HomeMy WebLinkAboutAgenda Report - August 19, 2009 E-06AGENDA ITEM Fw4w I*
CITY OF LODI
,. COUNCIL COMMUNICATION
AGENDA TITLE: Approve Memorandum of Understanding between Visit Lodi! Conference and
Visitors Bureau and the City of Lodi, and Authorize the City Manager to Execute
the Agreement on Behalf of the City of Lodi.
MEETING DATE: August 19,2009
SUBMITTED BY: Deputy City Manager
RECOMMENDED ACTION: Approve Memorandum of Understanding between Visit Lodi!
Conference and Visitors Bureau and the City of Lodi, and further
authorize the City Manager to execute the agreement on behalf of
the City of Lodi.
BACKGROUND INFORMATION: In 2004, The Lodi City Council formed the Lodi Tourism Business
Improvement District (LTBID) in adopting Ordinance 1753 pursuant
to Streets and Highways Code Sections 36500. Ordinance 1753
was codified in Lodi Municipal Code Section 12.07 and later repealed and reenacted by Ordinance 1818.
Visit Lodi! administers the funds raised under the LTBID assessments. The City historically provides
additional funding for Visit Lodi! programs without a written agreement. In the FY 2009/10 budget, the
Council approved funding for Visit Lodi! at a rate of 19 percent of the Transient Occupancy Tax (TOT)
collections.
With the attached agreement, which lasts through FY 2013/14, the City agrees to continue providing 19
percent of TOT collections to Visit Lodi! in return for its efforts to market Lodi as a tourist destination and
business meeting location. The agreement provides an incentivefor Visit Lodi! in that as TOT revenues
increase, there is a corresponding increase of city payments to Visit Lodi! under the agreement. The
agreement represents best business practices in that it provides accountability for public funds. Services
provided by Visit Lodi! include advertising, direct mail marketing, networking at trade shows, producing
the annual Taste of Lodi event, producing a variety of publications and providing visitor information.
Without this MOU, Council will need to revisit the funding level for Visit Lodi! each budget cycle.
It is the intent of this agreement to replace any prior agreements, clarify the relationship between the
parties and foster the continued positive working relationshipfor the betterment of tourism in Lodi.
FISCAL IMPACT: Funding for Visit Lodi! is expected to generate an unknown amount of additional
funding for local merchants and the City as tourism dollars are spent locally.
FUNDING: Funding of $78,080 included in the 2009/10 budget (100431.8021. 1)
Attachment
Jo dan Ayers
Deputy City Manager
APPROVED:
Blair Kin ,City Manager
Memorandum of Understanding
(Visit Lodi! Conference & Visitors Bureau Funding)
THIS Memorandum of Understanding ("Agreement") is entered into as of this day of
, 2009, by VISIT LODI! CONFERENCE AND VISITORS BUREAU ("Visit Lodi!")and
the CITY OF LODI, ("City").
Background
A. The Lodi City Council formed the Lodi Tourism Business Improvement District
(LTBID) in adopting Ordinance 1753 pursuant to Streets and Highways Code Sections 36500.
Ordinance 1753 was codified in Lodi Municipal Code Section 12.07 and later repealed and
reenacted by Ordinance 1818. Visit Lodi! Administers the funds raised under the LTBID
assessments. The City has historically provided additional funding for Visit Lodi! programs
without a written agreement.
B. It is the intent of this agreement to replace any prior agreements, clarify the
relationship between the parties and foster the continued positive working relationship for the
betterment of tourism in Lodi.
C. Accordingly, the parties enter into this Agreement on the terms and conditions
set forth below.
Agreement
In consideration of their mutual covenants, the Parties agree as follows:
1. Funding. The City will provide funding for Visit Lodi! programs laid out in
paragraph 2 of this Agreement equal to 19% of the City's Transient Occupancy Tax (TOT)
collections. Payments will be made quarterly in the first 15 days of each quarter based upon the
TOT revenue projections made in the applicable year's adopted budget. If actual revenues
exceed budget projections, true -up payments will be made semi-annually in arrears. If actual
revenues are lower than budget projections, true -up reductions will be applied to the following
quarter's payments. City Funding shall not be used for any purpose prohibited by law with
regard to public dollars including but not limited to political or religious purposes.
2. Visit Lodi! Services: Contract funding will be used to market and sell Lodi as a
visitor destination. Scope of services include:
Advertising
Direct mail marketing
Attending leisure travel tradeshows
Attending group sales shows
Producing quarterly mailers to group decision makers
Hold quarterly FAM tours for meeting planners and group decision makers
Produce annual Taste of Lodi event
Produce visitor publications including:
Visitor guide
LodiView (monthly email event calendar)
Annual Attraction Map & Guide
Meeting Facilities brochure
Maintain visitor website
Fulfill requests for visitor information
3. Annual Reporting/Consultation. Visit Lodi shall account for all expenditures
made of funds provided pursuant to this Agreement and shall annually report to the City Council
regarding the same. To the extent feasible, the required annual report shall designate those
tasks funded by TOT revenue, and shall include performance measures so success can be
verified. No less than annually, Visit Lodi shall meet and confer with the City Manager or
designee in order to evaluate activities and tasks.
4. No Joint Venture. The parties acknowledge that no joint venture is created by
this contract and that no relationship or rights exist between the parties other than those
expressly created by this Agreement.
5. Term. The term of this Agreement shall be from July 1, 2009 to June 30, 2014
unless otherwise terminated as provided herein.
6. Attorney Fees. In any action between the parties arising out of or related to this
contract, the prevailing party shall be entitled to all expenses incurred therefor, including
reasonable attorney fees.
7. Optional Termination. The City may terminate this Agreement without notice if
successful efforts to dissolve the LTBID are instituted under the provisions of Streets and
Highways Code Sections 36500 and following.
8. Indemnity and Insurance.
a. Indemnification by Visit Lodi!: Except to the extent caused by the negligence or
intentional misconduct of City or of any agent, servant or employee of City, Visit
Lodi! ("Indemnitor") shall, at its sole cost and expense, indemnify and hold
harmless City and all associated, affiliated, allied and subsidiary entities of City,
now existing or hereinafter created, and their respective officers, boards,
employees, agents, attorneys, and contractors (hereinafter referred to as
"Indemnitees"), from and against:
Any and all liability, obligation, damages, penalties, claims, liens, costs,
charges, losses and expenses (including, without limitation, reasonable
fees and expenses of attorneys, expert witnesses and consultants), which
may be imposed upon, incurred by or be asserted against the
Indemnitees by reason of any act or omission of Visit Lodi!, its personnel,
employees, agents, volunteers, contractors or subcontractors, resulting in
personal injury, bodily injury, sickness, disease or death to any person or
damage to, loss of or destruction of tangible or intangible property, or any
other right of any person, firm or corporation.
b. Defense of Indemnitees: In the event any action or proceeding shall be brought
against the Indemnitees by reason of any matter for which the Indemnitees are
indemnified hereunder, Indemnitor shall, upon reasonable prior written notice
from any of the Indemnitees, at Indemnitor's sole cost and expense, resist and
defend the same with legal counsel mutually selected by the parties; provided
however, that the parties must not admit liability in any such matter without
written consent, which consent must not be unreasonably withheld, conditioned
or delayed, nor enter into any compromise or settlement of, any claim for which
they are indemnified hereunder, without prior written consent. The indemnifying
party's duty to defend shall begin upon receipt of a written notice identifying with
specificity the allegations that give rise to this duty to defend and shall be co-
extensive with the indemnifying party's indemnification obligation.
C. Notice, Cooperation and Expenses: Each party must give the other prompt notice
of the making of any claim or the commencement of any action, suit or other
proceeding covered by the provisions of this paragraph. Nothing herein shall be
deemed to prevent either party from cooperating with the other and participating
in the defense of any litigation by its own counsel. However, Indemnitor shall pay
all reasonable expenses incurred by Indemnitees in response to any such
actions, suits or proceedings. These expenses shall include all reasonable
out-of-pocket expenses such as reasonable attorney fees and shall also include
the reasonable value of any services rendered by Indemnitees' attorney, and the
actual reasonable expenses of Indemnitees' agents, employees or expert
witnesses, and disbursements and liabilities assumed by Indemnitees in
connection with such suits, actions -or proceedings but shall not include
attorneys' fees for services that are unnecessarily duplicative of services
provided Indemnitees by Indemnitor.
If Indemnitor requests Indemnitee to assist it in such defense, then Indemnitor
shall pay all reasonable expenses incurred by Indemnitee in response thereto,
including defending itself with regard to any such actions, suits or proceedings.
These expenses shall include all reasonable out-of-pocket expenses such as
attorney fees and shall also include the reasonable costs of any services ren-
dered by Indemnitee's attorney, and the actual reasonable expenses of
Indemnitee's agents, employees or expert witnesses, and disbursements and
liabilities assumed by Indemnitee in connection with such suits, actions or
proceedings.
d. Insurance: During the term of the Agreement, Visit Lodi! must maintain, or cause
to be maintained, in full force and effect and at their sole cost and expense, the
following types and limits of insurance:
To the extent required by law, worker's compensation insurance meeting
applicable statutory requirements and employer's liability insurance with
minimum limits of One Hundred Thousand Dollars ($100,000.00) for each
accident.
Comprehensive commercial general liability insurance with minimum
limits of Five Million Dollars ($5,000,000.00) as the combined single limit
for each occurrence of bodily injury, personal injury and property damage.
iii. All policies other than those for Worker's Compensation shall be written
on an occurrence and not on a "claims made" basis.
iv. The coverage amounts set forth above may be met by a combination of
underlying and umbrella policies so long as in combination the limits
equal or exceed those stated.
e. Named Insureds: All policies, except for workers compensation policies, shall
name City and all of their associated, affiliated, allied and subsidiary entities, now
existing or hereafter created, and their respective officers, boards, commissions,
employees, agents and contractors, as their respective interests may appear as
additional insureds (herein referred to as the "Additional Insureds"). Each policy
which is to be endorsed to add Additional Insureds hereunder shall contain
cross -liability wording, as follows:
"In the event of a claim being made hereunder by one
insured for which another insured is or may be liable, then
this policy shall cover such insured against whom a claim
is or may be made in the same manner as if separate
policies had been issued to each insured hereunder."
Evidence of Insurance: Visit Lodi! shall file certificates of insurance for each
insurance policy required to be obtained in compliance with this paragraph, along
with written evidence of payment of required premiums with the City annually
during the term of the Agreement. City shall immediately advise Visit Lodi! of any
claim or litigation that may result in liability to Visit Lodi!. Visit Lodi! shall
immediately advise City of any claim or litigation that may result in liability to City.
g. Cancellation of Policies of Insurance: Visit Lodi!' insurance policies maintained
pursuant to this Agreement shall contain the following endorsement:
"At least thirty (30) days prior written notice shall be given
to City by the insurer of any intention not to renew such
policy or to cancel, replace or materially alter same, such
notice to be given by registered mail to the parties named
in this paragraph of the Agreement."
h. Self -Insurance: The City's insurance requirements set forth herein may be
satisfied by a self-insurance program that complies with all laws and regulations
governing self-insurance.
9. Notices. Except as otherwise provided for in this Agreement to the contrary, all
notices, demands and other communications required or contemplated to be given under this
Agreement shall be in writing and shall be delivered either by (i) postage prepaid, Returned
Receipt Requested, Registered or Certified Mail, (ii) local or air courier messenger service, (iii)
personal delivery, or (iv) facsimile addressed to the party or parties for whom intended at the
address shown below or such other address as the intended recipient previously shall have
designated by written notice from time to time (provided, however, notice of a change of
address or facsimile number shall be effective only upon receipt):
If to City, to: City of Lodi
P. O. Box 3006
221 W. Pine Street
Lodi, CA 94240
Fax # (209) 333-6807
Attn: Jordan Ayers
If to VISIT LODI!, to: Visit Lodi! Lodi Conference and Visitors Bureau
115 South School Street, Suite 9
Lodi, California 95240
Fax# (209) 365-1191
Attn: Nancy Beckman
4
10. Successors and Assiqns. This Agreement shall be binding upon and inure to the
benefit of the parties, their respective successors, personal representatives and assigns.
11. Non -Waiver. Failure of either party to insist on strict performance of any of the
conditions, covenants, terms or provisions of this Agreement or to exercise any of its rights
hereunder shall not waive such rights, but either party shall have the right to enforce such rights
at any time and take such action as might be lawful or authorized hereunder, either in law or
equity.
12. Miscellaneous.
a. Visit Lodi! and City represent that each, respectively, has full right, power, and
authority to execute this Agreement.
b. This Agreement constitutes the entire agreement and understanding of the
parties and supersedes all offers, negotiations, and other agreements of any
kind. There are no representations or understandings of any kind not set forth
herein. Any modification of or amendment to this Agreement must be in writing
and executed by both parties.
C. This Agreement shall be construed in accordance with the laws of the State of
Cal ifornia.
d. This Agreement supersedes any prior written or oral agreement between the City
and Visit Lodi!.
This Agreement was executed as of the date first set forth above and effective as of the
date set forth in Section 4 above.
CITY OF LODI, a municipal corporation
Blair King, City Manager
Attest:
Randi Johl, J.D., City Clerk
Approved as to Form
D. Stephen Schwabauer, City Attorney
VISIT LODI! LODI CONFERENCE
AND VISITORS BUREAU
Nancy Beckman, Executive Director