levy and collect assessments within the parking and business improvementarea for calendaryear 2012 (the Area's fiscal year). 4. The boundaries of the entire area to be included in the Area and the boundaries of each separate benefit zone within the area set forth in a Map, Exhibit D, incorporated herein by reference. A true and, correct copy of the map is on file with the City Clerk of the City of Lodi. 5. The types of improvements and activities proposed to be funded by the levy of assessments on businesses in the Area include marketing and promotional efforts; event coordination; and other activities with the goal to promote retail activities. A detailed description of activities is included in the Annual Report, ExhibitA, and incorporated by reference. 6. At the time of the public hearing, written and oral protests may be made. The form and manner of protests shall comply with Streets and Highways Code § 36524 and 36525. Date: August 17,2011 hereby certify that Resolution No. 2011-135 was passed and adopted by the Lodi City Council in a regular meeting held August 17, 2011, by the following vote: AYES: NOES: ABSENT: ABSTAIN: COUNCIL MEMBERS— Hansen, Katzakian, Mounce, Nakanishi, and MayorJohnson COUNCIL MEMBERS — None COUNCIL MEMBERS— None COUNCIL MEMBERS— None 2011-135 R NDI JOHL City Clerk